Apptopia vs. Fullstory

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apptopia
Score 7.0 out of 10
Mid-Size Companies (51-1,000 employees)
Apptopia offers mobile app data and market intelligence in a web tool. Mobile publishers and developers, service providers, and investors use Apptopia on a daily basis to understand and monitor competitors, inform business strategies, and identify emerging consumer interests and trends. Download, revenue, and usage estimates are available for every ranked app and publisher in the world. According to the vendor, Apptopia is unique in its ability to also offer SDK recognition and…
$79
month
Fullstory
Score 9.1 out of 10
N/A
Fullstory’s behavioral data platform helps technology leaders make better, more informed decisions by injecting digital behavioral data into their analytics stack. The technology's behavioral data transforms digital visit into actionable insights.N/A
Pricing
ApptopiaFullstory
Editions & Modules
Start Plan
$79
month
Engage Plan
$899
month
Grow Plan
$1,499
month
Business
Contact Sales
Enterprise
Contact Sales
Offerings
Pricing Offerings
ApptopiaFullstory
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsCustom plans are available, including the option for a robust API integration. Email sales@apptopia.com or call 1-855-277-8674 to learn more.
More Pricing Information
Community Pulse
ApptopiaFullstory
Considered Both Products
Apptopia
Chose Apptopia
Apptopia has a much deeper iOS database than Datanyze, however Datanyze seemed to have more accurate SDK information in Android. Apptopia provided much more data on mobile traffic, revenue #'s, and demographics than Datanyze. These features are very appealing to an advertising …
Chose Apptopia
Overall it stacked up poorly against other competitors. The inaccurate info, limited coverage on apps and slow UI made it an unpleasant experience. I do not recommend using this program and think there are better solutions out there. The customer support also was not great.
Chose Apptopia
We initially went to Datanyze for email hunting and list building. As we learned more about the feature they offer we realized their data was not as accurate as we needed. During our evaluation of the product there were lots of promises of Beta features or things in the future …
Fullstory
Chose Fullstory
Microsoft Clarity - good product, free.
Chose Fullstory
I think other tools are either too heavy or complicated to implement and / or understand. Full story has a super light weight feel to the system and works magically. I implemented Mixpanel once and the entire team struggled with it before replacing it with Full Story after …
Chose Fullstory
Fullstory is really the best at session recording. They are adding new and more features to become more competitive with other web analytics tools (like Pendo, Heap, and GA). But we ultimately keep them because they make it so easy to actually see how people interact with your …
Chose Fullstory
FullStory is a unique blend of product analytics + playback sessions.
Chose Fullstory
Hotjar is better for marketing websites. Doesn't have a native mobile component. Cheaper per session but doesn't have journey mapping.
Chose Fullstory
I have not selected or evaluated other products.
Chose Fullstory
Microsoft Clarity is not on the list. This one is not even close though. 4 years ago there was not much competition unless you paid a fortune for the big survey companies. I see there are many more out there now, and may start looking now that the prices are not as affordable …
Chose Fullstory
It's a good value for money as well and it works well on websites
Chose Fullstory
Most of the tools we evaluated just didn't have the depth of analysis that we needed. Content Square looked GREAT but it was a much higher price point.
Chose Fullstory
HotJar is built for marketers, whereas FullStory is for product teams, but the tool still stacks up well against HotJar. It has feature parity and is a little more intuitive to use.
Chose Fullstory
We don't use anything else that is close to what Fullstory does. If anything Intercom would be the closest however we use them together to offer the best support possible.
Chose Fullstory
FullSory is more advanced and the implementation with other tools makes it very convenient for us.
Chose Fullstory
FullStory is very easy to use and very comprehensive compared to it's competitors
Chose Fullstory
Based on the functionality & support we've scoped for FullStory, we have much more in terms of capability and expertise than we've had in the past.
Chose Fullstory
Heap, Pendo.io and Amplitude Analytics
Features
ApptopiaFullstory
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Apptopia
-
Ratings
Fullstory
6.2
Ratings
20% below category average
Responsive Design for Web Access00 Ratings7.90 Ratings
