TARGIT

Who is TARGIT?

TARGIT Decision Suite is a Business Intelligence solution used by organizations to create reports and dashboards. TARGIT gives the latest insights to everyone, from executives to operational and frontline employees.

2025 Feature Highlight: Dynamic Distribution - TARGIT Decision Suite

Feature Highlight: Dynamic Distribution - TARGIT Decision Suite. This feature is used to create dynamic send lists, and set reports to go out only when certain criteria are met. It allows for a business logic-driven control of reports and dashboard recipients, optimizing distribution by targeting specific recipients according to pre-determined goals. ✔ Set custom criteria based on business logic to create scheduled jobs that automatically adapt to changing data points. ✔ Schedule reports to go out only if specific parameters are met, like if KPIs fall out of range, or to recognize a specific department’s efforts if their production exceeds company goals. ✔ Report send lists are updated dynamically for targeted distribution, so you can see exactly who’s set to receive each report as you schedule it based on your selected business logic. Dynamic Distribution is available as a part of TARGIT’s Enterprise Distribution add-on module.

TraffiTech Boosts Reporting Speed and Reduces Internal Licensing Costs with TARGIT InMemory

TraffiTech Boosts Reporting Speed and Reduces Internal Licensing Costs with TARGIT InMemory Managing Truckloads of Customer Data Harnessing the power of the Internet of Things (IoT) doesn’t do much good for companies unless they find a way to integrate, analyze, and learn from the massive amount of data coming into their systems every day. That’s why when TraffiTech began its search for a business intelligence (BI) and analytics solution in 2011, executives had one requirement that stood out from the list: they wanted a partner with the back-end horsepower to process millions of rows of data in just a few seconds. "Everything we do in mobility is about big data and what we call rich data,” says Nicolai Ingemann-Paulsen, CEO of TraffiTech. “Every day, we get millions of data points from our cars. TARGIT helps us turn big data into rich data. We have clients within many different industries with unique data needs. TARGIT is one of the best solutions because it’s flexible and still able to handle that big amount of data. Furthermore, you don’t need a technical background to use TARGIT, and you can learn it quite quickly. That’s a strength compared to other BI tools out there.” Before TARGIT, TraffiTech spent hours processing data and manually sending out thousands of reports to customers across the globe. Now, they rely on TARGIT to speed up data processing and deliver the right reports to customers on their preferred schedules. TraffiTech’s Founder Karsten Hjorth explains why the data TraffiTech surfaces is critical for customers: “I like to see that we can make a difference, that we can use the data we collect from the vehicles to change driver behaviors. We’re committed to helping our customers save money by reducing fuel, avoiding accidents, and improving vehicle maintenance. All of this ties back to safety because when you are driving more economically, you also drive safer.” TraffiTech sends reports to roughly 40,000 people in mainland Europe and 20,000 more in the UK every month. Each organization they work with has its own reporting requirements and a unique company identity that the reports need to reflect. TARGIT allows TraffiTech to customize reports to customers' needs and then use scheduled reporting tools to deliver reports and updated dashboards automatically. “We mainly use BI for scheduled reports, and in this aspect, TARGIT is simply the best,” says Karsten. “We have tested and tried other options over the years, and TARGIT still proves to be the best.” Most importantly, TARGIT's dynamic dashboards and customizable KPI Objects ensure data is delivered in a visually appealing, digestible format that everyone from drivers to managers to executives can easily understand. “TARGIT is very important for us because data is not worth anything when it's in the database on a server,” Karsten explains, “It allows us to share the data graphically, so people without a university degree can easily understand it. Users can see when a trend is going up or down, or how their performance compares to other colleagues, all without reading through complex strings of numbers.” Modernizing the Reporting Process: From Hours to Minutes As TraffiTech continues to grow, so does the volume of data they're presenting to customers on a daily basis. To support its data processing needs, the company recently moved to TARGIT's InMemory database, which allows data scientists to process data very quickly while improving latency – data imports that used to take hours are now completed in five or six minutes. TraffiTech began considering TARGIT InMemory when they moved from SQL to Timescale. Business leaders knew they needed a more modern database to support the data coming into TARGIT and subsequently going out to customers. After learning that TARGIT's standard InMemory solution wasn't compatible with Timescale, the TARGIT team immediately set to work developing a custom solution. Karsten recalls, "When we approached TARGIT about the move to Timescale, they told us, 'We've never tried that one before, but of course it can be done.' TARGIT assisted us in completely rebuilding the data warehouse and completing the new data modeling. Six months later, we had a working solution." Karsten shares that switching to InMemory has also significantly reduced TraffiTech’s software costs: “Well, changing to the new InMemory solution has saved us between €20,000 and €25,000 every single month in hosting costs and software licenses.” TraffiTech’s end-users are also enjoying the benefits of TARGIT’s InMemory technology. While they haven’t seen any outward changes in the interface or content of their reports, they now experience virtually no load time when viewing BI dashboards. Icons and KPIs are loaded instantly, giving them a seamless, lightning-fast experience.

