comScore Digital Analytix (discontinued) vs. Optimal
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 comScore Digital Analytix (discontinued) | Score9.8 out of 10 | N/A | comScore's Digital Analytix Enterprise (DAX) product was acquired by Adobe in 2015 largely for its European customer base, with the goal of migrating former DAX customers to the Adobe Analytics cloud. Thus, DAX is no longer available. | N/A |
 Optimal | Score9 out of 10 | N/A | Optimal Workshop, a company in New Zealand, offers their suite of user research tools on a subscription basis, including the Treejack information architecture tool, OptimalSort card sorting test, Chalkmark first-click testing, and other tools. | $2,388 per year |
| comScore Digital Analytix (discontinued) | Optimal | |||||||||||||||
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| Editions & Modules | No answers on this topic |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| comScore Digital Analytix (discontinued) | Optimal | |
|---|---|---|
| Likelihood to Recommend | 8.7 | 9.0 |
| Likelihood to Renew | 6.3 | - |
| Usability | - | 8.0 |
| Support Rating | - | 8.9 |