Agency Analytics vs. Screaming Frog SEO Spider

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Agency Analytics
Score 9.9 out of 10
Mid-Size Companies (51-1,000 employees)
Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day…
$12
per month per client campaign (minimum 5 client campaigns)
Screaming Frog
Score 9.8 out of 10
N/A
N/A
$149
per year
Pricing
Agency AnalyticsScreaming Frog SEO Spider
Editions & Modules
Freelancer
$12
per month per client campaign (minimum 5 client campaigns)
Agency
$18
per month per client campaign (minimum 10 client campaigns)
Enterprise
contact for enterprise pricing
Paid Version
$149.00
per year
Offerings
Pricing Offerings
Agency AnalyticsScreaming Frog
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWhat is a Client Campaign? A client campaign represents a client (their website and integrations).
More Pricing Information
Community Pulse
Agency AnalyticsScreaming Frog SEO Spider
Considered Both Products
Agency Analytics
Chose Agency Analytics
Agency Analytics is the best analytics platform for analyzing and reporting on multiple digital platforms under one roof. I haven't run into anything more powerful for analytics in my 10 years of marketing. Other platforms fall short on their list of integrations and what …
Chose Agency Analytics
The software has a very professional format, which gives it an edge over other competitors. Agency Analytics also facilitates the black-link management for SEO purposes, which is again a good thing. My customers have seen the dashboard of Agency Analytics and because the depth …
Chose Agency Analytics
Agency Analytics conducts site diagnostics, which is a complete evaluation means for traffic evaluation. Agency Analytics has done extra SEO features, through SERP tracking among other competitive approaches. Also, recommends the features to include in a site, to make it more …
Chose Agency Analytics
AgencyAnalytics is our preferred choice after using the above platforms and many others like them. Big or small, expensive or cheap, AgencyAnalytics takes the cake every time!
Chose Agency Analytics
This is my first experience with a tool like Agency Analytics because I don't have a digital marketing background. My background is in sales, but I quickly realized that Agency Analytics is a selling point for prospective and existing clients. We also use Ahrefs and Semrush, …
Chose Agency Analytics

We identified Agency Analytics as the most well-rounded software for our agency’s needs. The platform was reasonably priced and included integrations for SEO, paid search, paid social, and organic social. Having reporting and tools for all major marketing channels will be …

Chose Agency Analytics
Agency Analytics is a great value. It offers enough tools and features that are very useful, and it's a more affordable platform than other similar tools. It is missing some key depth in both SEO and reporting, which is a shame. It does do a much better job at bring digital …
Chose Agency Analytics
I've used Conductor Searchlight in the past and it's a great tool. Agency Analytics however includes many additional features that are considered premium features in Conductor Searchlight. Agency Analytics bundles features and third party integrations that come standard and the …
Chose Agency Analytics
We still use BrightLocal to build citations and show our clients their Google My Business ranking placement. However, I like Agency Analytics better for their website ranking tool. I also like that Agency Analytics allows us to add clients as users to their campaign. Overall, I …
Chose Agency Analytics
We stopped using Raventools because the report rendering was ridiculously slow.
Chose Agency Analytics
I've used MOZ fairly extensively and I've found Agency Anaytics overall is a better tool for managing and monitoring keywords and SEO improvement opportunities. It's easy to use, quick to set up and less expensive than MOZ.
Screaming Frog
Chose Screaming Frog
RankPro, Semrush, Keyword Hero, GetKeywords and KeywordSpy
Chose Screaming Frog
The biggest difference between DeepCrawl and Screaming Frog is cost. Screaming Frog is significantly cheaper, and fits within a budget much easier. For most websites that aren't huge it crawls quicker to. DeepCrawl is the better tool for analysing larger websites and is easier …
Chose Screaming Frog
Please note that, while Screaming Frog is a great tool for scanning the website all it is, is a tool that scans the website. For deeper analysis or for keyword analysis, please take a look at tools like SEMRush and Ahrefs for your medium size business, or Conductor for a …
Chose Screaming Frog
Screaming Frog provides some similar benefits as the other tools but offers a wealth of other scanning options that the other tools don’t. I like how every scan of a URL (yours, a competitor’s, or any URL) provides 30+ points of data. The other tools offer other benefits that …
Chose Screaming Frog
Screaming Frog SEO Spider does so much...a lot of these tools, in theory, should be used together because they lend big picture insights. But Screaming Frog SEO Spider is excellent because it can work directly with tools like Google Analytics.
Chose Screaming Frog
There aren't many direct competitors for Screaming Frog SEO Spider that I've found. Tools such as Moz provide similar outcomes, but in a completely different manner and with a different workflow. I can't really compare them.
Chose Screaming Frog
The choice to go with Screaming Frog was really mostly about price and the fact that it does almost the same exact thing. There are a few things that DeepCrawl does that Screaming Frog doesn't, but it wasn't worth the increase in price.
Chose Screaming Frog
Screaming Frog has a free version, so it competes with the paid programs (like Moz) solely in the fact that it can be used without incurring a budget line item. Compared to many other programs that also offer free scans, Screaming Frog is fast and much more customizable. Since …
Chose Screaming Frog
Screaming Frog is far superior to the host of free crawling tools available online and does not limit you to a certain number of pages as many other tools do. We were looking for just a crawling tool and not a more robust SEO tool like Moz, so this was perfect for us.
Chose Screaming Frog
I use several tools that can do much of what Screaming Frog can do - SemRush and SEO Powersuite. However, for what we use Screaming Frog for, it is the best tool. During a 15-minute phone call with a potential new client, I can crawl the site and determine what shape the site …
Chose Screaming Frog
Screaming Frog seems to be the most thorough at crawling a website. Almost too thorough ;). But it is spreadsheet-like and so allows sorting and filtering in a simple way. But in general, with Screaming Frog I trust that it gets everything when it crawls a website.
Chose Screaming Frog
Screaming Frog is different than a tool like SEMrush. It is a crawler that allows you to see the data like Google would see it when they crawl your site. A tool like SEMrush, or MOZ, gives you more analysis around SEO for the website you are reviewing. I wouldn't want to be …
Chose Screaming Frog
Our company also uses Website Auditor from the SEO PowerSuite by LinkAssistant and it's a great tool with a lot of fancy features and even an IA (information architecture) visualization which shows you how your website looks and how your pages interconnect.

