TrustRadius: an HG Insights company

Rank Ranger

Score6 out of 10

6 Reviews and Ratings

What is Rank Ranger?

Rank Ranger is a search engine optimization tool that utilizes features like rank tracking, link management, and landing page performance analysis.

Categories & Use Cases

Top Performing Features

  • Multi-domain support

    For SEO agencies, the tool allows users to track multiple domains in one instance.

    Category average: 8.9

  • Integration with web analytics tools

    The tool integrates with web analytics tools such as Google Analytics and Adobe Analytics (SiteCatalyst).

    Category average: 8.8

  • Task management

    Users can track and manage the tasks associated with SEO.

    Category average: 7.3

Areas for Improvement

  • Local SEO

    The tool helps optimize your website for local searches.

    Category average: 7.8

  • SERP ranking tracking

    The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.

    Category average: 8.3

  • Mobile SEO

    The tool helps optimize your website for searches done on mobile devices.

    Category average: 8.4

The easiest and simplest rank tracking software on the market.

Pros

  • Clean and easy reporting
  • White Label Dashboards and Reports
  • Customizable reports (add the graphs and widgets you need)

Cons

  • Domain metrics
  • Backlink Analysis

Return on Investment

  • Easy to show clients how their an SEO campaign is trending.
  • Transparency of rankings.
  • Clean and simple to show and explain.

Alternatives Considered

SEMRush

Other Software Used

Campaign Monitor

Rank Ranger - Keyword Performance, Pure and Simple

Pros

  • It is a simple and easy to understand interface great for keyword reporting
  • It updates ranking data much more quickly than our other tool enabling us to quickly assess performance in the short term
  • Being able to track rankings by city and zip code makes reporting out for local business really accurate

Cons

  • Their reporting dashboard/custom report features are lacking. We rely on our other tool more so for this function as a result.
  • It is not a robust tool - focusing mostly on keyword performance, it does not have other features that further help us flesh out strategic next steps based on keyword performance

Return on Investment

  • As a key component in our reporting process Rank Ranger helps us deliver overall keyword performance insights to our clients in an easy to read and understand format

Alternatives Considered

Conductor Searchlight

Other Software Used

Conductor Searchlight

SEO platform that could use improvement

Pros

  • Pricing
  • customer service

Cons

  • User Interface
  • Accuracy of data
  • features and useful tools

Return on Investment

  • It isn't as expensive as some alternatives
  • We feel we have lost market share by not using Ahrefs or Semrush
  • The graphs are hard to decipher at times making the data less useful

Alternatives Considered

Semrush and Ahrefs

Other Software Used

Semrush, Ahrefs, HubSpot CRM