Highspot Reviews and Ratings

Rating: 7.8 out of 10

Score

7.8 out of 10

Community insights

TrustRadius Insights for Highspot are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

Time-saving Tool: Many users have found Highspot to be a time-saving tool that helps them stay organized and keep their frequently used materials easily accessible. With its efficient features and functionalities, it streamlines workflows and eliminates the need for manual searching, ultimately saving valuable time.

User-friendly Interface: Highspot's user-friendly interface is praised for its intuitiveness, making it easy for users to navigate and perform tasks quickly. The well-designed layout and intuitive controls contribute to a seamless user experience, allowing users to effortlessly find what they need without any hassle.

Effective Content Management: The content library and storage capabilities of Highspot are highly valued by users. They appreciate the ability to store, organize, and manage their content in one centralized location. This allows for ongoing refreshment of materials and ensures that everyone has access to the most up-to-date information, leading to more effective collaboration and communication within teams.

Reviews

52 Reviews

Highspot has potential

Rating: 4 out of 10

Incentivized

December 17, 2024

Use Cases and Deployment Scope

Use it as our main resource hub to find documents internally as well as documents to share with external people. All files and documents are there, and if anyone is looking for a document or video, they should look it up on Highspot.

Pros

Storing files

Cons

Search functionality
AI and innovation
Ease of use

Likelihood to Recommend

Highspot is fine if you have lots of files and need a place for people to access them. However, it’s hard to find the documents you need, and the layout isn’t the easiest to navigate, especially when there are many irrelevant or outdated documents. Our team uses Highspot for everything, but it is often difficult to find what you’re looking for. Sending the pitch to prospects works, but it only tells you when someone opens Highspot, not who opened it. If you’re sending tons of pitches, the emails notifying you that someone opened it aren’t very helpful. Maybe there’s a setting to change this, but copying the link and sharing the pitch is the most intuitive and easiest thing to do quickly.

Verified User

Employee in Sales (201-500 employees)

Vetted Review

1 year of experience

Great Solution for managing content

Rating: 10 out of 10

Incentivized

July 7, 2022

Use Cases and Deployment Scope

We use Highspot for managing our content, which is used by our sales team on an ongoing basis. We also use Highspot for creating pitches for prospects where we send the most updated collateral and can manage their level of engagement with the content. This allows us to understand which content works better and which doesn't.

Pros

Manages contnet
Recommends the content to share
Manage pitches

Cons

look and feel of pitches

Likelihood to Recommend

Works very well for account-based marketing. Collateral can be tailored and shared with each and every customer and based on them interacting with the content on a regular basis or even sporadically or any other way they see fit depending on their role or their title or their department you can clearly see the value

Verified User

Vice-President in Marketing (201-500 employees)

Vetted Review

1 year of experience

Closed 40K deal within first month of using Highspot!

Rating: 10 out of 10

Incentivized

June 7, 2022

Use Cases and Deployment Scope

I use Highspot as an Account Executive. The business problems we use Highspot for are to help us centralize where our most up-to-date assets are and to track engagement on the proposals/follow-ups we send to prospective clients. This has helped save me time on what materials to include with my clients and nail timing on when and what to follow up with as Highspot alerts me on where my prospects are spending the most time within my proposal decks.

Pros

Timing / Engagement - our deal cycles involve multiple personas and cross collaboration across up to 3 divisions within companies. We don't always have direct access to the DM. Using Highspot's trackable links shows me when/if DM's have viewed my proposal, which helps me gauge how our deal ranks amongst their priorities.
Knowing this, I'm able to tailor my follow-ups to highlight and ask questions on which slides they are spending the most time on. It also helps me nail timing as Highspot alerts me when my proposal has been viewed so I can follow up with my prospects when we're top of mind.
Assets - before Highspot, our assets were in Google Drive, many of which we had multiple copies of. It was difficult to locate where updated assets lived. Now, we're able to have our documents in Highspot and also search via Slack. Since having our assets in Highspot, I've used more of the material our teams produce.
Winning - I was able to close my first deal using Highspot within our 1st month of partnership. I was working with 4 POCs but had not met with the CMO. I included them in emails and received 0 responses after my first 4 emails.
On the 5th email, I shared the Highspot trackable proposal, and the data shared showed me when and where the DM was spending their time. I followed up with a question on the slide they spent 2+ minutes on and received a follow-up question shortly after from them and was able to answer their 1 remaining concern and set us to close before the EOM! Knowing the DM was viewing my proposal gave me more confidence in the deal as I met internally with my team on why I felt confident this deal would close.

