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Adobe Advertising Cloud vs. AdRoll

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adobe Advertising Cloud

    Score8.6 out of 10
    N/AAdobeAdvertising Cloud (formerly Adobe Media Optimizer) is an ad management product and is part of the Adobe Marketing Cloud. It delivers a rules-based bidding solution that improves the performance of search engine marketing campaigns and is integrated with Adobe Analytics.N/A

    AdRoll

    Score3.7 out of 10
    N/AAdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance, run reports, gather insights.

    $40

    per month

    Pricing
    Adobe Advertising CloudAdRoll
    Editions & Modules
    No answers on this topic
    Essentials
    $12
    per month
    Growth
    $25
    per month
    Starter
    Free
    Offerings
    Pricing Offerings
    Adobe Advertising CloudAdRoll
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Adobe Advertising CloudAdRoll
    Ad Network Integration
    Comparison of Ad Network Integration features of Adobe Advertising Cloud and AdRoll
    Feature
    Adobe Advertising Cloud
    6.6
    8 Ratings
    AdRoll
    6.8
    21 Ratings
    Data Transfer6.88 Ratings6.721 Ratings
    DSP integration6.48 Ratings6.815 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Adobe Advertising Cloud and AdRoll
    Feature
    Adobe Advertising Cloud
    5.8
    9 Ratings
    AdRoll
    4.2
    44 Ratings
    Ad campaign creation7.19 Ratings1.143 Ratings
    Ad deployment7.09 Ratings8.044 Ratings
    Display advertising4.79 Ratings4.041 Ratings
    Ad display and retargeting segmentation5.29 Ratings4.044 Ratings
    Sequence targeting5.28 Ratings4.026 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Adobe Advertising Cloud and AdRoll
    Feature
    Adobe Advertising Cloud
    6.8
    9 Ratings
    AdRoll
    1.7
    44 Ratings
    Ad dashboards6.29 Ratings1.144 Ratings
    Ad performance reports5.99 Ratings1.144 Ratings
    Ad conversion tracking7.47 Ratings3.042 Ratings
    Ad attribution reporting6.78 Ratings1.138 Ratings
    Cross-channel ad management7.78 Ratings3.031 Ratings
    Ad forecasting and optimization7.28 Ratings1.128 Ratings
    User Ratings
    Adobe Advertising CloudAdRoll
    Likelihood to Recommend
    7.3
    (16 ratings)
    1.1
    (49 ratings)
    Likelihood to Renew
    1.8
    (2 ratings)
    7.0
    (6 ratings)
    Usability
    9.0
    (1 ratings)
    8.0
    (6 ratings)
    Support Rating
    3.3
    (4 ratings)
    1.0
    (6 ratings)
    Implementation Rating
    8.0
    (1 ratings)
    8.0
    (3 ratings)