6sense vs. DiscoverOrg (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
6sense
Score 8.7 out of 10
N/A
The 6sense Account Engagement Platform helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team. 6sense uncovers anonymous buying behavior, prioritizes accounts for sales and marketing, and enables them to engage resistant buying teams with personalized, multi-channel, multi-touch campaigns. 6sense helps revenue teams know everything they need to know about their buyers so they can…N/A
DiscoverOrg (discontinued)
Score 6.0 out of 10
N/A
Capabilities of the former DiscoverOrg product are now supplied by ZoomInfo, since the merger of DiscoverOrg and ZoomInfo into a single brand in 2019.N/A
Pricing
6senseDiscoverOrg (discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
6senseDiscoverOrg (discontinued)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
6senseDiscoverOrg (discontinued)
Considered Both Products
6sense
Chose 6sense
We selected 6sense because it was the had all of the capabilities that we were looking for, plus a little more. We took our time with the decision and met with the vendor multiple times, in the end 6sense was the leader in the categories that we cared about the most, segments, …
Chose 6sense
I doesnt stack upto any platform I used before. It's the worst tool i ever used
Chose 6sense
6sense has a greater ability to match users versus Metadata.io which on par has matched 65% of users, versus 85% with 6sense.

6sense also has much higher lead quality, compared to Metadata.io. We're seeing much greater influence, and trajectory.
Chose 6sense
We chose 6sense because:
6sense offers deeper/better, more actionable AI-driven insights into buyer intent
For its comprehensive view across the entire funnel
Chose 6sense
I previously used Bombora and it was very vague, however when 6sense acquired Bombora that was very helpful and took 6sense to another level providing even more insight when combining the services and technology. My understanding of this is that there is strength in numbers …
Chose 6sense
6sense is more built for enterprise businesses like ours.
Chose 6sense
We selected 6sense due to the Sales Intelligence features and orchestration capabilities, over its competitors.
Chose 6sense
Overall, 6sense made more sense to our company when comparing it to the others in the market. the integrations with our tools was a breeze and the sales enablement side of 6sense was easy to follow and in a place that makes sense for them.
Chose 6sense
Did not see the same overall benefits of 6sense after exploring other solutions.
Chose 6sense
Much better data and ease of use. We are able to really get deep into which accounts are viewing our ads or visiting our website.
Chose 6sense
We've used a couple other ABM softwares. We've done ZoomInfo, we've worked and partnered with RollWorks as well and there are some other quasi ABM tools and features and some other marketing automation platforms that align but not necessarily have the full breadth of experience …
Chose 6sense
There's something to be said for just a very seamless user experience. I think that's paramount, especially when you're trying to align sales and marketing. You're never going to get a salesperson to say, "oh, I want to sit here and learn this tool." You need to make it super …
Chose 6sense
I think 6sense has a much more robust intent data. I don't remember that Terminus really had much into the sales intelligence. The custom model and all of that, that 6sense has did not have at Terminus.
Chose 6sense
6sense sales team spent a lot more time with me building out a use case and example to take back to my team. I appreciated the support and felt confident in getting the help I needed to implement the tech.
Chose 6sense
To be honest, we didn't look very deeply at the product as we are satisfied with 6sense.
Chose 6sense
6sense intent signals are more rich and impact-full that anything with Zoominfo. 6sense provides intent signals that are much more attractive for our sellers as it not only provides the intent but identifies where a company might be in their buying journey. That information can …
Chose 6sense
We are too early in the implementation to confirm the quality comparison of data.
Chose 6sense
Demandbase Advertising, Terminus ABM Platform and ZoomInfo Marketing
Chose 6sense
6sense had multiple predictive models which was a no brainer for us.
Chose 6sense
Bombora and 6sense have pretty similar capabilities e.g. providing surging account lists.
Chose 6sense
The data we get from SI is worlds ahead of Seamess.ai and we are much happier with this data being GDPR ready etc.
DiscoverOrg (discontinued)
Chose DiscoverOrg (discontinued)
datafox - has better company data, but no contacts, technology data was about the same
duns-bradstreet - good company data, ZoomInfo company data is not as accurate
Chose DiscoverOrg (discontinued)
ZoomInfo acquired DiscoverOrg and I believe legacy DiscoverOrg will phase out in the near future. ZoomInfo is 100x better than DiscoverOrg and are very pleased with it's functionality and easy of use. We only selected DiscoverOrg because we were on an auto-renewal contract and …
Chose DiscoverOrg (discontinued)
We evaluated ZoomInfo prior to them merging with DiscoverOrg and went with DiscoverOrg due to the UI/UX.
Chose DiscoverOrg (discontinued)
Better service with the filters and email append. And also cheaper than other services we have considered.
