| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Act-On | Score8 out of 10 | Mid-Size Companies (51-1,000 employees) | Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights. | $900 per month |
 Leadpages | Score5.8 out of 10 | Small Businesses (1-50 employees) | Leadpages is a landing page software that helps to grow small businesses without tech headaches. Leadpages can be used with or without WordPress, on Leadpages' servers or on the user's own. Leadpages aims to eliminate the high cost of website developers and freelancers when creating a company's most important marketing web pages. Included in all plans: Unlimited landing pages, pop-ups, and alert bars for lead generation and sales Website builder for a… | $49 per month |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise allows for much more customization, the package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required for all packages. | Save 25% by choosing an annual plan (3 months free). Standard ($444), Pro ($888), Advanced (Call Us) | ||||||||||||||
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| Act-On | Leadpages | |
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| Considered Both Products | Chose Act-On At the time of my decision I chose Act-On over HubSpot because of the ease of integration into websites. Cost was also a factor - I felt Act-On was a better value for the money. Customer service at Act-On is exceptional. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info | No answer on this topic |
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| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
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| Act-On | Leadpages | |
|---|---|---|
| Likelihood to Recommend | 8.2 | 1.0 |
| Likelihood to Renew | 8.9 | - |
| Usability | 8.2 | 9.0 |
| Availability | 9.1 | - |
| Performance | 8.2 | - |
| Support Rating | 7.3 | 6.4 |
| In-Person Training | 8.7 | - |
| Online Training | 9.3 | - |
| Implementation Rating | 8.6 | - |
| Configurability | 9.1 | - |
| Ease of integration | 6.4 | - |
| Product Scalability | 9.1 | - |
| Vendor post-sale | 8.2 | - |
| Vendor pre-sale | 9.1 | - |
