TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    AdRoll

    Score3.7 out of 10
    N/AAdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance, run reports, gather insights.

    $40

    per month

    RollWorks

    Score8 out of 10
    N/ARollWorks is an Account-Based Platform with ABM and advertising solutions enabling growth-oriented B2B marketers to understand their buyers and drive business results. The RollWorks Account-Based Advertising solution leverages a native demand-side platform (DSP) and B2B customer data platform (CDP), enabling digital marketers to drive brand awareness and engage a target audience through account-based display advertising. The solution specializes in delivering targeted advertising that…N/A
    Pricing
    AdRollRollWorks
    Editions & Modules
    Essentials
    $12
    per month
    Growth
    $25
    per month
    Starter
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    AdRollRollWorks
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    AdRollRollWorks
    Considered Both Products
    NextRoll
    No answer on this topic
    NextRoll
    Chose RollWorks
    RollWorks is better than the below because, AdRoll - this is highly tailored for B2C organizations and is not very useful for companies who are B2B and deal with a low volume of traffic 6th Sense: had very limited options and account-based landing pages were very expensive Dem…
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    AdRollRollWorks
    Ad Network Integration
    Comparison of Ad Network Integration features of AdRoll and RollWorks
    Feature
    AdRoll
    6.8
    21 Ratings
    RollWorks
    -
    Ratings
    Data Transfer6.721 Ratings00 Ratings
    DSP integration6.815 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of AdRoll and RollWorks
    Feature
    AdRoll
    4.2
    44 Ratings
    RollWorks
    -
    Ratings
    Ad campaign creation1.143 Ratings00 Ratings
    Ad deployment8.044 Ratings00 Ratings
    Display advertising4.041 Ratings00 Ratings
    Ad display and retargeting segmentation4.044 Ratings00 Ratings
    Sequence targeting4.026 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of AdRoll and RollWorks
    Feature
    AdRoll
    1.7
    44 Ratings
    RollWorks
    -
    Ratings
    Ad dashboards1.144 Ratings00 Ratings
    Ad performance reports1.144 Ratings00 Ratings
    Ad conversion tracking3.042 Ratings00 Ratings
    Ad attribution reporting1.138 Ratings00 Ratings
    Cross-channel ad management3.031 Ratings00 Ratings
    Ad forecasting and optimization1.128 Ratings00 Ratings
    User Ratings
    AdRollRollWorks
    Likelihood to Recommend
    1.1
    (49 ratings)
    7.4
    (24 ratings)
    Likelihood to Renew
    7.0
    (6 ratings)
    10.0
    (1 ratings)
    Usability
    8.0
    (6 ratings)
    10.0
    (2 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    1.0
    (6 ratings)
    8.4
    (22 ratings)
    Online Training
    -
    (0 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    8.0
    (3 ratings)
    10.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    10.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    9.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)