Swan Virtual Fitting Room

Swan is a virtual fitting room experience designed and built to work for apparel retailers.

Integration is IT resources-free, via Shopify App. Garment measurement data is still needed – but is now extracted automatically from existing sources using AI, with AI also used to error-check it. And computer vision determines shopper measurements to within 1cm using the camera on their mobile device – no app download required. A real-time dashboard provides evidence of Swan’s impact, and retailers pay only when Swan has been used to drive a successful sale.

The virtual fitting room concept aims to drive fewer returns, higher conversions, and a more engaging, satisfying customer experience for brands and retailers.