AB Tasty vs. ConfigCat

A/B Tasty tool allows us do easy testing without burdening our limited developer resources all the time. Reports are simple enough to interpret. Support has been excellent and proactive, also the onboarding was successful. It is also an advantage that we have the possibility to drive all our traffic to the test versions rather than being limited to specific user amount per month. We can recommend A/B Tasty for testing purposes, as the platform keeps it’s promises, doesn’t require too much technical knowledge and the support is excellent.

Incentivized

If you are looking for an experimentation/feature flag style tool that is quick to adopt and provides enough functionality for light/medium use cases, then this is the tool for you. Additionally, they are growing and expanding their functionality and feature set so they can grow alongside you and your needs. The publicly accessible roadmap is also a great benefit to see where time is being spent on which feature next.

• Easy setup - Simple script insertion into site header.
• Intuitive interface - It took very little training for our team to understand how to start running A/B tests. The reporting is much more comprehensive, yet easily digestible than other platforms we have used or considered. Confidence scores, flexible KPI inclusions/tracking allow us to understand the results or non-result quickly and with clarity to make decisions on next steps.
• Customer support - Our CSM and tech support are always helpful and proactive when a question or issue arise. Our CSM keeps us on track when an idea might have dropped off the map due to other priorities, and brings great ideas to the table. We enjoy our monthly touchbases with her when we get to see new functionalities, how other clients successfully used them, and brainstorm ways we can use them for our experience.

Incentivized

• Fast and easy feature toggling that gets developers developing
• World class support in both speed and quality for how to best use the service
• Great ear for customer needs and fast paced development

• Sometimes when you're preparing a test the editor "crashes" and you need to re open it. It's just a matter of having to go back to the main dashboard a few times during your preparation.
• Maybe to have the option to have pre-build templates of pages, buttons and assets that we can use to test experiments.

• Make it easier to pull all configs in a snapshot with a timeout so apps can use this as a precursor to allowing the user access.

AB Tasty's tool as well as the support team completely met my goals on A/B Testing. Editing a test is really easy and AB Tasty made the marketing team free to launch nearly any test. Reporting is also easy to set up and give us the information needed to keep improving transformation on landing pages and forms

ConfigCat has done the job, and has been great to work with.

The tool’s usability is excellent, with a smooth and intuitive interface. It is continuously updated with new features and improvements aimed at enhancing the user experience. Setting up experiments and personalizations is straightforward, thanks to a well-structured process that even less experienced users can easily follow. There are sometimes small issues with the QA section which slows the QA process but it is so much better now compared to 2024.

Incentivized

Just everything from the website to locating what i need (docs) specific to my platforms is super easy. Not to mention the support articles answering previous questions

Support is good, but it would be better if it was quicker or if AB Tasty provided a quicker SLA. At times, you require stuff urgently but AB Tasty support isn't as quick as I personally like it to be.

Incentivized

They have a community Slack channel that is open to anyone. They always seem to have people in there, even over the weekends and are always happy to answer any questions you have,

There is a vast amount of training available on their online platform, including their university area of which you can get certified for (and then share this with your connections on platforms such as Linkedin). There is also specific hand created training which can be provided by your customer success manager if that is requested by yourself.

Incentivized

We selected AB Tasty mostly because we got a sense that their dev and customer service teams were going to go above and beyond to help us out. We were right! The cost was also a factor as they came in a small bit lower, but cost wasn't the only factor.

Incentivized

At iBinder we searched for and vetted several suppliers of a feature toggle service to handle feature toggling in our production environment. In addition to our functional requirements, it was crucial for us to find a partner that could deliver an EU-compliant service. We finally decided to sign a service agreement with ConfigCat. This has been a real success story for us – in addition to being compliant, ConfigCat delivers an amazing, flexible, and reliable service. They continue to impress by also being very transparent and having a fantastic support and they are very solution oriented and accommodating when it comes to our feature requests etc. We have now used ConfigCat for approximately 2 years and we give our warmest recommendations to anyone who needs a stable, reliable and EU-compliant feature toggle service.

• This past year we improved our new visitor conversion rates by 73% with very little increases in our ad spend. We've been able to test quickly and infer how those experiments impacted lead generation. Experimentation is all about continually learning and testing.

Incentivized

• Allowed us to migrate seamlessly from a major customer communication system to another, reducing end-user friction and production bugs by being able to turn features off if they didn't work as intended.
• We went from zero experimentation to running 10-20 experiments concurrently across systems. Engineering teams are thinking in an experimentation mindset.