6sense vs. ZoomInfo Sales

6sense

406 Reviews and Ratings

ZoomInfo Sales

1,735 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
6sense	Score8.7 out of 10	N/A	The 6sense Account Engagement Platform helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team. 6sense uncovers anonymous buying behavior, prioritizes accounts for sales and marketing, and enables them to engage resistant buying teams with personalized, multi-channel, multi-touch campaigns. 6sense helps revenue teams know everything they need to know about their buyers so they can…	N/A
ZoomInfo Sales	Score7.9 out of 10	N/A	ZoomInfo Sales is a modern go-to-market platform for B2B companies. ZoomInfo Sales helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals that reveal companies that are ready to buy.	N/A

Pricing

6sense

ZoomInfo Sales

No answers on this topic

No answers on this topic

Pricing Offerings
6sense	ZoomInfo Sales
Free Trial
No	Yes
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

No setup fee

No setup fee

—

—

Community Pulse
Key User Insights
	6sense	ZoomInfo Sales
Considered Both Products	6sense Brandon McBride Digital Marketing Manager in Marketing at Striim (Computer Software, 201-500 employees) Chose 6sense In my experience, 6sense has better match rates. Match rates are the foundation of an ABM platform. If you can't identify the company, you can't tie the activity to it. All other features are pointless if you can't trust the account data. Aside from that, I think 6sense has … Incentivized Helpful? Utban Ali Rev Ops in Marketing at Assent (Market Research, 1001-5000 employees) Chose 6sense We chose 6sense because: 6sense offers deeper/better, more actionable AI-driven insights into buyer intent For its comprehensive view across the entire funnel Incentivized Helpful? Verified User Chose 6sense Did not see the same overall benefits of 6sense after exploring other solutions. Incentivized Helpful? Everett Ackerman Principal Growth Advisor in Sales at New Breed Revenue (Marketing & Advertising, 51-200 employees) Chose 6sense We've used a couple other ABM softwares. We've done ZoomInfo, we've worked and partnered with RollWorks as well and there are some other quasi ABM tools and features and some other marketing automation platforms that align but not necessarily have the full breadth of experience … Incentivized Helpful? Verified User Chose 6sense 6sense sales team spent a lot more time with me building out a use case and example to take back to my team. I appreciated the support and felt confident in getting the help I needed to implement the tech. Incentivized Helpful? Kyle Fulton Sales Manager in Sales at Jamf (Telecommunications, 1001-5000 employees) Chose 6sense 6sense intent signals are more rich and impact-full that anything with Zoominfo. 6sense provides intent signals that are much more attractive for our sellers as it not only provides the intent but identifies where a company might be in their buying journey. That information can … Incentivized Helpful? Verified User Chose 6sense We are too early in the implementation to confirm the quality comparison of data. Incentivized Helpful? Verified User Chose 6sense 6sense was selected because it was seen as an innovative tool, with a customizable algorithm, compared to the other tools that we use it was seen as a more proactive solution. Incentivized Helpful? Emily Reggia Enterprise Marketing Director in Marketing at Sandler (Education Management, 51-200 employees) Chose 6sense Compared to RollWorks and ZoomInfo, 6sense was the top choice for us because of its high industry ranking by Gartner, its data quality, and ability to integrate within our complex tech stack. These were all qualities that helped 6sense outshine the others in addition to the … Incentivized Helpful? Verified User Chose 6sense There is some overlap in some of the intent portions, but they are still different overall. I just need more training to better utilize the platform to its fullest. Incentivized Helpful? Jana Gauvey Marketing Operations Program Manager in Marketing at Rand Worldwide (Information Technology & Services, 501-1000 employees) Chose 6sense When it came down to it, we were caught between Demandbase and 6sense. Both tools would have fit our needs, 6sense did a better job overall of selling us on the tool itself, how it can be used, how they use