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Adobe Marketo Engage vs. Net-Results

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adobe Marketo Engage

    Score8.1 out of 10
    N/AAdobe Marketo Engage (acquired by Adobe in 2018) is a marketing automation platform whose basic features include email marketing, drip nurturing, landing pages, and lead scoring, but other editions offer additional advanced features. Typical customers are B2B firms with complex sales cycles.N/A

    Net-Results

    Score8.1 out of 10
    Small Businesses (1-50 employees)
    Net-Results is a marketing automation solution that features segment-driven approaches to lead management and marketing automation. Some key features include support for A/B email testing, drag & drop landing pages, CRM integrations, and automated marketing workflows.

    $800

    Annual agreement, up to 25,000 Contacts or 60,000 Sends

    Pricing
    Adobe Marketo EngageNet-Results
    Editions & Modules
    Growth
    Pricing based on database size.
    per month
    Select
    Pricing based on database size.
    per month
    Prime
    Pricing based on database size.
    per month
    Ultimate
    Pricing based on database size.
    per month
    One Price Full Platform
    $800
    Annual agreement, up to 25,000 Contacts or 60,000 Sends
    Offerings
    Pricing Offerings
    Adobe Marketo EngageNet-Results
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details—Tiered pricing by total email sends or total contacts, you decide. All features included. No upsells or limitations based on your price.
    More Pricing Information
    Community Pulse
    Adobe Marketo EngageNet-Results
    Considered Both Products
    Adobe
    Chose Adobe Marketo Engage
    I'm purple through and through. After 5 years of testing the industry, Marketo is geared like an engineer but speaks like a marketer. It's easy to see why it's so well received; many other platforms are glorified ISPs and don't really use the power of data and digital in the …
    Incentivized
    Chose Adobe Marketo Engage
    First, I didn't select Marketo but it would be one of my top two choices. I think Marketo is the most user friendly for marketers that are not technically savvy. I consider Eloqua better as long as you don't have anyone in it that doesn't understand how to use it properly.

    Marke…
    Incentivized
    Chose Adobe Marketo Engage
    It is much easier to set up trigger campaigns in Marketo than in other platforms.
    Incentivized
    Net Results
    Chose Net-Results
    Net-Results is much better than a lot of marketing platforms on the market.
    Chose Net-Results
    Act-On and Marketo because of Sugar integration. We found Net-Results offering best value.
    Chose Net-Results
    Net-Results is much easier to use, I'd say some other softwares can be guesswork. All the features of the big marketing automation softwares are included in Net-Results. And don't even try to compare prices!
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Adobe Marketo EngageNet-Results
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Adobe Marketo Engage and Net-Results
    Feature
    Adobe Marketo Engage
    7.8
    993 Ratings
    Net-Results
    7.1
    23 Ratings
    WYSIWYG email editor8.2902 Ratings7.021 Ratings
    Dynamic content6.8878 Ratings7.214 Ratings
    Ability to test dynamic content6.8857 Ratings7.311 Ratings
    Landing pages7.8920 Ratings7.019 Ratings
    A/B testing8.3905 Ratings6.311 Ratings
    Mobile optimization7.9877 Ratings5.022 Ratings
    Email deliverability reporting6.3961 Ratings8.023 Ratings
    List management8.8958 Ratings7.022 Ratings
    Triggered drip sequences9.2868 Ratings8.618 Ratings
    Lead Management
    Comparison of Lead Management features of Adobe Marketo Engage and Net-Results
    Feature
    Adobe Marketo Engage
    7.8
    961 Ratings
    Net-Results
    7.6
    20 Ratings
    Lead nurturing automation8.4936 Ratings8.518 Ratings
    Lead scoring and grading8.7911 Ratings8.418 Ratings
    Data quality management6.6909 Ratings5.018 Ratings
    Automated sales alerts and tasks7.4863 Ratings8.616 Ratings
    Campaign Management
    Comparison of Campaign Management features of Adobe Marketo Engage and Net-Results
    Feature
    Adobe Marketo Engage
    7.8
    889 Ratings
    Net-Results
    7.5
    15 Ratings
    Calendaring7.1719 Ratings7.99 Ratings
    Event/webinar marketing8.4850 Ratings7.015 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Adobe Marketo Engage and Net-Results
    Feature
    Adobe Marketo Engage
    7.5
    556 Ratings
    Net-Results
    6.9
    7 Ratings
    Social sharing and campaigns7.8547 Ratings7.07 Ratings
    Social profile integration7.2375 Ratings6.77 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Adobe Marketo Engage and Net-Results
    Feature
    Adobe Marketo Engage
    8.0
    962 Ratings
    Net-Results
    6.3
    22 Ratings
    Dashboards8.3904 Ratings7.021 Ratings
    Standard reports7.9942 Ratings6.022 Ratings
    Custom reports7.8897 Ratings6.019 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Adobe Marketo Engage and Net-Results
    Feature
    Adobe Marketo Engage
    7.9
    953 Ratings
    Net-Results
    7.5
    20 Ratings
    API8.0821 Ratings7.015 Ratings
    Role-based workflow & approvals7.8698 Ratings8.08 Ratings
    Customizability7.9844 Ratings7.019 Ratings
    Integration with Salesforce.com9.3822 Ratings7.99 Ratings
    Integration with Microsoft Dynamics CRM7.3283 Ratings7.03 Ratings
    Integration with SugarCRM7.2185 Ratings8.17 Ratings
    User Ratings
    Adobe Marketo EngageNet-Results
    Likelihood to Recommend
    6.9
    (1145 ratings)
    8.0
    (25 ratings)
    Likelihood to Renew
    9.0
    (146 ratings)
    9.0
    (4 ratings)
    Usability
    8.0
    (98 ratings)
    7.5
    (3 ratings)
    Availability
    9.0
    (25 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (30 ratings)
    -
    (0 ratings)
    Support Rating
    8.6
    (89 ratings)
    -
    (0 ratings)
    In-Person Training
    10.0
    (12 ratings)
    -
    (0 ratings)
    Online Training
    6.7
    (29 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (37 ratings)
    -
    (0 ratings)
    Configurability
    6.0
    (6 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    7.9
    (4 ratings)
    -
    (0 ratings)
    Ease of integration
    1.1
    (9 ratings)
    -
    (0 ratings)
    Product Scalability
    7.0
    (10 ratings)
    -
    (0 ratings)
    Professional Services
    9.4
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.2
    (7 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.2
    (6 ratings)
    -
    (0 ratings)