AB Tasty vs. Apptimize from Airship
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
AB Tasty | Score8.8 out of 10 | Mid-Size Companies (51-1,000 employees) | AB Tasty is a SAAS application created for e-marketers that enables them to optimize their website and conversion rate without technical knowledge. They can test several versions of their pages to identify which one has the biggest impact on their business objectives, e.g. click-through rate on a call to action button, add-to-cart rate, global conversion rate of their website. | N/A |
Apptimize from Airship | Score7 out of 10 | N/A | Apptimize, now part of Airship (acquired August 2019) enables organizations to enhance their native iOS and Android apps to create user experiences, improve acquisition, engagement, and retention. The vendor says they do this with a platform that empowers product teams to efficiently run A/B tests, make instant updates, and personalize user experiences through staged and segmented rollouts. | N/A |
| AB Tasty | Apptimize from Airship | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
| |||||||||||||||
| Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| AB Tasty | Apptimize from Airship | |||||||||||||||||||||||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Testing and Experimentation |
| |||||||||||||||||||||||||||||||||||||||||||||||||
| Audience Segmentation & Targeting |
| |||||||||||||||||||||||||||||||||||||||||||||||||
| Results and Analysis |
| |||||||||||||||||||||||||||||||||||||||||||||||||
| AB Tasty | Apptimize from Airship | |
|---|---|---|
| Likelihood to Recommend | 9.0 | - |
| Likelihood to Renew | 7.7 | - |
| Usability | 9.0 | - |
| Support Rating | 7.3 | - |