Swoop Reviews & Insights

Score8 out of 10

1 Reviews and Ratings

Community insights

TrustRadius Insights for Swoop are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

Ease of Use: Users have found Swoop very easy to use and navigate, with some reviewers stating that it was implemented within their program seamlessly. The software's mobile-friendly interface has made it easy for users to access the platform on-the-go.

Efficiency: Reviewers have praised Swoop for its quick and efficient performance, reducing the time spent on each call received by the user. This feature has been appreciated by multiple users as it helps them save time while handling customer calls.

Marketing Capabilities: Several users have found Swoop a reliable tool for amplifying marketing efforts, making it a useful and trustworthy tool for businesses. Its ability to create a new marketplace for search advertisers has helped businesses take their advertising and marketing abilities to the next level.

Reviews

1 Review

Swoop: Effective Reach

Rating: 8 out of 10

Incentivized

March 16, 2018

Use Cases and Deployment Scope

We’re currently using it for a specific product line within the digital team. It is currently addressing awareness reachability with search keyword targeting.

Pros

Large inventory to acquire impressions and clicks
Engagement results indicate strong audience interest
Managed service very helpful and engaging for better performance

Cons

Would like to have visibility of revenue performing sites and targeting
1st party integration with doubleclick would simplify implementation
Have more refined targeting specific to audiences

Likelihood to Recommend

Well suited for driving awareness at scale. Less appropriate for refined targeting to achieve specific back end metrics or conversions.

Verified User

Program Manager in Marketing (1001-5000 employees)

Vetted Review

1 year of experience