AB Tasty vs. D&B Visitor Intelligence
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 AB Tasty | Score8.8 out of 10 | Mid-Size Companies (51-1,000 employees) | AB Tasty is a SAAS application created for e-marketers that enables them to optimize their website and conversion rate without technical knowledge. They can test several versions of their pages to identify which one has the biggest impact on their business objectives, e.g. click-through rate on a call to action button, add-to-cart rate, global conversion rate of their website. | N/A |
 D&B Visitor Intelligence | Score9 out of 10 | N/A | Based on the acquisition of Orb Intelligence, a solution to profile web visitors and deliver real-time personalization to enhance website engagement and turn unknown visitors into leads. D&B Visitor Intelligence pulls rich business data associated with cookies and IP addresses hitting a business website, providing a deeper profile of its digital traffic so that offline and online prospect data are in sync. | N/A |
| AB Tasty | D&B Visitor Intelligence | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
| |||||||||||||||
| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| AB Tasty | D&B Visitor Intelligence | |||||||||||||||||||||||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Testing and Experimentation |
| |||||||||||||||||||||||||||||||||||||||||||||||||
| Audience Segmentation & Targeting |
| |||||||||||||||||||||||||||||||||||||||||||||||||
| Results and Analysis |
| |||||||||||||||||||||||||||||||||||||||||||||||||
| AB Tasty | D&B Visitor Intelligence | |
|---|---|---|
| Likelihood to Recommend | 9.0 | - |
| Likelihood to Renew | 7.7 | - |
| Usability | 9.0 | - |
| Support Rating | 7.3 | - |