TrueLoyal Reviews & Insights

Score9 out of 10

5 Reviews and Ratings

Community insights

TrustRadius Insights for Zinrelo are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Business Problems Solved

Zinrelo has proven to be a valuable tool for users seeking to track points, analyze user data, and increase customer engagement. With its flexible rewards system, Zinrelo allows businesses to create customized loyalty programs that align with their specific needs. Users have applauded Zinrelo's reporting features, which make it easy to socialize results across business units. Additionally, the platform's integration with other software, such as MIVA, enables efficient tracking of all key metrics. Users have experienced positive outcomes since implementing Zinrelo, including increased customer retention, higher sales, improved brand loyalty, and better overall revenue and lifetime value. The ability to reward customers without investing in potentially ineffective marketing endeavors has been particularly beneficial for businesses, leading to a better return on investment. Moreover, Zinrelo's support team has received high praise for their prompt assistance and understanding of best practices. Overall, Zinrelo has become an integral part of many businesses' loyalty strategies and has successfully addressed the challenges associated with rewarding customers in a simple and effective manner.

TrueLoyal Reviews

2 Reviews

Easy to on-board, easy to use, does what it claims.

Rating: 8 out of 10

Incentivized

August 10, 2021

Use Cases and Deployment Scope

Though Covid created dramatic instability in our market and forced us to discontinue our direct to consumer sales, Zinrelo was used by our company to reward frequent customers, increase our average order value, and encourage our established customers to become incentivized influencers for our brand. Our customers had a concrete reason to purchase more during each sale, purchase more often, and share our brands with others.

Pros

After on-boarding is complete Zinrelo generally functions without the need for human intervention.
Zinrelo keeps a record of every rewards transaction. With this, there is never a need to wonder how or why reward points were added or subtracted from a customer account.
Zinrelo customer service was extremely helpful and responsive on the few occasions I needed their assistance.

Cons

Though perfectly functional, Zinrelo’s interface seems slightly dated and could use a visual update.
Zinrelo should develop direct integrations with BigCommerce and NetSuite, so all Zinrelo account management can be handled within those platforms.
Zinrelo should allow for custom reasons for the addition of points. Sometimes the the established reasons do not address the situation, and the flexibility to add custom reasons with reduce or eliminate the need to add notes to transactions.

Likelihood to Recommend

Zinrelo is the perfect platform to reward frequent buyers, achieve larger AOV’s, and encourage your customers to become your marketing team.

Because Zinrelo was not appropriate for our B2B relationships, direct integration with our e-commerce platforms would have allowed us to restrict its use to only eligible customers via the e-commerce customer type.

R. Erin Lenth

Brand Manager in Corporate at AngelFire Ammo (11-50 employees)

Vetted Review

3 years of experience

It is Wonderful Working with Zinrelo

Rating: 9 out of 10

Incentivized

April 16, 2021

Use Cases and Deployment Scope

We use Zinrelo as a way to offer Loyalty Points to our customers, to help with customer retention. Customers are able to earn points by shopping online, and by shopping at our retail locations. When they have earned a certain amount of points, they can redeem those points for a gift certificate to use at our store. We look at it as a way of giving something special back, to our customers who regularly shop with us. The program has been very well received, by our customers.

Pros

Customer service is fantastic.
They are always asking for feedback, so that they can understand what is working well for us, and what isn't working well.
They are pro-active and frequently offer suggestions to us, for promotions that they think would be worthwhile, and help us to keep shoppers coming back.

Cons

We wish that double points promotions worked seamlessly though our API that is tied in with our Netsuite account. We have to award bonus points with a csv import if we run a promotion, and we have to wait until our return period has passed. Zinrelo is in the process of fixing this for us to that it will work through the API, however. :)
Zinrelo does not use our time zone. It is about 5 hours off from our time, so it makes it a little more difficult when you look at the back end data, and would also affect the cut of times for promotions run through Zinrelo.
When we get returns though Paypal, we have to manually remove the points from the customer account. Zinrelo is looking into fixing this for us, because their customer service is so great!

Likelihood to Recommend

We love that the Zinrelo program is one of the many reasons that our customers shop with us repeatedly. It helps to give us an edge, compared to nearby competitors, who might not offer such a program.

Verified User

Employee in Marketing (11-50 employees)

Vetted Review

4 years of experience

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