TEPlay by Tata Elxsi

TEPlay is a pre-integrated, scalable, and secure end-to-end OTT video delivery platform.

It has been designed to deliver great video experiences, with dynamic scaling and performance, leveraging a serverless micro-services based architecture. Dynamic UI Composer enabling marketing to manage UI and campaigns.

Its features include:

• AI-powered user segmentation to target personalized content
• Data-driven Hyper personalization for faster content discovery
• Insights on most popular genres and trending themes to define content strategy
• Workflow automation to reduce manual efforts and minimize errors
• Single touch content ingestion workflow
• Reduced operational costs through CDN Bandwidth optimization
• Customizable subscription packages, offered dynamically
• Analytics for highly targeted marketing campaigns
• Inbuilt content aggregation and syndication module for monetization