Screaming Frog is a …
Chose Screaming Frog
Authority Labs is good for a limited function--tracking keyword rankings (though its keyword suggestion capability has recently improved as well) but doesn't do the page crawling that Screaming Frog does. Serpstat and SEMRush both have a lot more functions but also cost …
Chose Screaming Frog
Screaming Frog is a downloadable desktop app. Its minimalist design makes for a straight forward seamless site crawling SEO experience. We use all these products and Screaming Frog fits in nicely as a member of our SEO product team. Each product has its strengths and weaknesses …
Chose Screaming Frog
The HTML-heavy little platform, Screaming Frog, is my favorite crawler compared to DeepCrawl and SEMRush. Partially precisely due to the fact that the tool doesn't try to give me recommendations or tell me what to do. Many similar tools go above and beyond to prescribe …
Chose Screaming Frog
The tools I mentioned are in the same space, tools for SEO, but aren't website scrapers like Screaming Frog. We haven't found another tool that we like as much for providing simple and straight forward insights about a website.
Chose Screaming Frog
I have not used any similar tools to Screaming Frog SEO Spider.
Chose Screaming Frog
Even though Screaming Frog is the industry standard, that doesn't mean that it's without its flaws. The crawl visualization is sub-par compared to Sitebulb, and the UX/UI looks like it's from the 90s and hasn't been updated since then. Tools like Deepcrawl and Sitebulb are …
Chose Screaming Frog
SEMrush is not a dedicated on-demand SEO crawler like Screaming Frog. SEMRush is more of a digital marketing suite that happens to offer SEO crawling along with other marketing tools. As such, it's much more of a commitment; which you'll notice with a monthly cost versus a …
Chose Screaming Frog
Screaming Frog SEO Spider is probably the best non-client facing SEO audit tool in terms of technical SEO. There are other tools on the market that do a more complete job of keyword tracking, competitive analysis, and backlink profiles...however, for analyzing the technical SEO …
Chose Screaming Frog
We have a deep crawl integration with another tool and still find the information on DeepCrawl valuable because this tool is better at listing out reccomendations. However, Screaming Frog is easier to use, doesn't have limits on how many crawls it can run (on the Pro plan we …
Features
Agency AnalyticsScreaming Frog SEO Spider
SEO
Comparison of SEO features of Product A and Product B
Agency Analytics
-
Ratings
Screaming Frog SEO Spider
8.7
Ratings
12% above category average
Keyword analysis00 Ratings7.40 Ratings
Backlink management00 Ratings6.00 Ratings
SERP ranking tracking00 Ratings8.00 Ratings
Page grader00 Ratings10.00 Ratings
Competitive analysis00 Ratings10.00 Ratings
Site audit / diagnostics00 Ratings10.00 Ratings
Site recommendations00 Ratings10.00 Ratings
Task management00 Ratings8.00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Agency Analytics
-
Ratings
Screaming Frog SEO Spider
9.5
Ratings
22% above category average
Local SEO00 Ratings8.10 Ratings
Social SEO00 Ratings10.00 Ratings
Mobile SEO00 Ratings10.00 Ratings
Global SEO00 Ratings10.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Agency Analytics
-
Ratings
Screaming Frog SEO Spider
8.8
Ratings
4% above category average
Multi-domain support00 Ratings10.00 Ratings
Integration with web analytics tools00 Ratings7.50 Ratings
Best Alternatives
Agency AnalyticsScreaming Frog SEO Spider
Small Businesses
Supermetrics
Supermetrics
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Supermetrics
Supermetrics
Score 10.0 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Alteryx Platform
Alteryx Platform
Score 8.9 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Agency AnalyticsScreaming Frog SEO Spider
Likelihood to Recommend
10.0
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
Usability
-
(0 ratings)
8.5
(0 ratings)
Support Rating
9.8
(0 ratings)
7.9
(0 ratings)
Implementation Rating
-
(0 ratings)
7.0
(0 ratings)
User Testimonials
Agency AnalyticsScreaming Frog SEO Spider
Likelihood to Recommend
Agency Analytics has made marketing procedure effective, where all the approaches have been brought in a single dashboard, for easy functionality. Also, the back link tracking or monitoring has been efficiently handled by the application. The SEO procedure from Agency Analytics perfects the ranking of what we market and we secure more audiences. Finally, the competitive analysis from Agency Analytics captures the exact information concerning the opponents and the services or products they offer.
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Screaming Frog tracks the crawl level, internal links, outbound links, title tags, and meta descriptions of the pages it crawls. It also adds HTTP status codes, title tag length, meta description length, H1, H2 tags and lengths, and canonical tags. Many of these elements are also broken into their own tabs at the top so that you can easily focus in on problem areas. You can right-click on any URL for many more options. The program is definitely valuable to anyone who is looking to gauge factors regarding SEO. However, if you are not a web designer/admin, you're going to lack an understanding of the information it provides.