Mobile Application00 Ratings7.90 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.90 Ratings
Mobile App Analytics00 Ratings6.40 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Apptopia
-
Ratings
Fullstory
9.2
Ratings
2% below category average
Heatmap tool00 Ratings9.90 Ratings
Click analytics00 Ratings9.00 Ratings
Scroll maps00 Ratings9.00 Ratings
Form fill analysis00 Ratings9.00 Ratings
Conversion tracking00 Ratings9.90 Ratings
Goal tracking00 Ratings7.90 Ratings
Funnel Analysis00 Ratings8.00 Ratings
Session Recording and Replay00 Ratings10.00 Ratings
User Segmentation00 Ratings10.00 Ratings
Best Alternatives
ApptopiaFullstory
Small Businesses
Firebase Crashlytics
Firebase Crashlytics
Score 9.6 out of 10
Smartlook
Smartlook
Score 8.2 out of 10
Medium-sized Companies
Firebase Crashlytics
Firebase Crashlytics
Score 9.6 out of 10
Contentsquare
Contentsquare
Score 7.3 out of 10
Enterprises
Firebase Crashlytics
Firebase Crashlytics
Score 9.6 out of 10
Contentsquare
Contentsquare
Score 7.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ApptopiaFullstory
Likelihood to Recommend
6.7
(0 ratings)
9.9
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.7
(0 ratings)
Usability
-
(0 ratings)
10.0
(0 ratings)
Availability
-
(0 ratings)
9.0
(0 ratings)
Performance
-
(0 ratings)
8.0
(0 ratings)
Support Rating
-
(0 ratings)
8.3
(0 ratings)
Implementation Rating
-
(0 ratings)
7.5
(0 ratings)
Configurability
-
(0 ratings)
7.0
(0 ratings)
Ease of integration
-
(0 ratings)
9.0
(0 ratings)
Product Scalability
-
(0 ratings)
8.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
8.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(0 ratings)
User Testimonials
ApptopiaFullstory
Likelihood to Recommend
At first the platform was great although after a while we noticed lots of inconsistencies when we compared with other platforms and confirmed when speaking with publishers. The coverage for iOS was also not great. Overall the coverage was not sufficient. The UI was beautiful looking although if it's not accurate it is pointless.
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It was extremely useful in identifying places in our product where things weren't functioning, or where it looked like action was available to the end user but in reality, it was not and therefore caused lots of confusion. It doesn't help as much in other scenarios to see what catches a user's Eye or where they go if they leave our application as well as an actual in-person interview would help with eye-tracking software.
Read full review
Pros
  • Apptopia not only allows you to see what technologies are being used in an app, but also when an technology is removed, inactive or installed.
  • You can create alerts to help you stay on top of changes in the market, SDK, revenue, user base and more.
  • The benefits of working with an SMB company is you get their full attention at any point in the customer lifecycle. Early on to our usage of Apptopia we had the Chief Product Officer getting on calls and video shares with us to hear our feedback, ask for suggestions and to showcase new/upcoming features. They have excellent customer support and are constantly updating and adding to their already amazing product.
  • The employees that work there are very receptive and helpful as well. I was reviewing another tool for my company to use and noticed one of their managers had left a review about the given tool. I personally reached out to her asking for her opinion and feedback before buying and she responded within a day.
Read full review
  • Tracks users' online experiences from start to finish.
  • Makes it easy to share a customer's experiences with the rest of my team.
  • Allows me to use different methods to find evidence of a customer's experience.
  • Shows page insights via segmentation that help me know where to improve my site.
  • Tracks error clicks and dead clicks for quick insights into site improvements.
  • Integrates with HelpScout for easy access to customer problem-solving.
Read full review
Cons
  • very inaccurate in my team's experience.
  • the beautiful traffic map breakdown was also very inaccurate
  • Needs more app coverage. Did not have information for alot of large publishers we are looking to contact.
Read full review
  • Can be a little confusing to know the exact time something happened, in local time or customer time? That's helpful for engineering to look into log files.
  • When looking for a specific session, it would be nice if you have a easier list of sessions with a little more info to choose from
  • It would be nice to be able to save flagged sessions and annotations under my profile to reference later
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Likelihood to Renew
No answers on this topic