Cons

Providing trackable data within "Smart Pages" like we see when using the "pitch" feature.

Likelihood to Recommend

Great for delivering insight on which personas are engaging with the material shared.

If I've had multiple meetings with personas, but they have not engaged with my proposal, I'm now able to understand the priority of our partnership and how it ranks within their other initiatives.

Verified User

Contributor in Sales (51-200 employees)

Vetted Review

1 year of experience

Easy to Learn, Easy to Capitalize on Customer Intelligence Platform

Rating: 8 out of 10

Incentivized

December 10, 2021

Use Cases and Deployment Scope

We use Highspot as a sales enablement one.stop.shop solution for internal readiness & training as well as customer-facing collateral/assets to drive our sales process, and ultimately impact our bottom line/target revenue goals. We are using it to share content with colleagues via Sharing capabilities and Pitching content externally with prospects and customers, gaining insights on read receipts, and targeting what's on our customers' whiteboards (their projects and pain points, etc). It's replaced the previous tech that we weren't fully leveraging or which couldn't provide us all the bells & whistles we needed (eg. Marketo Plugin, etc.).

Pros

Content library/storage and access
Ongoing refresh/sync to updated content
Sharing content externally with analytics (AI).
Personal library/content "Spot"

Cons

Pitch functionality is a bit confusing for new users (email vs. link vs. video vs. live etc.)
Pitch templates or "microsites".
Content "Spots" that are links to other sites look odd (box with arrow pointing out).

Likelihood to Recommend

Highspot is a solid sales enablement platform to be used both as an in-house content library as well as a customer outreach tool (eg. Pitching). We're just getting started with using the analytics functionality involved with Pitch and with overall trending content/analytics internally with our usage and ramifications across sales teams. Works well with Business Development (prospecting 100% of the time all the time) as well as with Account Execs (new logos) and Customer Success teams for ongoing customer growth efforts.

Christina Bouwens

Sales Enablement Systems Specialist in Sales at Service Express (501-1000 employees)

Vetted Review

1 year of experience

Highspot is a must have for all sales orgs!

Rating: 10 out of 10

Incentivized

November 24, 2021

Use Cases and Deployment Scope

We use Highspot to house all our collateral and to create internal pitches for many different purposes within our business. Internally we use pitches for training, learning, and development. We have individual pitches for all of our tech stack and departments for new hire learning and development. Additionally, We have every department on Highspot for brand transparency because marketing keeps collateral up to date. The problem Highspot addresses [are] it helps everyone stay within brand guidelines and up to date with what is going on within the business. It makes it easy for anyone to find what they need and to learn. Also, it helps our sales teams provide professional follow-ups with a professional customized website for each customer. I think external pitches provide us with the greatest benefit because we can update and build pitches for follow-ups, implementations, training, and new hire packets. Internally and externally Highspot has solved so many issues, from transparency, to ramp up time, to professionalism.

Pros

Make it easy for sales professionals to create beautiful follow ups
Make it easy for everyone to search for collateral and build beautiful follow ups
Provides a great place for learning and development

Cons

The search function can cause some issues if the platform is not set up correctly.
It can be hard to build pitches - I wish it was a little easier to maneuver
It seems like the tracking does not always work for pitch views.

Likelihood to Recommend

Highspot is a great place for sales teams and marketing to build a stronger bond. Highspot makes it easy for marketing to add collateral and for sales to use that collateral in their follow-up pitches. Highspot is also a great place for learning and development - creating internal pitches for employees to learn and grow. Overall, I think Highspot is a must-have for any organization struggling with L & D and 1 centralized place for all collateral.

