Experts in Subscription Management
Use Cases and Deployment Scope
Alaska Airlines uses Recurly to power both of their subscription products including customer acquisition / sign up, billing, dunning, and cancelation workflows. This allows Alaska to focus on core competencies and leverage Recurly's platform for employee ability to conduct subscriber management and product development as well as Recurly.js for customer workflows. Alaska utilizes Recurly webhooks to grant entitlements through our internal systems in real time. The embedded dashboards and data availability (via API and manual exports) allow us to identify opportunities, conduct ad hoc performance analysis, and reconcile revenues.
Pros
- Easy UI for control of subscriptions, coupons, emails, etc. for non-tech individuals
- Access to data
- Communication of bugs and ability to contact support
Cons
- Tool tips or guided workflows
- Proactive identification and recommendation of opportunities.
- Tracking of feature requests.
Likelihood to Recommend
Recurly is well suited for companies new to subscriptions, where it is not their core business competency, and where technical resources are limited.