BARC's The BI & Analytics Survey 25: See How TARGIT Stack Up Against the Competition

BARC's The BI & Analytics Survey 25: See How TARGIT Stack Up Against the Competition

Great Plains Kubota Informs Strategic Growth With TARGIT

Increasing Data Visibility Across Operations It once took just a handful of people to manage daily operations at Great Plains Kubota. But as the company scaled, so did the number of business leaders behind it. TARGIT has been a central part of keeping this growing group of stakeholders informed and ready to make critical business decisions. Alex explains that this level of data visibility is essential not just for managers but across every part of Great Plains’ operations. “Running a successful business requires us to share information in real-time and give more people the ability to make decisions based on accurate, timely information. We use TARGIT to see and understand where we are in terms of profitability and our people, where the market is, and how those things affect our business on a day-to-day.” TARGIT enables Great Plains to bring information from multiple platforms together and then deploy it to various leaders and managers in the field. This level of visibility allows them to keep a current pulse on performance and trends, while also giving leadership the ability to forecast rather than always looking backward at data from the previous quarter or year. Alex shares, “We often use TARGIT to forecast and identify what we need to anticipate as opposed to looking at what's happened in the last month and then reacting on an assumption.” Enabling Fast-Paced Decisions in Every Department In the past, Great Plains Kubota’s leadership team often had to be very reactive to information because they didn't have a reliable, repeatable way to access up-to-date insights. Now, they trust TARGIT to bring together information from different business systems into a single source that generates up-to-date information based on trends inside the business and within the market. Alex manages multiple reports that are automatically sent out to various leadership teams every day. Each report represents a different part of the company’s overall health and efficiency through sets of key metrics decided on by executive teams and department managers. At the stores, TARGIT allows employees to understand how their department is performing and make informed decisions minute-to-minute. For example, Parts Managers at each location use TARGIT to manage freight recovery, parts inventory, and overall inventory health, while technicians look at metrics like recovery and efficiency. They look at these numbers every day to understand the decisions they need to make and how those decisions tie back to their larger goals. What’s more, the solution’s scalable, user-friendly design makes it easy for Alex to update, modify, and create new reports or dashboards to keep up with the pace of internal changes. “With TARGIT, you can easily create new reports as you see fit in the evolution of your business, which has really made an impact for us. What was important maybe for a new time in our company last year might not be as important today, and what’s important today might be different in six months. So that day-to-day changes, but TARGIT can always flow with our business as we evolve.” Using Data to Achieve Sustainable Growth Alex shares that Great Plains Kubota is well-positioned for continued expansion in the years ahead – and data plays a vital role in how the company plans to grow. “We rely on data to understand how each potential acquisition might affect our business. We evaluate what it could mean for us in terms of available income and what it could mean in terms of additional scale, and what we've seen over time is that scale helps us become better at what we do in this space." Alex explains that opportunities to scale the business through acquisitions are often exciting and scary simultaneously because as you bring in other organizations, you're bringing in people and geographically expanding your footprint. “All that becomes less scary when we know we can utilize data and information to help manage our business, and we're not just doing it from our gut as we’ve historically been guilty of,” Alex shares. “TARGIT allows us to take data from multiple platforms and bring it into a platform that helps us consume it, understand it, and act on it.” So, no matter what exactly comes next for Great Plains Kubota, Alex is confident that data – and TARGIT specifically – will be a key part of the company’s continued growth and success. “The future brings a lot of excitement to Great Plains, and TARGIT plays an integral role in how we plan to go into our industry and make an impact like we've never seen before.”

