AB Tasty is a SAAS application created for e-marketers that enables them to optimize their website and conversion rate without technical knowledge. They can test several versions of their pages to identify which one has the biggest impact on their business objectives, e.g. click-through rate on a call to action button, add-to-cart rate, global conversion rate of their website.
N/A
Kameleoon
Score7.7 out of 10
Enterprise companies (1,001+ employees)
Kameleoon boasts users among 500 corporate and enterprise companies across North America, Europe, and Asia Pacific to help brands deliver digital experiences and products to their customers. GDPR, CPPA, and HIPPA compliant, Kameleoon’s A/B testing, full stack, and AI-powered personalization solutions are designed to help marketers, product owners, and developers maximize customer engagement and conversion, across all channels.
Director, Strategic Information Systems in Information Technology at SNI Editions (Publishing, 51-200 employees)
Chose AB Tasty
We benchmarked AB Tasty vs. Kameleoon and Optimizely - the clear 3 leaders for me at the time I made the survey. Optimizely was and is still too expensive compared to the other two.
We then tested AB Tasty against Kameleoon with the acquisition team for 8 weeks. I was using Kame…
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose AB Tasty
AB Tasty has a good price/quality ratio. They are the European leader and have a good reputation. We were satisfied with them so we kept them.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Front end Developper in Information Technology at Webnet (Information Technology and Services, 501-1000 employees)
Chose AB Tasty
We used Webtrends Optimize before AB Tasty. We needed to change because, with Webtrends, you had to be a developer to use it. It was in 2015, I think Webtrends can now be used by non-technical users. In 2015, we made a request for proposals and AB Tasty was the most affordable …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose AB Tasty
AB testing tool are all converging. Be focused on price and roadmap.
CRO Lead in Information Technology at Alternative Airlines (Airlines/Aviation, 51-200 employees)
Chose Kameleoon
Kameleoon has noticeably less flicker and more comprehensive reporting. It is still a little behind when it comes to the editor. AB Tasty had a very comprehensive widget library that was included in the base price.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Kameleoon
The support promised by Kameleoon was closer and more accessible, which encouraged us to choose Kameleoon over AB Tasty, which didn't seem to take SMEs like us into account.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
UX/UI Project Manager in Marketing at Belambra (Hospitality, 1001-5000 employees)
Chose Kameleoon
Kameleoon paltform is easier than AB Tasty with more features. Kameleoon is even better on dashboard analysis, which allowed me to make better decisions with the test's results.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
UX project manager in Marketing at Fnac Darty (Consumer Goods, 10,001+ employees)
Chose Kameleoon
Kameleoon has more functional and technical capabilities than AB Tasty and Adobe Target, and we have especially appreciated Kameleoon's support throughout the bidding process.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Kameleoon
We were looking for a new tool after Google sunset their tool. We tested AB Tasty and Kameleoon. Our dev team was unhappy with the weight of the AB Tasty tag and I found the level of service with Kameleoon much higher.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Experimentation Manager in Product Management at Coop Norge SA (Consumer Goods, 10,001+ employees)
Chose Kameleoon
Kameleoon offers a fair pricing which were below their competitors, and despite of offering "fair" price they are similar or even better than their large competitors (based on our evaluation) when it comes to their product offering, features and usability.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Key User Insights
Would buy again
No answers on this topic
No answers on this topic
Delivers good value for the price
No answers on this topic
No answers on this topic
Happy with the feature set
No answers on this topic
No answers on this topic
Lived up to sales and marketing promises
No answers on this topic
No answers on this topic
Implementation went as expected
No answers on this topic
No answers on this topic
Features
AB Tasty
Kameleoon
Testing and Experimentation
Comparison of Testing and Experimentation features of AB Tasty and Kameleoon
Feature
AB Tasty
8.1
22 Ratings
Kameleoon
4.6
47 Ratings
a/b experiment testing
8.122 Ratings
7.646 Ratings
Split URL testing
7.215 Ratings
7.831 Ratings
Multivariate testing
8.119 Ratings
7.639 Ratings
Multi-page/funnel testing
9.016 Ratings
4.632 Ratings
Mobile app testing
5.05 Ratings
9.018 Ratings
Test significance
8.22 Ratings
3.540 Ratings
Visual / WYSIWYG editor
10.018 Ratings
3.440 Ratings
Advanced code editor
8.28 Ratings
4.339 Ratings
Page surveys
5.03 Ratings
00 Ratings
Preview mode
7.69 Ratings
3.944 Ratings
Test duration calculator
10.02 Ratings
2.218 Ratings
Experiment scheduler
9.16 Ratings
5.423 Ratings
Client-side tests
9.99 Ratings
1.435 Ratings
Server-side tests
7.01 Ratings
8.918 Ratings
Mutually exclusive tests
9.14 Ratings
1.223 Ratings
Cross-browser testing
00 Ratings
1.230 Ratings
Experiment workflow and approval
00 Ratings
2.329 Ratings
Dynamic experiment activation
00 Ratings
4.532 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of AB Tasty and Kameleoon
Feature
AB Tasty
8.5
21 Ratings
Kameleoon
5.5
45 Ratings
Standard visitor segmentation
9.120 Ratings
4.745 Ratings
Behavioral visitor segmentation
7.418 Ratings
3.541 Ratings
Traffic allocation control
9.121 Ratings
5.143 Ratings
Website personalization
8.219 Ratings
9.032 Ratings
Results and Analysis
Comparison of Results and Analysis features of AB Tasty and Kameleoon