Chose DiscoverOrg (discontinued)
We have recently switched over to ZoomInfo and I believe that Zoominfo is the superior sales intelligence tool. They have a larger database with more accurate data as well as additional features, such as form complete and websites.
Chose DiscoverOrg (discontinued)
Our firm specializes in working with advertising/marketing agencies, where Winmo is a dominant sales intelligence tool. DiscoverOrg has more extensive company and prospect data, especially in B2B and pharma industries. However, Winmo has more extensive CPG data, and partnership …
Chose DiscoverOrg (discontinued)
We looked at a few other providers like Seamless.ai and Dun & Bradstreet but no one really had the [breadth] of info.
Chose DiscoverOrg (discontinued)
DiscoverOrg stand at top and ZoomInfo is also good, but the recent acquisition of it by DiscoverOrg doesn't leave any doubt not to use DiscoverOrg. DiscoverOrg has the best data in terms of companies and also with different locations( depends on which country/territory your …
Chose DiscoverOrg (discontinued)
DiscoverOrg is enterprise-level ready - from its detailed filtering, sales-minded UI/UX, amazing CSM's and AM's, easy SFDC integration, to automatically updating your sales databases with better contact information.
Chose DiscoverOrg (discontinued)
data.com and Zoom Info have integrated with DiscoverOrg. Now DiscoverOrg is much more expensive, but the data is very similar to data.com/Zoom Info. What you are paying for is the ease of use and some perks like having some LinkedIn URLs available in DiscoverOrg. When all is …
Chose DiscoverOrg (discontinued)
Previously, DiscoverOrg fell behind LeadIq on the user-friendliness and breadth of the information side. After merging with Zoominfo, I must say that Zoominfo plus DiscoverOrg cannot be beaten. They have a very slick user interface, contact information for companies as small as …
Chose DiscoverOrg (discontinued)
We reviewed one of their competitors but DiscoverOrg's user interface, their amount of contact and account data, and their overall ease of use were all reasons we went with them. They were a little more expensive but having access to intent keyword data and org charts is what …
Chose DiscoverOrg (discontinued)
I would say that DiscoverOrg had the most extensive database by far and was the most accurate of the three.
Chose DiscoverOrg (discontinued)
We use Lead Forensics for tracking site visits and have seen contact data available in the LF system. Not sure how to validate the data LF is providing, so we've elected to stick with DiscoverOrg with regard to data sources, and are interested in site visit tracking as well.
Chose DiscoverOrg (discontinued)
So we switched from ZoomInfo to DiscoverOrg before they merged into one company. Now both solutions are combined, so there is not a multitude of vendors in the data/sales intelligence space. Originally we switched off ZoomInfo because we didn't like their "tokens for lead" …
Chose DiscoverOrg (discontinued)
DiscoverOrg has significantly more contact information, organizational charts and more insightful data that the sales team can use.
Chose DiscoverOrg (discontinued)
Depending on the field you are in that is why you choose DiscoverOrg. For HR department information, DiscoverOrg definitely had the best content and information but if you are looking for more healthcare based then Definitive might be the way to go. I would recommend getting a …
Chose DiscoverOrg (discontinued)
Moot point now that DiscoverOrg purchased ZoomInfo.
Chose DiscoverOrg (discontinued)
In my previous position (not at this company) I exclusively used Raiser's Edge (and Raiser's Edge NXT). I still work within the nonprofit world and find both of these tools useful. In my current position however, it makes more sense to use Hubspot CRM and DiscoverOrg rather …
Chose DiscoverOrg (discontinued)
DiscoverOrg stacks up well against both tools as it is much faster to download lists, more accurate information, easier to use interface as it relates to accessing the lists that come through. With this tool compared to InsideView we were able to save the most time and saw the …
Chose DiscoverOrg (discontinued)
DiscoverOrg has always been a favorite of mine, I am daily on the tool to prospect to contact and to call into or email. Finding out budget or scoop (since the acquisition of Ranking is very good, even though I feel that the integration is not as good as when the tools were …
Chose DiscoverOrg (discontinued)
Quite frankly, based on my usage, the information at ZoomInfo was typically more accurate than the information at DiscoverOrg. Now that DiscoverOrg has acquired ZoomInfo, perhaps the accuracy of the data will improve.
