Adobe Social vs. Hearsay, now part of Yext
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Adobe Social | Score8 out of 10 | N/A | Adobe Social, incorporates technology from Context Optional and Efficient Frontier. Adobe acquired Facebook advertising-management platform Efficient Frontier in November. Six months earlier, Efficient Frontier had acquired Facebook page-management platform Context Optional. Adobe Social is an enterprise social platform competing with Buddy Media and Involver, enabling things like automated content marketing and social sweepstakes and competitions. Customers tend to be medium to large… | N/A |
 Hearsay, now part of Yext | Score8.9 out of 10 | N/A | After the August 2024 acquisition, Hearsay Systems joined Yext, combining Yext's digital presence management with Hearsay's compliant customer engagement tools. | N/A |
| Adobe Social | Hearsay, now part of Yext | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
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| Adobe Social | Hearsay, now part of Yext | |||||||||||||||||||||||||
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| Listening/monitoring |
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| Publishing |
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| Engagement |
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| Marketing |
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| Channel coverage/integration |
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| Reporting/analytics |
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| Account management |
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| Adobe Social | Hearsay, now part of Yext | |
|---|---|---|
| Likelihood to Recommend | 7.5 | 9.0 |
| Likelihood to Renew | 5.4 | - |
| Usability | 8.5 | 9.0 |
| Availability | 7.0 | - |
| Performance | 5.0 | - |
| Support Rating | 8.0 | 9.0 |
| Online Training | 6.0 | - |
| Implementation Rating | 5.0 | - |