TrustRadius: an HG Insights company

SEOTesting.com

Score10 out of 10

3 Reviews and Ratings

Get a Demo

What is SEOTesting.com?

SEOTesting.com is an online SEO research tool used to grow search traffic through testing & experimentation.

Categories & Use Cases

Key Features

Learn about the best (and worst!) features SEOTesting.com has to offer, as determined by TrustRadius' reviewers.
Based on 3 ratings of SEOTesting.com's features
View all features

Top Performing Features

  • Keyword analysis

    The tool analyzes the content of your site to help discover the right keywords.

    Category average: 8.9

  • Backlink management

    The tool tracks existing backlinks, measures their impact on search rankings, alerts you of new backlinks, and helps surface backlink opportunities.

    Category average: 7.5

  • SERP ranking tracking

    The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.

    Category average: 8.3

Areas for Improvement

  • Global SEO

    The tool integrates with non-U.S.-based search engines and works in multiple languages.

    Category average: 8.3

  • Multi-domain support

    For SEO agencies, the tool allows users to track multiple domains in one instance.

    Category average: 8.9

  • Integration with web analytics tools

    The tool integrates with web analytics tools such as Google Analytics and Adobe Analytics (SiteCatalyst).

    Category average: 8.8

Reviews

What users are saying about SEOTesting.com.
View all reviews

Total Contentment

Verified User
Director in Information Technology (201-500 employees employees)

Use Cases and Deployment Scope

We needed a starting point when we wanted to speed up technical SEO to raise our page ranks. The set of checkpoints provided by SEOTesting.com serves as that initial point. After some discussion about what was and wasn't significant, we were able to adjust the checkpoints so that they matched our business needs. After accumulating enough information to identify our blind spots, we progressed beyond that initial stage and developed automated testing.

Pros

  • Understanding how to fix mistakes by mapping to the WCAGG standard.
  • identifying pain sites through frequent reporting.
  • Possibility of adding personalised checkpoints to conform to messaging modifications

Cons

  • increased reporting capacity over extended periods of time.

Return on Investment

  • Even though this was just one strategy used to improve that metric, page rankings increased.

Usability

SEO testing and content analysis made easy

Vesa NippalaView profile
Entrepreneur in Marketing at eLuotsi Finland Ltd (1-10 employees employees)

Use Cases and Deployment Scope

I have the Agency licence of SEOTesting.com. I think it's a great tool to monitor the results of onpage & offpage SEO optimisations done on the sites. I also use other SEO tools such as SEMrush, Ahrefs and some others, but none of them can help with monitoring on the same level as SEOTesting.com.

Pros

  • Monitoring results of SEO activities
  • Content analysis reporting
  • SEO split testing
  • Performing SEO tests on single page and group level
  • Decent Dashboard with annotations, ranking buckets, etc
  • Tool uses Search Console data
  • Reports bring value and make it easy to find pages to optimise
  • Easy to use tool!
  • The tool is evolving all the time which is great
  • Top of the class customer service

Cons

  • SEOTesting.com is NOT all-in-one SEO tool. But what it does, it does really well.
  • Rank Tracking requires to fill landing page per keyword. That doesn't make sense as the desired landing page is not always the best ranking landing page for each keyword.
  • Dashboards timelines should have some options to select only the desired timeframe. Then it would be sometimes easier to look at only the last two months for example.

Return on Investment

  • I get more results
  • I get results faster
  • I get data to present the results to client

Alternatives Considered

Semrush, Ahrefs, Screaming Frog SEO Spider, Google Search Console and Moz Pro

Other Software Used

Semrush, Ahrefs, Screaming Frog SEO Spider

Easily Monitor and Report SEO Results with SEOTesting.com

Mike ReidView profile
Marketing Manager, Demand Generation in Marketing at Encore Business Solutions (51-200 employees employees)

Pros

  • Visualization of data
  • Tracking changes to website over time
  • Provides p-values for change impacts, helping you to sort out whether your "result" is just random noise

Cons

  • I'd love to see dates & days of the week appear on daily data points when I hover. (I have a lot of week vs weekday fluctuation.)

Return on Investment

  • SEOTesting.com saves me at least an hour every week
  • SEOTesting.com makes it nearly effortless for me to validate results of my SEO efforts
  • Helped me monitor & report on results of +100% to +700% clicks/day on optimized pages.

Alternatives Considered

Ahrefs, Semrush, Google Analytics and Google Search Console

Other Software Used

Ahrefs, Google Search Console, Google Analytics, Crazy Egg