David Tucker

Director of Sales Productivity - Sales Operations in Sales at Flight Centre Travel Group (5001-10,000 employees)

Vetted Review

1 year of experience

View profile

Highspot solved all our Marketing Content & Sales Enablement Problems!

Rating: 9 out of 10

Incentivized

September 21, 2021

Use Cases and Deployment Scope

Highspot is being used as a sales enablement tool, and it has solved many issues at our company. Our Marketers upload current Marketing materials to Highspot, and our sales team uses this content (print, downloading, pitching). Prior to Highspot, our marketing materials [were] all over the place, and sales members never knew the right place to find it. Highspot is a One-Stop shop that makes it easy for everyone to use, and all materials are very searchable and easy to find. We love it.

Pros

Organizes materials very well
Extremely user friendly
Makes searching for materials very easy - even using key-words that are in documents can be searched

Cons

Their analytics are not very user friendly, not organized strategically, and downloading reports is not ideal
Can't see the pitch analytics when you BCC people
Would be nice if their "recommended content" can be chosen by the marketers, not by A.I.

Likelihood to Recommend

Highspot is great for companies that have tons of marketing content. Highspot makes content easy to use and at the fingertips of everyone who has access to it. It has made our content get used more, and there is less back and forth between our sales teams and marketing looking for stuff.

It also shows how effective our marketing materials are and helps us gauge what the sales team is using the most.

I think Highspot is not meant for companies that are VERY small or have a 1 - 5 person sales and marketing team because they would just not need such a robust tool.

Verified User

Professional in Marketing (201-500 employees)

Vetted Review

2 years of experience

Highspot Saved the Day for Our Sales Org!

Rating: 10 out of 10

Incentivized

September 14, 2021

Use Cases and Deployment Scope

Clearwater Analytics uses Highspot in Sales to keep the most up-to-date sales collateral, email pitches, and onboarding/training material. We use the targeted content feature to showcase collateral in Salesforce - and organize by market vertical. Highspot tells us which pieces of content command the most engagement, who opens our email pitches, how long they view the content, and what content isn't as impactful. We also enjoy the Analytics functionality to show us what content has not been updated within a certain timeframe, who updated the content last, and any duplicate content.

Highspot was very easy to implement and customize for our organization. The UI is appealing and easy to navigate.

Pros

Organize and display collateral
Reporting analytics on content engagement
Integration with other software such as Salesforce, Outreach, and LinkedIn Sales Navigator

Cons

Customizing SmartPages with more formatting options like objects or text
Too many duplicate columns of data in analytics
Managing groups

Likelihood to Recommend

Highspot helped our Sales organization store the most up-to-date collateral developed by our Product Marketing team. We no longer have to search through SharePoint or internal drives, and we have helped salespeople move away from using outdated content they may have stored on their machines.

Highspot has helped us identify what content is most impactful with our prospects and what content is not getting the attention we'd anticipate.

Highspot has unified Sales and Marketing teams to work together instead of in silos.

Lindsey Hunt

Sales Enablement in Sales at Clearwater Analytics (1001-5000 employees)

Vetted Review

2 years of experience

View profile

Highspot Save Me a Ton of Time and is Always Up to Date!

Rating: 10 out of 10

Incentivized

September 14, 2021

Use Cases and Deployment Scope

We use Highspot daily, our marketing team updates brochures we can use from Highspot that are always current and updated. We can also add forms and documents in Highspot that we use regularly and want to add as the Highspot attachment where a receiver can see the snippet of the attachment before opening it. It looks more professional and I save a ton of time having all my documents in one place and consistently updated. I would not want to go without Highspot, it saves me a ton of time sending out multiple emails a day addressing different products and levels of interest.

Pros

Saves me time daily
Organizes my brochures and are current
Keeps my frequently used ones at the top and easy to find
Shares documents with everyone so we are consistent when sending current materials
Looks professional and easy to use

Cons

Add a date for when the brochure was last updated and by whom
Point out possible duplicates of brochures

Likelihood to Recommend

Everyday use, our clients will always receive current brochures updated by our amazing marketing team. Highspot makes our emails look professional and trusted since they can see what the brochure is and makes it desirable to open. Highspot is easy to use, it integrates with Gmail and Groove.