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Pros
  • Beautiful platform. Easy to use and view.
  • Transparent for us with clients as we can add our clients to give them live access to the dashboard.
  • Loads of integrations!
  • The company quickly adds new integrations and takes feedback seriously, often making changes from it within the same quarter.
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  • Collects all indexed HTML pages of the site. This helps for when we are redirecting old URLs to the URLs of a clients new site.
  • Finds all page titles that are too long or too short and allows us to address them more quickly than waiting for a program such as Moz. It's more immediate.
  • If we have duplicate meta data on pages, this program allows us to find them, sort them, export them and take care of them in a timely manner. In our business (as for many) time is money.
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Cons
  • Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
  • Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
  • Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
  • Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.
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  • Customizing the crawler - It takes a little bit of playing around with the settings to understand what each of them controls and what options need to be checked or unchecked to get the right amount of information.
  • Cannot Crawl a large site - Screaming Frog runs out of memory when asked to crawl a large site, even after playing around with memory settings and allocating additional memory.
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Likelihood to Renew
No answers on this topic
The tool has become integrated into our teams daily workings and I have yet to find a tool other than scremaing frog to replicate all of our use cases for it. It's a great tool and we're sticking with it
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Usability
No answers on this topic
The main problem of Screaming Frog SEO Spider is it being an offline software which limits itself to a single pc and that creates problem when multi user agents want to get involved or even work on it, it’s a difficult task to collaborate on it and do research for keywords at one place
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Support Rating
They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance.
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Screaming Frog is a relatively primitive system, and doesn't need to be supported by devs or other software. Screaming Frog does interface directly with some programs that are most needed (Google Analytics, Search Console, Page Speed Insights), so that's convenient. It isn't widely supported by other programs, but it also doesn't need to be.
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Implementation Rating
No answers on this topic
If the software was a little easier to use for beginners, there really wouldn't be an issue
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Alternatives Considered
The software has a very professional format, which gives it an edge over other competitors. Agency Analytics also facilitates the black-link management for SEO purposes, which is again a good thing. My customers have seen the dashboard of Agency Analytics and because the depth of information is so powerful and impactful, it convinced them to hire us as their marketing team. Agency Analytics also comes up with substantial SEO and other competitive analysis solutions that make it more preferable for the end-users.
Read full review
The biggest difference between DeepCrawl and Screaming Frog is cost. Screaming Frog is significantly cheaper, and fits within a budget much easier. For most websites that aren't huge it crawls quicker to. DeepCrawl is the better tool for analysing larger websites and is easier to use in some ways, with a very friendly interface and some extras features that are useful. Ultimately price was the deciding factor though.
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Return on Investment
  • It's a selling point. A major client saw that we were giving access to AA to her, and LOVED it.
  • We can identify issues and solve for them before we lose clients
  • It's an integral part of our sales process. We gain clients by being able to visually show the impact we've had on other similar businesses
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  • It has allowed me to make impactful and intelligent recommendations to clients. This has in turned deepened the client relationships and led to steady ongoing ROI.
  • It has also allowed me to diagnose interesting technical issues for non-client sites (like Forbes) which formed the basis for very cool company blog posts.
  • The investment is very low - this tool does 99% of what I need for a fraction of what other industry crawlers costs. Kudos to the Screaming Frog team!
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ScreenShots

Agency Analytics Screenshots

Screenshot of Digital marketing dashboardScreenshot of Facebook analytics dashboardScreenshot of Google Analytics reportScreenshot of Integration pageScreenshot of White label page