| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Act-On | Score8 out of 10 | Mid-Size Companies (51-1,000 employees) | Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights. | $900 per month |
 Bronto Marketing Platform (discontinued) | Score7.9 out of 10 | N/A | The Bronto Marketing Platform was an email marketing solution from Oracle which was acquired from NetSuite in 2016. It was optimized for creating automated, yet personalized emails, and subscriber profile segments, analyzing click and visit behavior, and tracking geolocation. It has since been discontinued. | N/A |
| Act-On | Bronto Marketing Platform (discontinued) | |||||||||||||||
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| Editions & Modules |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise allows for much more customization, the package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required for all packages. | Request pricing at info@bronto.com. | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| Act-On | Bronto Marketing Platform (discontinued) | |
|---|---|---|
| Considered Both Products | | Chose Bronto Marketing Platform (discontinued) Bronto had the better email building section as well as workflow tools. We found it easy to navigate as well as a fast on-boarding process into fully utilizing the tool. Bronto also offers full support as well as professional services to help you with strategy, workflows, … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
| Act-On | Bronto Marketing Platform (discontinued) | |||||||||||||||||||||||||||||||
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| Email & Online Marketing |
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| Lead Management |
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| Campaign Management |
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| Social Media Marketing | ||||||||||||||||||||||||||||||||
| Reporting & Analytics |
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| Platform & Infrastructure |
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| Act-On | Bronto Marketing Platform (discontinued) | |
|---|---|---|
| Likelihood to Recommend | 8.2 | 8.1 |
| Likelihood to Renew | 8.9 | 8.0 |
| Usability | 8.2 | 9.0 |
| Availability | 9.1 | 10.0 |
| Performance | 8.2 | 8.0 |
| Support Rating | 7.3 | 2.0 |
| In-Person Training | 8.7 | - |
| Online Training | 9.3 | 8.0 |
| Implementation Rating | 8.6 | 9.0 |
| Configurability | 9.1 | 10.0 |
| Ease of integration | 6.4 | - |
| Product Scalability | 9.1 | - |
| Vendor post-sale | 8.2 | - |
| Vendor pre-sale | 9.1 | - |
