6sense vs. LeadCandy

6sense is great when used for sales insight, especially in scenarios where sales teams need to prioritize accounts based on buying intent. When we want to identify which accounts are actively researching a product category or specific keywords, 6sense provides visibility into anonymous website visits and intent signals. 6sense can do better in terms data enrichment—such as updating or verifying contact details before import to CRM. While 6sense offers some enrichment features, tools like ZoomInfo is generally more robust to maintaining accurate contact-level data.

Incentivized

LeadCandy is well suited in both the front and back of the office, along with the staff that is consistently involved in other activities around our school site. It is not as appropriate when the staff does not need to do a lot of searching for emails.

Incentivized

• 6sense has really detailed intent data. It's very dynamic and they're always releasing new features and new products that provide even more levels of detail. They also create a custom model for you that's based on your close won sales. You can look at intent data that's super personalized to you in your business case. The integrations allow you to use the data that 6sense provides throughout your marketing stack. You can put it into your map, you can put it into your CRM, you can put it into outside advertising platforms, which allows you to really have really strong omni-channel campaigns.

Incentivized

• Speed- the process from start to finish is rather quick.
• Innovative-there are a lot of features on LeadCandy that are not on other apps!
• Remarkable- the feedback from the staff has only consisted of "how nice it is we’ve needed a program like this".

Incentivized

• Having better in tool usage reporting.
• Not having to publish segments to SF to see in the dashboards.
• Better in tool profiles (ability to add region & team under profiles) and then being able to filter reports to a person or sales manager would make things more agile.
• Ability to have smaller display campaign audiences (1-1 abm style could use improvement).

Incentivized

• Some older staff aren't as receptive to new products and softwares.
• Had to relearn and teach staff- teaching the staff the new program is time consuming.

Incentivized

6Sense is a powerful tool, and I’m hopeful that, despite some limitations tied to our sales process, we can make it work effectively for our organization. The customer support is great, and they have listened to my feedback and provided recommendations to improve. The insight we can see is still unmatched and it is easy to digest

Incentivized

The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.

Incentivized

I've never noticed it being down but I rarely log into the web interface

Incentivized

Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though

Incentivized

We hardly needed any support but in the initial days we got some had to contact support for the product understanding, the suppor t was prompt and they were very quick to resolve any issues. The support team is very helpful and gives a lot of importance to unresolved issues.

Incentivized

It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.

Incentivized

dont implement it

Incentivized

We've used a couple other ABM softwares. We've done ZoomInfo, we've worked and partnered with RollWorks as well and there are some other quasi ABM tools and features and some other marketing automation platforms that align but not necessarily have the full breadth of experience and capabilities that 6sense sets.

Incentivized

They are similar in many ways, LeadBot uses conversations, not forms, so all of the lead qualifications you need to do can happen in real-time while someone is live on your website. LeadCandy instead helps you build and find people which then leads to conversations. I feel like LeadCandy is the complete package, where they help you from start to finish.

Incentivized

Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow

Incentivized

• Opportunity conversion, definitely increased opportunity, conversion rates and very high deal size. The size of the deal that is touched by marketing and engaged in 6sense paid media campaigns is proportionately increased versus if they were just an inbound or if they were just work by sales.

Incentivized

• Effectiveness- the amount of email lists we received in the database!
• We've received the database quickly and efficiently.
• Neatness of website and app- the website was easy to manage.

Incentivized