it, and what their future vision entailed. Having the ability to add … Incentivized Helpful? Verified User Chose 6sense Zoominfo is easier to use within SFDC and upload prospects contact info into SFDC. It also has good insights into their org chart. Their intent scores aren't as useful as 6sense's, though. Leadfeeder provides good insight into the timeframe of how long prospects were on each … Incentivized Helpful? Verified User Chose 6sense We haven't used a tool like this. Incentivized Helpful? Verified User Chose 6sense None! I don't know of any competitors Incentivized Helpful? Verified User Chose 6sense I prefer ZoomInfo cause it gives me weekly intent signals from companies within my territory. To my knowledge, 6sense does not have this capability and is limited to companies imported to salesforce. ZoomInfo allows me to narrow companies and personas to exactly what I need. I … Incentivized Helpful? Verified User Chose 6sense The only other tool that I have used that is similar to 6sense is Marketo. However, I do not think that this tool was useful either. Again, this tool would be better suited for a BDR. This is not a tool that has helped me as a salesperson. It is very vague and oftentimes … Incentivized Helpful? Verified User Chose 6sense I haven't used either product too much because of my initial experience. Incentivized Helpful? Cameron Glass Sales Development Representative in Sales at Oleeo (Computer Software, 51-200 employees) Chose 6sense Although their offering is slightly different, Zoom Info has a real-time website visitor reporting advantage. However, 6sense counterbalances this by providing more in-depth intent data, which eludes more clearly to whether or not the intent is genuine. Incentivized Helpful?	ZoomInfo Verified User Chose ZoomInfo Sales To be fare, 6sense is fantastic for Europe, but not for the US and ZoomInfo Sales is fantastic for the US, but not for Europe. There's a lot more company insight on 6sense that ZoomInfo Sales, and I remember when I first started using both, I did find 6sense more intuitive Incentivized Helpful? Verified User Chose ZoomInfo Sales The tools are leveraged for different purposes. Salesloft provides tracking information and the ability to create templates and run targeted cadences. Gong is an AI recorder/analysis tool, and 6sense provides more details about specific people/companies showing interest and … Incentivized Helpful? Verified User Chose ZoomInfo Sales I haven't used another product like ZoomInfo. The past to SAAS sales positions I've held use ZoomInfo Incentivized Helpful? Verified User Chose ZoomInfo Sales For enterprises or even midmarket companies, there is no comparison. ZoomInfo SalesOS is more robust and more accurate than Apollo. Apollo is a good backup, but I would not use Apollo as my primary data source ever. Maybe if I was an SMB or really just wanted to spend the bare … Incentivized Helpful? Ryan Edwards Global SDR Manager in Marketing at AlgoSec (Information Technology & Services, 201-500 employees) Chose ZoomInfo Sales We have tried Seamless.ai and while they have some decent data, it's not at the level of ZoomInfo SalesOS in terms of accuracy, completeness and volume. Incentivized Helpful?
	Would buy again
	No answers on this topic	No answers on this topic
	Delivers good value for the price
	No answers on this topic	No answers on this topic
	Happy with the feature set
	No answers on this topic	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic	No answers on this topic
	Implementation went as expected
No answers on this topic	No answers on this topic

Features

6sense

ZoomInfo Sales

Comparison of Engagement features of 6sense and ZoomInfo Sales
Feature	6sense 7.8 84 Ratings	ZoomInfo Sales - Ratings
Automated routing and prioritization	7.968 Ratings	00 Ratings
Customer interaction histories	8.077 Ratings	00 Ratings
Syndicated content	7.656 Ratings	00 Ratings
Personalization	7.770 Ratings	00 Ratings
Engagement data tracking	8.081 Ratings	00 Ratings

Comparison of Ad Campaigns features of 6sense and ZoomInfo Sales
Feature	6sense 7.9 82 Ratings	ZoomInfo Sales - Ratings
Ad campaign creation	8.177 Ratings	00 Ratings
Display advertising	7.979 Ratings	00 Ratings
Contextual advertising	8.068 Ratings	00 Ratings
Social advertising	7.874 Ratings	00 Ratings
Ad reporting and analytics	7.980 Ratings	00 Ratings

