Adobe Analytics vs. comScore Digital Analytix (discontinued)
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Adobe Analytics | Score7.4 out of 10 | N/A | Adobe acquired Omniture in 2009 and re-branded the platform as SiteCatalyst. It is now part of Adobe Marketing Cloud along with other products such as social marketing, test and targeting, and tag management. SiteCatalyst is one of the leading vendors in the web analytics category and is particularly strong in combining web analytics with other digital marketing capabilities like audience management and data management. Adobe Analytics also includes predictive marketing capabilities that help… | N/A |
comScore Digital Analytix (discontinued) | Score9.8 out of 10 | N/A | comScore's Digital Analytix Enterprise (DAX) product was acquired by Adobe in 2015 largely for its European customer base, with the goal of migrating former DAX customers to the Adobe Analytics cloud. Thus, DAX is no longer available. | N/A |
| Adobe Analytics | comScore Digital Analytix (discontinued) | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Adobe Analytics | comScore Digital Analytix (discontinued) | ||||||||||||||||||||||||||||
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| Web Analytics |
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| Adobe Analytics | comScore Digital Analytix (discontinued) | |
|---|---|---|
| Likelihood to Recommend | 8.7 | 8.7 |
| Likelihood to Renew | 9.4 | 6.3 |
| Usability | 7.0 | - |
| Availability | 8.1 | - |
| Performance | 8.0 | - |
| Support Rating | 3.6 | - |
| In-Person Training | 1.1 | - |
| Online Training | 7.0 | - |
| Implementation Rating | 8.1 | - |
| Contract Terms and Pricing Model | 7.3 | - |
| Product Scalability | 10.0 | - |
| Professional Services | 7.9 | - |