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AB Tasty vs. Unbounce

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AB Tasty

92 Reviews and Ratings

Unbounce

166 Reviews and Ratings

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    AB Tasty

    Score8.8 out of 10
    Mid-Size Companies (51-1,000 employees)
    		AB Tasty is a SAAS application created for e-marketers that enables them to optimize their website and conversion rate without technical knowledge. They can test several versions of their pages to identify which one has the biggest impact on their business objectives, e.g. click-through rate on a call to action button, add-to-cart rate, global conversion rate of their website.N/A

    Unbounce

    Score8.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    		Unbounce is a landing page builder for marketers. Marketers can use the drag and drop platform to create customized, responsive landing pages for their marketing campaigns.

    $99

    per month

    Pricing
    AB TastyUnbounce
    Editions & Modules
    No answers on this topic
    Build
    $99
    per month
    Experiment
    $149
    per month
    Optimize
    $249
    per month
    Agency
    Contact Sales
    Offerings
    Pricing Offerings
    AB TastyUnbounce
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—All plans include: Unlimited conversions, Unlimited subdomains, 1000+ integrations, Built-in AI copywriting, and Customer support. Discount available for annual pricing.
    More Pricing Information
    Community Pulse
    AB TastyUnbounce
    Considered Both Products
    AB Tasty
    Jeff Copetas
    Senior Director of Web & E-Commerce in Marketing at Avid (Computer Software, 1001-5000 employees)
    Chose AB Tasty
    We selected AB Tasty mostly because we got a sense that their dev and customer service teams were going to go above and beyond to help us out. We were right! The cost was also a factor as they came in a small bit lower, but cost wasn't the only factor.
    Incentivized
    Verified User
    Chose AB Tasty
    It's just the perfect mix between all tools I have used in the past.
    Incentivized
    Unbounce
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    AB TastyUnbounce
    Testing and Experimentation
    Comparison of Testing and Experimentation features of AB Tasty and Unbounce
    Feature
    AB Tasty
    8.1
    22 Ratings
    Unbounce
    -
    Ratings
    a/b experiment testing8.122 Ratings00 Ratings
    Split URL testing7.215 Ratings00 Ratings
    Multivariate testing8.119 Ratings00 Ratings
    Multi-page/funnel testing9.016 Ratings00 Ratings
    Mobile app testing5.05 Ratings00 Ratings
    Test significance8.22 Ratings00 Ratings
    Visual / WYSIWYG editor10.018 Ratings00 Ratings
    Advanced code editor8.28 Ratings00 Ratings
    Page surveys5.03 Ratings00 Ratings
    Preview mode7.79 Ratings00 Ratings
    Test duration calculator10.02 Ratings00 Ratings
    Experiment scheduler9.16 Ratings00 Ratings
    Client-side tests9.99 Ratings00 Ratings
    Server-side tests7.01 Ratings00 Ratings
    Mutually exclusive tests9.14 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of AB Tasty and Unbounce
    Feature
    AB Tasty
    8.4
    21 Ratings
    Unbounce
    -
    Ratings
    Standard visitor segmentation9.120 Ratings00 Ratings
    Behavioral visitor segmentation7.318 Ratings00 Ratings
    Traffic allocation control9.121 Ratings00 Ratings
    Website personalization8.219 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of AB Tasty and Unbounce
    Feature
    AB Tasty
    8.2
    22 Ratings
    Unbounce
    -
    Ratings
    Heatmap tool7.38 Ratings00 Ratings
    Click analytics7.616 Ratings00 Ratings
    Scroll maps8.58 Ratings00 Ratings
    Conversion tracking8.121 Ratings00 Ratings
    Goal tracking9.021 Ratings00 Ratings
    Test reporting8.222 Ratings00 Ratings
    Results segmentation8.019 Ratings00 Ratings
    Experiments results dashboard9.19 Ratings00 Ratings
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of AB Tasty and Unbounce
    Feature
    AB Tasty
    -
    Ratings
    Unbounce
    6.9
    14 Ratings
    Landing page A/B testing:00 Ratings6.813 Ratings
    Dynamic page text replacement00 Ratings7.010 Ratings
    Real-time analytics dashboard00 Ratings7.113 Ratings
    SEO tools00 Ratings6.513 Ratings
    Optimization recommendations00 Ratings7.012 Ratings
    User Ratings
    AB TastyUnbounce
    Likelihood to Recommend
    9.0
    (53 ratings)
    8.2
    (51 ratings)
    Likelihood to Renew
    7.7
    (8 ratings)
    7.7
    (9 ratings)
    Usability
    9.0
    (1 ratings)
    7.0
    (3 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Support Rating
    7.3
    (2 ratings)
    9.6
    (4 ratings)
    Implementation Rating
    -
    (0 ratings)
    6.0
    (1 ratings)