| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Adobe Audience Manager | Score9.7 out of 10 | N/A | Adobe Audience Manager is a data management platform (DMP) that is integrated into the Adobe Marketing Cloud. | N/A |
 Adobe Campaign | Score7 out of 10 | N/A | Adobe acquired Neolane in July 2013 and later re-named the product Adobe Campaign. Adobe Campaign provides both marketing automation and marketing resource management functionality such as spend & financial management, workflow, and asset management. | N/A |
| Adobe Audience Manager | Adobe Campaign | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| Adobe Audience Manager | Adobe Campaign | |
|---|---|---|
| Considered Both Products | No answer on this topic | Chose Adobe Campaign I have used Marketo, Eloqua, HubSpot and ConstantContact. Each has their pro and cons. We need to see the ecosystem and business need to make a recommendation. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
| Adobe Audience Manager | Adobe Campaign | |||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Data Collection |
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| Data Classification |
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| Ad Network Integration |
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| DMP Analytics |
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| Adobe Audience Manager | Adobe Campaign | |
|---|---|---|
| Likelihood to Recommend | 8.1 | 5.0 |
| Likelihood to Renew | - | 8.4 |
| Usability | 8.5 | 5.0 |
| Availability | - | 7.0 |
| Performance | - | 7.0 |
| Support Rating | 7.8 | 5.0 |
| In-Person Training | - | 8.0 |
| Online Training | - | 8.0 |
| Implementation Rating | - | 8.0 |
| Contract Terms and Pricing Model | - | 8.1 |
