SessionCam (discontinued)

We needed to get some insights into our customer's user experience on our redesigned website. SessionCam allowed us to see what wasn't working on the site and helped us figure out why as well as what changes we needed to make. Without SessionCam, we would have had to rely just on whatever feedback customers would have been willing to provide.

SessionCam works well for helping you figure out what is and isn't working with a small or mid-sized business website. It can give you valuable insights regarding the flow of the user's movements on the site, and where the user might hit a dead end. Its reporting capabilities might not be powerful enough for more complex situations.

It is mainly used by site optimization and user experience teams within our client organizations. In more sophisticated businesses, it can also be used by marketing and analytics teams.

SessionCam is well suited if a client is using Google Analytics and Google Optimize but wants to understand more qualitatively how users interact on their platforms. Also for an automated way to check user sessions that struggle or abandon.

SessionCam offers heatmap, session recording, error message reporting, funnel stats, and consulting hours for auditing any part of the shopping experience. The recordings allow us to get more data on errors users are experiencing and concrete examples to show our developers. The reports help us narrow down potential conversion roadblocks. The consulting hours have been especially helpful for a third-party audit on the site - we've asked them to review the checkout funnel and navigation, and received thorough feedback which we then implemented to improve conversion.

SessionCam is great for a small-medium team due to the consulting hours option, but if you're looking to use this on your own for CRO purposes, expect to spend a lot of time parsing data. However, SessionCam is probably easier to use/narrow down problem areas than most other similar platforms.

SessionCam allows us to see what and how users search on our website allowing us to define struggles and therefore to improve the user experience. We use it to watch recorded sessions as well as clicks, mouse movement and page scroll heat maps.

SessionCam is very good to identify struggles but requires time and patience to go through each session. It allows us to move the session faster so that we can look for something in particular. Heat maps are a wonderful tool to see where the points of interest are for the user experience (UX) and to focus on different devices. If time is an issue, they do provide consultancy. In general this is a good tool that will help users to not only identify issues for improvement but to understand how the issues affect the user journey which helps when prioritizing changes or tests to put in place on the website.