ShopperTrak: Analyzing Traffic and Sales All In One Dashboard
Rating: 9 out of 10
IncentivizedUse Cases and Deployment Scope
Our entire organization uses ShopperTrak to manage traffic analytics. From our stores in the field to our corporate office, we all use this data to make decisions. Reports are automated and dashboards are reviewed on a daily basis.
Pros
- Count inbound and outbound traffic
- Compare traffic to location specific sales.
- Detailed dashboards with at a glance actionable content.
Cons
- Updated end users when enhancements are implemented.
- User specific reporting.
Likelihood to Recommend
ShopperTrak is excellent at measuring inbound and outbound traffic. Their technology works well and is very accurate. Comparing this data to sales allows our team to see conversion and shopper to associate ratios, which help us make educated business decisions.
Vetted Review
3 years of experience