April Risberg

Academic Admissions Advisor in Sales at Kaplan University (5001-10,000 employees)

Vetted Review

4 years of experience

View profile

Highspot is the only option for housing your content

Rating: 10 out of 10

Incentivized

September 11, 2021

Use Cases and Deployment Scope

It is used across the whole organization and helps us organize department-specific content ranging from client-facing to internal training materials.

Pros

It allows you to create smart pages to neatly present the content to look and feel like a website, rather than a G Suite folder.
Their global search does a great job of finding content, or keywords within content.

Cons

Their usability around access permissions and how they separate access can be improved.

Likelihood to Recommend

Highspot is well suited for hosting all internal and external digital assets in an easy-to-use manner. Through global search and filtering, you can find anything you need very quickly. They also have a salesforce integration that enables you to push specific highspot resources into the opportunity, to help you at each stage of the deal or against specific competitors.

Verified User

Program Manager in Sales (1001-5000 employees)

Vetted Review

1 year of experience

Highspot is a great tool for sales and marketing

Rating: 8 out of 10

Incentivized

May 15, 2021

Use Cases and Deployment Scope

Highspot is used by the sales and marketing teams and is primarily used as a sales toolkit. We store and maintain marketing materials, competitive intelligence, and sales plays. Sales plays are a good way to keep the sales team and SRDs up to date on the campaigns we are running, including the campaign details, 'what to say,' and 'what to show.'

Pros

Easy to maintain and update marketing materials
Sales plays allow us to keep sales up to speed on campaigns
Create pitches

Cons

Administration is not as intuitive as I would like

Likelihood to Recommend

Highspot is great as a sales toolkit. Sending a sales pitch is easy and because it integrated with Gmail and Salesloft, the sales team and the SDRs can quickly and easily include the appropriate content in an email. If sent from Highspot, you can see details about who opened the pitch and how long they accessed the content. If sending from Gmail or Salesloft, you cannot see those details.

Verified User

Director in Marketing (51-200 employees)

Vetted Review

1 year of experience

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Reviews and Ratings

Closed 40K deal within first month of using Highspot!

Rating: 10 out of 10

Incentivized

June 7, 2022

Use Cases and Deployment Scope

Pros

Timing / Engagement - our deal cycles involve multiple personas and cross collaboration across up to 3 divisions within companies. We don't always have direct access to the DM. Using Highspot's trackable links shows me when/if DM's have viewed my proposal, which helps me gauge how our deal ranks amongst their priorities.
Knowing this, I'm able to tailor my follow-ups to highlight and ask questions on which slides they are spending the most time on. It also helps me nail timing as Highspot alerts me when my proposal has been viewed so I can follow up with my prospects when we're top of mind.
Assets - before Highspot, our assets were in Google Drive, many of which we had multiple copies of. It was difficult to locate where updated assets lived. Now, we're able to have our documents in Highspot and also search via Slack. Since having our assets in Highspot, I've used more of the material our teams produce.
Winning - I was able to close my first deal using Highspot within our 1st month of partnership. I was working with 4 POCs but had not met with the CMO. I included them in emails and received 0 responses after my first 4 emails.
On the 5th email, I shared the Highspot trackable proposal, and the data shared showed me when and where the DM was spending their time. I followed up with a question on the slide they spent 2+ minutes on and received a follow-up question shortly after from them and was able to answer their 1 remaining concern and set us to close before the EOM! Knowing the DM was viewing my proposal gave me more confidence in the deal as I met internally with my team on why I felt confident this deal would close.

Cons

Providing trackable data within "Smart Pages" like we see when using the "pitch" feature.

Likelihood to Recommend

Great for delivering insight on which personas are engaging with the material shared.

If I've had multiple meetings with personas, but they have not engaged with my proposal, I'm now able to understand the priority of our partnership and how it ranks within their other initiatives.

Verified User

Contributor in Sales (51-200 employees)

Vetted Review

1 year of experience