PressRush

PressRush is a PR software solution designed for online media outreach. According to the vendor, it offers a range of features to assist users in finding the right journalists, sending targeted pitches, and tracking email opens. The product is suitable for companies of various sizes, from startups to large enterprises. It caters to PR professionals, marketing professionals, communications professionals, media relations professionals, and digital marketing agencies.

Key Features

Media Outreach Search Engine: PressRush functions as a journalist search engine, allowing users to search for journalists based on specific keywords and topics. Users can search by name or title and filter results by geographical area, aiming for targeted outreach.

Automated Media List Updates: PressRush automatically updates media lists as journalists switch jobs or change email addresses. According to the vendor, users can rely on PressRush to provide accurate and up-to-date contact information, eliminating the need for outdated lists.

Pitch Tracking and Analytics: With PressRush, users can send pitches directly to journalists' emails from the platform. The built-in open and click tracking feature provides insights into the effectiveness of outreach efforts, helping users refine their strategies.

Real-time Press Opportunities Alerts: PressRush sends email notifications to users as soon as new stories matching their search terms are published. According to the vendor, this feature allows users to stay ahead of the competition and draft timely pitches or newsjack relevant stories.

Email Research Service: PressRush offers email research as a service, allowing users to request staff assistance in finding email addresses not available in the database. According to the vendor, this feature saves users time and effort by providing accurate and up-to-date contact information.

Integrated Media Monitoring: PressRush comes with built-in media monitoring capabilities, delivering timely and relevant alerts when journalists publish new stories. According to the vendor, this ensures that users never miss an opportunity to engage with the media.

User-friendly Interface and Easy Setup: PressRush features a user-friendly interface optimized for media outreach, making it simple to connect with the right journalists. According to the vendor, setting up an account is quick and hassle-free, with no need for complicated configurations.