TrustRadius Insights for S2M-group are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
Effective Brand Awareness: Several users have commented on how s2m-group excels at creating brand awareness among prospects and identifying potential customers. This suggests that the company has a strong ability to target and reach the right audience, increasing visibility and generating interest in their clients' services.
Responsive Customer Service: Reviewers have consistently praised s2m-group for their responsiveness to any needs or concerns that arise during projects. This indicates that the company values customer satisfaction and is committed to promptly addressing any issues, ensuring a positive experience for their clients.
Detailed Reporting: Many users appreciate the detailed and systematic reports provided by s2m-group. These reports offer clear insights into the company's efforts and the results generated, allowing clients to evaluate the effectiveness of their services. It demonstrates s2m-group's commitment to transparency and providing valuable information to their clients.
We used S2M to
support us with our lead generation
requirements. S2M provided support with their Account Based Marketing strategy
for lead generation which aimed to solve challenges in our pipeline
acceleration.
Pros
Working as a partner
Thorough alignment with us
Ability to quickly grasp knowledge on our solution and suggest ideas for our GTM and ICP
Multi-lingual
Detailed reporting and insights
Happy with the services they provided
Likelihood to Recommend
S2M-group is well-suited for account-based
lead generation, sales pipeline
acceleration, regional
expansion, and brand evangelization.
As we don´t have an internal SDR team, we use agencies to help generate leads to support the sales team. We used S2M to help generate our leads across EMEA for our Media and Entertainment solutions.
Pros
Generating leads within net new accounts
Account and market intelligence
Strategy updates
Collaborative approach
Cons
Lead consistency - some months slower than others
Likelihood to Recommend
When you need an agency to support you in pipeline generation through ABM campaigns. Our solutions are vast and complex and they had a great understanding of what we offer and what is most suited to each account or prospect.
Our strategy was to increase our client base in the DACH region. Due to problems recruiting, we decided to use an agency. S2M-group was recommended to us from a colleague who had used them in a previous organisation. Their scope was to generate qualified leads within new logo accounts within the DACH region. We worked closely with one of their German SDRs to do this. They also did some on demand ABM account research in our key accounts and generated a lot of valuable market insight.
Pros
Project progress update and communication
Volume of qualified leads
Market insights
Strategy ideas
Cons
Some leads could be qualified more but not from a lack of trying on S2Ms side - but rather the contact not giving details
Likelihood to Recommend
Best suited - when you need a local language resource to support your pipeline generation efforts. Not suited - not sure as we only needed them for what they were good at
We worked with S2M-group to accelerate growth through their B2B lead generation services. S2M-group contacts potential customers based on the persona we provide. They support us in building brand awareness, identifying potential customers interested in our solution, and attempting to conduct qualification evaluations with them, then pass on to us for follow-up. They will also help us understand market feedback.
Pros
S2M-group will conduct qualification question with prospect and then pass to us to follow up.
S2M-group build a good communication with team, keep our updated once they received any feedback.
Cons
Sometimes S2M-group cannot achieve a balance of results across markets, and subsequently sales representatives. We are working with them clearly on this to improve the targeting in markets with lower results.
Likelihood to Recommend
S2M-group will regularly review the current accounts and proactively share with us potential accounts that can be added.
We partnered with S2M to help us with our lead generation needs and accelerate our pipeline growth. Using their Account-Based Marketing strategy, S2M focused on generating qualified leads by targeting a predefined list of over 100 accounts. Their approach aimed to address our business challenge of expanding our customer base and driving revenue growth.
Pros
s2m-group is particularly effective in creating brand awareness among prospects, identifying where interest in services exists, and converting those prospects into qualified leads. They are also responsive to any needs or concerns that arise during the project, and their regular reports and alignment calls help to keep communication clear and transparent.
Cons
We were extremely satisfied with the services provided by the team. They exceeded our expectations and delivered excellent results.
Likelihood to Recommend
Based on our experience, s2m-group is an excellent choice for B2B lead generation, account-based marketing, sales pipeline acceleration, regional expansion, and increasing brand awareness. However, it may be less suitable for organizations with an established customer base or limited budgets for account-based lead generation services.
We
cooperated with S2M to accelerate our B2B sales pipeline in SEA and China
market. S2M provides highly customized lead generation services, which is
called account-based marketing for us, and we believe it could be good
assistance and acceleration for our local sales team in different markets.
During the project, S2M helped us identify key decision makers and right
contact to expand our customer vision and make the sales process more
target-oriented and effective. S2M could provide high-quality qualification
within our target scope when they successfully reached out to customers and
consequently ensure success in sales and marketing.
