MixRank

Score6.5 out of 10

2 Reviews and Ratings

Community insights

TrustRadius Insights for MixRank are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Business Problems Solved

Users have found that the software has been extremely helpful in keeping them informed about their competitors' offerings. By providing a comprehensive list of every competitor's SDK and API, the software allows users to easily track and stay updated on their competitors' activities. This information has proven invaluable in helping users make strategic decisions and stay ahead in the market.

The product has also received praise for its ability to provide a comprehensive list of contacts for sales teams. With this feature, sales teams can easily reach out to potential customers, saving time and effort in finding the right contacts. Customers have reported that this has greatly improved their sales process, enabling them to complete sales on time and ultimately saving them both time and money.

Working with the team behind the software has been a positive experience for many users. The team has been commended for their professionalism and responsiveness, making the overall experience smooth and efficient. Users have appreciated the ease of working with the team, as it has allowed them to quickly address any issues or concerns that may arise.

Another key use case of this software is in prospecting the ideal target market and maximizing outbound marketing efforts. Users have found that the software is instrumental in identifying relevant customers for their products and services. It helps them identify potential leads that fit their ideal customer profile, improving the effectiveness of their marketing campaigns.

The software has been used by various teams across different departments, including lead prospecting, market research, account management, and publisher development. Its versatility allows different teams to leverage its capabilities to meet their specific needs.

Furthermore, users have utilized the platform to search for specific technologies and apps on the Google Play Store and Apple App Store. This functionality enables users to contact the appropriate companies directly and gather relevant information about potential business opportunities.

Overall, users have found the product useful in various aspects of their business operations. From staying informed about competitors to finding relevant customers and optimizing outbound marketing efforts, the software has proven to be a valuable tool for many users.

Reviews

2 Reviews

Mixrank for Business Development

Rating: 7 out of 10

Incentivized

September 21, 2017

Use Cases and Deployment Scope

Mixrank was used on our publisher development team. We used the platform to search for specific technologies and apps throughout the Google Playstore and Apple Appstore. It played a pivotal role in searching, finding and contacting the appropriate companies. The platform has the capability to search for specific technologies (SDKs) in apps throughout the playstore and appstore.

Pros

Search capability was very good. Able to search by downloads, SDK, Category, etc.
Mixrank provides some contact information for the organizations you are searching for.
The pivot table function was very helpful for granular targeting.

Cons

The interface is not as user friendly as other platforms.
Contact information can be off with regards to smaller indie publishers/developers.
I would like to edit the information that is provided in CSV reports.

Likelihood to Recommend

If your organization is looking to find insights on the mobile app space and you are interested in seeing the technologies that are installed in apps, Mixrank is right for you. They have the ability to target by category, downloads, SDKs. and much more. Mixrank seems to be 100% mobile focused, so if your organization is looking for web analytics, Mixrank wont suffice.

Verified User

Representative in Sales (51-200 employees)

Vetted Review

MixRank review

Rating: 6 out of 10

Incentivized

September 18, 2017

Use Cases and Deployment Scope

We use mixrank for my team for lead prospecting and to do market reseasrch on which publishers are using which ad monetization platforms. our account management team uses it as well. We use it in preparation of our sales calls and meetings. We also use the reporting feature to pull lists of prospects and publishers.

Pros

Easy to use UI
Has a pretty good range of support for iOS, Android and mobile web.
Lists are easy to pull
Good customer support.

Cons

the UI is easy to use but not the most appealing visually.
The accuracy can be worked on. Often times it says an app is using a specific SDK but we confirm that is false when speaking with the publisher directly.
Lead lists provide too many irrelevant fields and have to manually delete thus wasting time.

Likelihood to Recommend

MixRank does a decent job at lead prospecting and allows users to pull a significant list quickly. Overall it is a decent product and I've used it at both of my prior companies.

It is best suited for sales teams or account management teams trying to find emails or prospects and determine which platforms they are using in order to make sales calls more focus and relevant.

Verified User

C-Level Executive in Customer Service (51-200 employees)

Vetted Review