TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adobe Campaign

    Score7 out of 10
    N/AAdobe acquired Neolane in July 2013 and later re-named the product Adobe Campaign. Adobe Campaign provides both marketing automation and marketing resource management functionality such as spend & financial management, workflow, and asset management.N/A

    Lead Liaison

    Score9.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    Lead Liaison is a cloud-based sales and marketing automation solution. This solution provides equal focus to sales support with solutions such as a hot-lead dashboard, Buy Signals and a live ticker alert of businesses on the customer's website.

    $250

    per month

    Pricing
    Adobe CampaignLead Liaison
    Editions & Modules
    No answers on this topic
    Inbound Marketing
    $250
    per month
    Sales Enablement
    $450
    per month 5 users
    Omnibound Marketing
    $780
    per month
    Lifecycle Marketing
    $1,500
    per month
    Event Lead Management
    starting at $2000
    Offerings
    Pricing Offerings
    Adobe CampaignLead Liaison
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup fee$499 Depends on package
    Additional Details——
    More Pricing Information
    Community Pulse
    Adobe CampaignLead Liaison
    Considered Both Products
    Adobe
    No answer on this topic
    Lead Liaison
    Chose Lead Liaison
    Salesforce is too much for our company. It does not meet our needs.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Adobe CampaignLead Liaison
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Adobe Campaign and Lead Liaison
    Feature
    Adobe Campaign
    -
    Ratings
    Lead Liaison
    8.8
    8 Ratings
    WYSIWYG email editor00 Ratings9.08 Ratings
    Dynamic content00 Ratings8.57 Ratings
    Ability to test dynamic content00 Ratings8.27 Ratings
    Landing pages00 Ratings8.77 Ratings
    A/B testing00 Ratings8.75 Ratings
    Mobile optimization00 Ratings9.06 Ratings
    Email deliverability reporting00 Ratings9.37 Ratings
    List management00 Ratings8.88 Ratings
    Triggered drip sequences00 Ratings9.05 Ratings
    Lead Management
    Comparison of Lead Management features of Adobe Campaign and Lead Liaison
    Feature
    Adobe Campaign
    -
    Ratings
    Lead Liaison
    9.0
    8 Ratings
    Lead nurturing automation00 Ratings9.58 Ratings
    Lead scoring and grading00 Ratings9.08 Ratings
    Data quality management00 Ratings8.87 Ratings
    Automated sales alerts and tasks00 Ratings8.87 Ratings
    Campaign Management
    Comparison of Campaign Management features of Adobe Campaign and Lead Liaison
    Feature
    Adobe Campaign
    -
    Ratings
    Lead Liaison
    8.9
    6 Ratings
    Calendaring00 Ratings8.86 Ratings
    Event/webinar marketing00 Ratings9.06 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Adobe Campaign and Lead Liaison
    Feature
    Adobe Campaign
    -
    Ratings
    Lead Liaison
    8.8
    6 Ratings
    Social sharing and campaigns00 Ratings9.06 Ratings
    Social profile integration00 Ratings8.56 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Adobe Campaign and Lead Liaison
    Feature
    Adobe Campaign
    -
    Ratings
    Lead Liaison
    9.2
    7 Ratings
    Dashboards00 Ratings9.07 Ratings
    Standard reports00 Ratings9.37 Ratings
    Custom reports00 Ratings9.37 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Adobe Campaign and Lead Liaison
    Feature
    Adobe Campaign
    -
    Ratings
    Lead Liaison
    8.5
    8 Ratings
    API00 Ratings8.88 Ratings
    Role-based workflow & approvals00 Ratings8.56 Ratings
    Customizability00 Ratings8.07 Ratings
    Integration with Salesforce.com00 Ratings8.06 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings9.04 Ratings
    Integration with SugarCRM00 Ratings9.03 Ratings
    User Ratings
    Adobe CampaignLead Liaison
    Likelihood to Recommend
    5.0
    (98 ratings)
    9.1
    (8 ratings)
    Likelihood to Renew
    8.4
    (5 ratings)
    9.1
    (1 ratings)
    Usability
    5.0
    (42 ratings)
    8.2
    (1 ratings)
    Availability
    7.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    7.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    5.0
    (41 ratings)
    9.1
    (1 ratings)
    In-Person Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (1 ratings)
    9.1
    (1 ratings)
    Contract Terms and Pricing Model
    8.1
    (2 ratings)
    -
    (0 ratings)