Chose DiscoverOrg (discontinued)
They're for different use cases. As I explained before, DiscoverOrg has the most information in general. So if you are looking for leads in a wide set of industries, and a wide set of roles and levels within a company, DiscoverOrg is the best bet for that. If you have a …
Features
6senseDiscoverOrg (discontinued)
Engagement
Comparison of Engagement features of Product A and Product B
6sense
7.8
Ratings
4% below category average
DiscoverOrg (discontinued)
-
Ratings
Automated routing and prioritization7.90 Ratings00 Ratings
Customer interaction histories8.00 Ratings00 Ratings
Syndicated content7.60 Ratings00 Ratings
Personalization7.70 Ratings00 Ratings
Engagement data tracking8.00 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
6sense
7.9
Ratings
1% above category average
DiscoverOrg (discontinued)
-
Ratings
Ad campaign creation8.10 Ratings00 Ratings
Display advertising7.90 Ratings00 Ratings
Contextual advertising8.00 Ratings00 Ratings
Social advertising7.80 Ratings00 Ratings
Ad reporting and analytics7.90 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
6sense
8.4
Ratings
3% above category average
DiscoverOrg (discontinued)
-
Ratings
Standard visitor segmentation8.60 Ratings00 Ratings
Behavioral visitor segmentation8.20 Ratings00 Ratings
ABM sales intelligence8.30 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
6sense
8.4
Ratings
7% above category average
DiscoverOrg (discontinued)
-
Ratings
3rd party intent signals8.50 Ratings00 Ratings
Downstream intent signals8.20 Ratings00 Ratings
Account identification8.40 Ratings00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
6sense
7.7
Ratings
8% below category average
DiscoverOrg (discontinued)
-
Ratings
Automated workflow & orchestration7.70 Ratings00 Ratings
Prospecting
Comparison of Prospecting features of Product A and Product B
6sense
-
Ratings
DiscoverOrg (discontinued)
8.1
Ratings
5% above category average
Advanced search00 Ratings8.60 Ratings
Identification of new leads00 Ratings8.40 Ratings
List quality00 Ratings7.60 Ratings
List upload/download00 Ratings8.40 Ratings
Ideal customer targeting00 Ratings7.30 Ratings
Load time/data access00 Ratings8.50 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
6sense
-
Ratings
DiscoverOrg (discontinued)
8.1
Ratings
4% above category average
Contact information00 Ratings8.60 Ratings
Company information00 Ratings8.00 Ratings
Industry information00 Ratings7.70 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
6sense
-
Ratings
DiscoverOrg (discontinued)
7.8
Ratings
5% above category average
Lead qualification process00 Ratings6.40 Ratings
Smart lists and recommendations00 Ratings7.00 Ratings
Salesforce integration00 Ratings8.90 Ratings
Company/business profiles00 Ratings7.80 Ratings
Alerts and reminders00 Ratings7.70 Ratings
Data hygiene00 Ratings7.80 Ratings
Automatic data refresh00 Ratings8.10 Ratings
Tags00 Ratings7.80 Ratings
Filters and segmentation00 Ratings8.40 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
6sense
-
Ratings
DiscoverOrg (discontinued)
5.0
Ratings
39% below category average
Sales email templates00 Ratings5.00 Ratings
Append emails to records00 Ratings5.00 Ratings
Best Alternatives
6senseDiscoverOrg (discontinued)
Small Businesses
Dealfront
Dealfront
Score 8.6 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
6senseDiscoverOrg (discontinued)
Likelihood to Recommend
8.7
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
7.0
(0 ratings)
Usability
10.0
(0 ratings)
9.0
(0 ratings)
Availability
10.0
(0 ratings)
-
(0 ratings)
Performance
10.0
(0 ratings)
-
(0 ratings)
Support Rating
10.0
(0 ratings)
9.0
(0 ratings)
Online Training
1.0
(0 ratings)
-
(0 ratings)
Implementation Rating
10.0
(0 ratings)
-
(0 ratings)
Configurability
10.0
(0 ratings)
-
(0 ratings)
Ease of integration
10.0
(0 ratings)
-
(0 ratings)
Product Scalability
10.0
(0 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
6senseDiscoverOrg (discontinued)
Likelihood to Recommend
6sense is great when used for sales insight, especially in scenarios where sales teams need to prioritize accounts based on buying intent. When we want to identify which accounts are actively researching a product category or specific keywords, 6sense provides visibility into anonymous website visits and intent signals. 6sense can do better in terms data enrichment—such as updating or verifying contact details before import to CRM. While 6sense offers some enrichment features, tools like ZoomInfo is generally more robust to maintaining accurate contact-level data.
Read full review
Uses [of DiscoverOrg] include searching for prospects in accounts. Getting all of the relevant contact information in one place. Using the export button saves time by allowing you to select one or more leads to import into CRM. Sophisticated search allows for you to build lists, and export as above. Good support with various experts available to help you get started and get better at using it.
