| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Adobe Campaign | Score7 out of 10 | N/A | Adobe acquired Neolane in July 2013 and later re-named the product Adobe Campaign. Adobe Campaign provides both marketing automation and marketing resource management functionality such as spend & financial management, workflow, and asset management. | N/A |
 Adobe Journey Optimizer | Score7.5 out of 10 | N/A | Adobe Journey Optimizer is a customer engagement solution, enabling brands to orchestrate and deliver personalized customer engagement across all channels — including email, web, app, mobile, and more — in the moments that matter to customers. | N/A |
| Adobe Campaign | Adobe Journey Optimizer | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
| |||||||||||||||
| Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| Adobe Campaign | Adobe Journey Optimizer | |
|---|---|---|
| Considered Both Products | No answer on this topic | Chose Adobe Journey Optimizer Working on developing integrations between these stacks. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
| Adobe Campaign | Adobe Journey Optimizer | |
|---|---|---|
| Likelihood to Recommend | 5.0 | 6.8 |
| Likelihood to Renew | 8.4 | - |
| Usability | 5.0 | 5.9 |
| Availability | 7.0 | - |
| Performance | 7.0 | - |
| Support Rating | 5.0 | - |
| In-Person Training | 8.0 | - |
| Online Training | 8.0 | - |
| Implementation Rating | 8.0 | - |
| Contract Terms and Pricing Model | 8.1 | - |