The metrics are hard to understand at times and inaccurate to the point of being unusable. I stopped pulling them and solely rely on Adobe Analytics for them. So far, I've only used FS to watch sessions and determine behaviors
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Usability
No answers on this topic
Because everything seems to be easy to find and it doesn't take long at all to learn how to use the product
Read full review
Reliability and Availability
No answers on this topic
We've never had issues with availability
Read full review
Performance
No answers on this topic
It seems the performance is really good and always loads quickly
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Support Rating
No answers on this topic
Yes, that is correct. FullStory has a dedicated support team that is available to assist with any issues or questions. The team is known for being responsive, knowledgeable, and helpful, and they are committed to ensuring that users get the most out of the FullStory platform. They helped us a lot to implement it with our web app
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Implementation Rating
No answers on this topic
I was not involved in the initial implementation, but I have found it easy to pick up and use without any guidance, so it's very user-friendly, intuitive, and not difficult to get a sense of use, though it may be more difficult to master (I am not a Fullstory master... yet!).
Read full review
Alternatives Considered
We initially went to Datanyze for email hunting and list building. As we learned more about the feature they offer we realized their data was not as accurate as we needed. During our evaluation of the product there were lots of promises of Beta features or things in the future and not a ton of focus or confidence in what they offered currently. We did leverage and benefit from Datanyze for a decent amount of time, but when we evaluated a side by side comparison, Apptopia came out on top. Datanyze is a little different where they can pull lists of contacts, but at the end of the day we saw App data more important than those lists
Read full review
Fullstory is really the best at session recording. They are adding new and more features to become more competitive with other web analytics tools (like Pendo, Heap, and GA). But we ultimately keep them because they make it so easy to actually see how people interact with your site. It is one thing to see a report that says customers fall off a page, it is another thing to actually be able to watch what they do as they fall off.
Read full review
Scalability
No answers on this topic
Full story was easy to scale with the growth of our teams and organisation
Read full review
Return on Investment
  • Apptopia gave our sales team insight on growing apps and mobile SDK information.
  • We did not see an adequate ROI with regards to Apptopia. The data was not accurate enough to move forward with the partnership.
Read full review
  • We reduced our payment error rate by 20% using FullStory.
  • Our product design team is able to get initial designs approved 95% of the time using FullStory data in order to explain to our stakeholders the reasoning behind decisions. We also do a before-and-after analysis, and we either net out the same with the new designs (just improved visuals) or improve the metric of whatever was designed. More often than not, we improve the metric.
  • We decreased the time to A/B testing insights by 50%.
  • We can usually visualize a production issue via FullStory within 10 minutes.
Read full review
ScreenShots

Apptopia Screenshots

Screenshot of Apptopia provides download, revenue, and usage estimates for every ranked app and publisher in the world.Screenshot of The Top New Apps report shows the best performing apps released within the last 30 days. Other reports include the breakout predictor and surge report.Screenshot of Publisher portfolio pages show performance metrics for every app in the portfolio, category penetration, and relevant contact details.Screenshot of Store category analysis ranks categories by downloads, revenue, and submissions. Details also include top apps and publishers in the category and analysis of category competitiveness.Screenshot of Real-time SDK recognition shows when SDKs are installed and uninstalled in every app. View the SDK vendor's page to see their category penetration and recent installs and uninstalls.

Fullstory Screenshots

Screenshot of AI-generated Summaries used to Take Action More QuicklyScreenshot of a Visualization of Behavioral Data with Custom DashboardsScreenshot of Ready-made for AI Behavioral Data Straight to the organization's Data EcosystemScreenshot of Fullstory's Session Replay, Combined with Dev ToolsScreenshot of Mobile App Behavioral Data