Pros
S2M provides detailed and systematic reports, which let us own clear insights of their efforts and results generated and see how they add value.
S2M owns responsible team for the cooperation. We maintain good relationship via emails and calls. If the results are unexpected as scheduled, S2M would identify the challenges and discuss with us for a better accelerating plan.
Cons
N/A
Likelihood to Recommend
S2M worked with us in the ABM campaign, since we have some companies that we need to cross sell to them. After understanding the account insights, S2M adapted to their campaign, then successfully contacted to the right KDM then met with us.
We have collaborated with S2M to accelerate our B2B
sales in APAC. S2M provides customer based lead generation services, which we believe
will be a good addition to our existing sales team. During the project, S2M
worked with us as a partner. They target specific customers for us through
customer based marketing to increase awareness and determine interest in our
solutions, and convert them into qualified potential customers.
S2M will share with us all market
intelligence they have obtained through potential customer development through
detailed reports and coordination calls. They answered all the questions
quickly and clearly. If the problem of achieving the goal is caused by market
satisfaction or other reasons beyond their control, they will share this and
change their strategy to see how to achieve the goal.
Pros
S2M sends detailed reporting which helps us gain insights in their activities and see where they add value.
S2M has set up a great communication through email and calls, which helps to easily stay in touch with them for questions, feedback or other topics.
Cons
No applicable
Likelihood to Recommend
Collaborating with S2M, they can support you in launching new products through market knowledge and intelligence gained during the project.
We initially started working with S2M since 2018 for B2B lead generation services, to build a stronger sales pipeline in the Southeast Asian market. S2M’s effort supported us in sales acceleration and generated real revenue, with high ROI. We later
also expanded the services to other markets in Europe and North America having S2M as a strong strategic partner. S2M also does account-based marketing as we have multiple solutions, we target large accounts with strong international
presence, and reach out to multiple industries. Overall both our marketing and sales team are quite satisfied with their account based lead generation services that has led to pipeline growth. Every year our relation is getting stronger with S2M. Overall, they assist us in business expansion, lead generation, building sales pipeline, running campaigns, launching new
solutions, identifying market intelligence and cross selling.
Pros
They work like an extension/partner of our marketing and sales team.
Generate consistent leads per week/month.
Reach markets where we don’t have a physical presence and help explore new territories.
Generate awareness in the market about our services among Key decision-makers relevant to our solutions.
Cons
Non comes to mind
Likelihood to Recommend
In scenarios where IT companies want to grow revenue and have a consistent lead flow, S2M group is well suited.
NICE Ltd. hired S2M to accelerate our Sales Pipeline Growth in Europe and Asia. As part of the DACH Sales team, I have been supproted by S2M since 2020. S2M is targeting specific accounts using an account-based-marketing approach to create brand awareness, generate leads and deliver qualified sales meetings to myself and my team. S2M is providing a team of skilled sales representatives who keep us updated on their work on progress through continuous reporting. EVery lead they deliver is precisely qualified and they provide detailed information so that the NICE sales teams have all necessary information to take over the qualified opportunities. S2M is continuously able to provide opportunities which have led to closed deals.
Pros
Lead Qualification
Continuous Reporting
Market Feedback and Insights
Advise on Sales Strategy
Collaboration and Communication
Ad-hoc support and Flexibility
Cons
N/A - I can't identify points for improvement based on my experience with S2M
Likelihood to Recommend
The services S2M provides are high quality and the teams they provide consist of skilled professionals. S2M is well suited to be seen as partner that can support and guide you to achieve sustained pipeline growth. They put in a lot effort to understand your solution, processes, plans, and dedicate themselves to be in line with your strategy. They have been perfectly able to understand our identity and the way we want to be seen by our customers, and have subsequently put in practice. Based on the leads generated by S2M and the feedback from customers we have gained thanks to them, I can conclude that S2M has represented an accurate image of us already when touching base with them for the very first time.
S2M ABM services meets all the requirements. During more than 1 year it helped us to generate new business opportunities in EMEA region and speed up our recognition in the region *brand awareness. I would definitely recommend them as they are experts in lead generation and can easily help you to reach your business objective.
Pros
Leads identification and qualification
Client Management
Transparent communication about project advancement and goals achievement
Cons
Testing new marketing tools or social networks (Twitter, Instagram, etc) to reach more people
Likelihood to Recommend
I have to say that I would definitely recommend S2M services to people in my network. I know that with their services they could reach their objectives and make their businesses grow.