Read full review
Pros
  • 6sense has really detailed intent data. It's very dynamic and they're always releasing new features and new products that provide even more levels of detail. They also create a custom model for you that's based on your close won sales. You can look at intent data that's super personalized to you in your business case. The integrations allow you to use the data that 6sense provides throughout your marketing stack. You can put it into your map, you can put it into your CRM, you can put it into outside advertising platforms, which allows you to really have really strong omni-channel campaigns.
Read full review
  • DiscoverOrg is very good at account and contacts information. Their detail information are very accurate and relevant. This is the strength of DiscoverOrg.
  • DiscoverOrg is great at providing direct phone numbers of your target contacts with ultimate accuracy, this is also a strength of DiscoverOrg.
  • DiscoverOrg dashboards and reports features are just amazing and very informative. This is also a strength of DiscoverOrg.
Read full review
Cons
  • Having better in tool usage reporting.
  • Not having to publish segments to SF to see in the dashboards.
  • Better in tool profiles (ability to add region & team under profiles) and then being able to filter reports to a person or sales manager would make things more agile.
  • Ability to have smaller display campaign audiences (1-1 abm style could use improvement).
Read full review
  • Speed - it can be quite slow at times.
  • Improvement on the search capabilities - since there is so much to search (which is a plus) it makes it harder to do this in a timely manner. You have to dedicate a certain amount of time to be able to pull a proper, useful and clean list.
  • Make it more user friendly - there are so many different tabs, search buttons, pull down, etc. I think it can be quite confusing to a new user.
Read full review
Likelihood to Renew
6Sense is a powerful tool, and I’m hopeful that, despite some limitations tied to our sales process, we can make it work effectively for our organization. The customer support is great, and they have listened to my feedback and provided recommendations to improve. The insight we can see is still unmatched and it is easy to digest
Read full review
The tool is simply better than most other lead/company data repositories, and they are dedicated to keeping their data clean, even if they are far from accomplishing this task at present. The tool works, and it is relatively easy to use. Overall, DiscoverOrg provides the level of lead/contact, customer, and even industry level data the sales orgs have come to expect from this sort of tool in a format that is fairly easy to use. They do also provide support for sales teams looking to use the tool effectively, which is great!
Read full review
Usability
The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.
Read full review
Straight forward
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Reliability and Availability
I've never noticed it being down but I rarely log into the web interface
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No answers on this topic
Performance
Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though
Read full review
No answers on this topic
Support Rating
We hardly needed any support but in the initial days we got some had to contact support for the product understanding, the suppor t was prompt and they were very quick to resolve any issues. The support team is very helpful and gives a lot of importance to unresolved issues.
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Great customer service and support team.
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Online Training
It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.
Read full review
No answers on this topic
Implementation Rating
dont implement it
Read full review
No answers on this topic
Alternatives Considered
We've used a couple other ABM softwares. We've done ZoomInfo, we've worked and partnered with RollWorks as well and there are some other quasi ABM tools and features and some other marketing automation platforms that align but not necessarily have the full breadth of experience and capabilities that 6sense sets.
Read full review
ZoomInfo acquired DiscoverOrg and I believe legacy DiscoverOrg will phase out in the near future. ZoomInfo is 100x better than DiscoverOrg and are very pleased with it's functionality and easy of use. We only selected DiscoverOrg because we were on an auto-renewal contract and did not unsubscribe in time. We did not plan to renew DiscoverOrg. But since then we have been upgraded to ZoomInfo and are finding much more value in that platform than we did in DiscoverOrg.
Read full review
Scalability
Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow
Read full review
No answers on this topic
Return on Investment
  • Opportunity conversion, definitely increased opportunity, conversion rates and very high deal size. The size of the deal that is touched by marketing and engaged in 6sense paid media campaigns is proportionately increased versus if they were just an inbound or if they were just work by sales.
Read full review
  • DiscoverOrg has had a positive impact on prospecting for the sales teams. It's increased efficiencies to be able to create a list of 1000s in less than 2 mins. It's been able to increase our number/rate of outreach, reduce time to prospect & increased our sales velocity to generate opportunities at a faster rate.
  • The negative impact it has had on our team is that the sale team cannot use DiscoverOrg and it has to be used through our sales ops team because of permission issues/access issues.
  • The ability to reach a large list of prospects has provided an ROI. We are getting a Return on Investment. I just am not the one who manages the costs so don't know to what extent it's paid for itself.
Read full review
ScreenShots

DiscoverOrg (discontinued) Screenshots

Screenshot of Customizable Dashboard with WidgetsScreenshot of Continuous Data RefreshScreenshot of Arial ViewScreenshot of Technology Stack InsightScreenshot of Buying TriggersScreenshot of Org Charts with direct dials, email addresses, and reporting hierarchy.