Van Mossel Uses TARGIT’s BI Solution to Simplify Report Generation and Increase Data Visibility

Streamlining Data Analysis in the Finance Department The Van Mossel Automotive Group Belux manages 60 dealerships and workshops across Belgium and Luxembourg. To effectively run each location and ensure consistency between them, Van Mossel relies heavily on data from various dealer management systems (DMS) to analyze each store’s financials, track employee efficiency, measure the accuracy of repair orders, monitor leases and rentals, and much more. In the past, the dealer’s finance teams had to consolidate all this data by hand. Employees spent hours collecting data from various business systems and cleaning it up in preparation for analysis and report creation. The process was time-consuming and created a risk of human error since finance teams relied on spreadsheets and other manual tools to store all of Van Mossel’s critical information. Nico Verhulst, Chief Financial Officer (CFO) Belux, explains that TARGIT Automotive’s end-to-end reporting solution dramatically transformed the finance team’s reporting process: “Since the implementation of TARGIT, our finance teams have become significantly more efficient. They now receive data in a consolidated manner, eliminating the time-consuming process of data compilation,” Nico shares. “As a result, they can devote their time to analyzing the data instead of gathering it.” Equipping Employees at Every Level With Decision-Leading Insights Today, the finance team can focus on data analysis rather than tedious data collection. This allows them to generate reports quickly and accurately while also dedicating much of their time to strategic decision-making and more advanced analyses. According to Nico, “this shift contributes to both efficiency and the quality of our reports.” Reports and dashboards play a pivotal role at Van Mossel Automotive Group, providing up-to-date visibility into the company's various operations. Finance teams can now focus on in-depth data analysis while using TARGIT to equip the entire organization with comprehensive insights into operational efficiency, performance against targets, invoicing, turnover, and more. What’s more, TARGIT’s platform makes it easy for the finance team to share their results with employees at every level of dealership operations. Branch directors and managers now receive daily reports and status updates via email, allowing them to begin each workday with a clear overview of company performance — and the insights they need to prioritize their next steps. “Each branch director now receives a summary with current figures and status updates every morning,” Nico shares. “Previously, we had to manually retrieve this information from our DMS system, which was not always consistent and was quite complex to manage. Today, every branch director receives this information directly in their inbox.” Preparing for the Road Ahead As Van Mossel continues to grow across Belgium and Luxembourg, they rely on a high level of organization and data visibility to keep their dealerships running smoothly. Nico explains that accurate, up-to-date information is critical to business success. “As a demanding company, we strive for thorough process organization. This is why accurate data is essential for effectively running our business, so we can accurately track the ins and outs of our company.” Moving forward, Van Mossel Belgium plans to expand its collaboration with TARGIT even further, taking the data that’s already available through various data source integrations and fine-tuning reports to meet their specific business needs. These reports will allow them to continue tracking the most valuable numbers in each department of their dealerships, repair shops, and leasing centers while also equipping managers and frontline employees with the latest business insights.

Reporting and KPIs for Heavy Equipment with TARGIT Decision Suite (Business Intelligence Solution)

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Reporting for Automotive Dealerships with TARGIT Decision Suite (Business Intelligence Solution)

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