Comparison of Audience Segmentation & Targeting features of 6sense and ZoomInfo Sales
Feature	6sense 8.4 94 Ratings	ZoomInfo Sales - Ratings
Standard visitor segmentation	8.691 Ratings	00 Ratings
Behavioral visitor segmentation	8.293 Ratings	00 Ratings
ABM sales intelligence	8.387 Ratings	00 Ratings

Comparison of Intent Data features of 6sense and ZoomInfo Sales
Feature	6sense 8.4 99 Ratings	ZoomInfo Sales - Ratings
3rd party intent signals	8.597 Ratings	00 Ratings
Downstream intent signals	8.291 Ratings	00 Ratings
Account identification	8.495 Ratings	00 Ratings

Comparison of ABM Integrations features of 6sense and ZoomInfo Sales
Feature	6sense 7.8 84 Ratings	ZoomInfo Sales - Ratings
Automated workflow & orchestration	7.884 Ratings	00 Ratings

Comparison of Prospecting features of 6sense and ZoomInfo Sales
Feature	6sense - Ratings	ZoomInfo Sales 7.5 680 Ratings
Advanced search	00 Ratings	8.3673 Ratings
Identification of new leads	00 Ratings	7.4635 Ratings
List quality	00 Ratings	6.6661 Ratings
List upload/download	00 Ratings	7.5624 Ratings
Ideal customer targeting	00 Ratings	7.4628 Ratings
Load time/data access	00 Ratings	8.1650 Ratings

Comparison of Sales Intelligence Data Standards features of 6sense and ZoomInfo Sales
Feature	6sense - Ratings	ZoomInfo Sales 7.5 674 Ratings
Contact information	00 Ratings	7.2673 Ratings
Company information	00 Ratings	8.4669 Ratings
Industry information	00 Ratings	6.8644 Ratings

Comparison of Data Augmentation & Lead Qualification features of 6sense and ZoomInfo Sales
Feature	6sense - Ratings	ZoomInfo Sales 7.5 659 Ratings
Lead qualification process	00 Ratings	8.052 Ratings
Smart lists and recommendations	00 Ratings	7.452 Ratings
Salesforce integration	00 Ratings	8.4454 Ratings
Company/business profiles	00 Ratings	7.4625 Ratings
Alerts and reminders	00 Ratings	7.1426 Ratings
Data hygiene	00 Ratings	6.3596 Ratings
Automatic data refresh	00 Ratings	6.5515 Ratings
Tags	00 Ratings	8.1451 Ratings
Filters and segmentation	00 Ratings	8.1605 Ratings

Comparison of Sales Intelligence Email Features features of 6sense and ZoomInfo Sales
Feature	6sense - Ratings	ZoomInfo Sales 6.3 224 Ratings
Sales email templates	00 Ratings	6.7221 Ratings
Append emails to records	00 Ratings	5.925 Ratings

User Ratings
	6sense	ZoomInfo Sales
Likelihood to Recommend	8.7 (223 ratings)	7.9 (701 ratings)
Likelihood to Renew	9.0 (13 ratings)	9.9 (17 ratings)
Usability	10.0 (27 ratings)	8.0 (18 ratings)
Availability	10.0 (3 ratings)	- (0 ratings)
Performance	10.0 (3 ratings)	- (0 ratings)
Support Rating	10.0 (28 ratings)	10.0 (4 ratings)
Online Training	1.0 (1 ratings)	- (0 ratings)
Implementation Rating	10.0 (4 ratings)	10.0 (1 ratings)
Configurability	10.0 (3 ratings)	- (0 ratings)
Ease of integration	10.0 (2 ratings)	8.8 (55 ratings)
Product Scalability	10.0 (3 ratings)	- (0 ratings)
Vendor post-sale	10.0 (1 ratings)	- (0 ratings)
Vendor pre-sale	10.0 (2 ratings)	- (0 ratings)