Automate Aggregation of Your Product's Social Conversations and Display Limitlessly
Use Cases and Deployment Scope
My organization used Stackla in the past in a number of ways, primarily by our Marketing department. We displayed a Stackla event wall on four monitors in our office lobby, which employees could post to using a company hashtag or via a GoConnect form on the website. We also aggregated our brand's social content on the company website with Stackla, and occasionally created event walls for industry trade shows we exhibited at.
Pros
- GoConnect feature lets you upload to a feed without using social media.
- A number of display options including an email embed code, website widgets and event walls.
Cons
- The UI can generally be confusing, and there are roughly four steps with detailed settings that don't feel intuitive to create one widget.
Likelihood to Recommend
If people are regularly sharing your product favorably across social media, this tool will help you automate, segment and display that social content across websites, emails and events. Products as big as destinations can benefit from Stackla all the way down to merchandise such as clothing. Stackla can not benefit your product if your product is not very visual or if people aren't talking about your product.
