TrustRadius: an HG Insights company

What is Pyze?

Pyze is a growth intelligence software that provides companies with behavior-based insights and automated touchpoints to build long-lasting relationships with their customers. With intelligence-driven marketing through in-app and push messaging, it offers cross-platform user analytics, AI-powered segmentation, and content personalization to provide hyper-relevant omnichannel campaigns for various industries such as Finance, Retail, Healthcare and more. By leveraging machine learning techniques on user data sets across digital platforms -- web, mobile, and IoT--Pyze helps brands maximize retention through personalized engagement strategies tailored towards individual customer journeys.

With Pyze businesses can discover product insights based on trends across platforms, create intelligent segments using machine learning analysis of user data sets resulting in accurately targeted messages at the right time via push notifications, email or SMS. The software also allows creating meaningful touchpoints by delivering targeted content feeds (UIs) promotions and product flows relevant to the users' interests determined by behavioral analysis algorithms (AI). In summary Pyze leverages Automated Intelligence (AI) -driven technologies offering relevant contextualized interactions that improve customer lifetime value(CLV), boost up-sell/cross-sell opportunities thereby optimizing business processes accelerating growth.

Media

Intelligence Explorer

Pyze enables real time explorations across millions of users, combining different app specific attributes to create targeted engagement campaigns and personalization tags.
Personalization Tags

Personalization tags can be assigned based on user behavior and used to personalize content and experience within the application.
The tags are made available in the application so that developers can individualize the experience for each user.
Growth Automation
RETAIN

Retention campaigns can be defined to reactivate users that are dormant and custom messages can be sent according to different periods of dormancy.
Periodic Trends

Key metrics can be compared across different time periods such as days, weeks or months to better understand the differential in behavior over the two time periods.
Installs Categorizations by Network Reachability

Pyze provides breakdowns across key categorizations for each metric like installs, activations, usage, sessions, and retention. This screen shows installs breakdowns by the network reachability type.
Retention

Pyze categorizes users across various retention levels for days, weeks and months. This screen shows d3 retained users by location.
Retention Cohort Comparisons

Pyze provides the ability to compare retention and churn metrics across different attributes like behavior and techno graphics. This screen displays the delta between retention percentages for phone versus tablet users.
Screen Visit Popularity

Pyze automatically monitors the number of times each screen is v isited as well as the amount of time spent on each screen.
Event Flow

Pyze automatically captures ev ent flows across the application based on the firing of different ev ents by all users.
Real Time Activity

Pyze shows real-time worldwide activity across installs and usage.
Cross-App Visual Queries

Leverage the power of Visual queries across Digital properties to perform multi-dimensional aggregations and benchmarking on business metrics, without writing a single line of code or a query.

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