TrustRadius Insights for Squaredance are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
Unique Access to eCommerce Offers: Several users have expressed that Squaredance provides access to a wide range of eCommerce offers that cannot be found on other affiliate networks. This unique feature makes it an appealing platform for media buyers and ecommerce brands who are looking for exclusive opportunities to promote products and boost their conversions.
Efficient Communication with Brands: Reviewers have consistently praised the excellent response rate on Squaredance, indicating that the platform is efficient in facilitating communication between affiliates and brands. This seamless interaction not only helps in resolving any queries or concerns but also contributes to improving campaigns and achieving desired outcomes.
Streamlined Affiliate Recruitment Process: Many users have found it easy to find and recruit specialized affiliates on Squaredance. The platform simplifies the process of connecting with affiliates for various paid channels such as FB, TT, Search, and Native. This streamlined recruitment process saves time and effort for media buyers, enabling them to quickly build a network of reliable affiliates to promote their products effectively.
We use Squaredance as our affiliate tracking platform for our media buying affiliate program. We use Impact for managing our traditional affiliates and then added Squaredance specifically for managing our media buying affiliates. It has been a HUGE boost in incremental volume to each of our affiliate programs/channels. Since adding and optimizing with Squaredance affiliates we've seen anywhere between a 36% to 49% year over year growth in our affiliate programs for each of our BEGiN brands.
Pros
Media buying affiliate recruitment
Optimizing with media buying affiliates
Easy integration
Reporting
Cons
No coupon code tracking
No revenue numbers in reporting
Smaller brands sometimes have a hard time getting attention from top affiliates
Likelihood to Recommend
Squaredance is suited for any brand who wants to launch and scale an affiliate program. Squaredance is particularly well suited to for brands who want to work with media buying affiliates. We've seen significant growth in our affiliate programs for each of our BEGiN brands (HOMER, codeSpark and Little Passports) after implementing and optimizing with Squaredance affiliates.