Aurea List Manager vs. Aurea Campaign Manager
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Aurea LM | Score5.9 out of 10 | N/A | Lyris LM is unusual in that it is only available as an on-premise version. It is an enterprise platform and is used by some large brands. Lyris was acquired by Aurea, and the product rebranded as Aurea List Manager. | N/A |
 Aurea Campaign Manager | Score6 out of 10 | N/A | Lyris HQ is a SaaS digital marketing platform including email messaging, landing page creation and web analytics. Best-known as an email marketing vendor, and the Lyris web analytics product was acquired from ClickTracks in 1996 and subsequently re-branded and tightly integrated with the other Lyris HQ capabilities. Unlike Google Analytics and Coremetrics, for example, Lyris uses server log file technology rather than page tags. Lyris was acquired by Aurea and the Lyris HQ cloud product… | N/A |
| Aurea LM | Aurea Campaign Manager | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Aurea LM | Aurea Campaign Manager | |||||||||||||||||||||||||||||||
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| Email & Online Marketing |
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| Reporting & Analytics |
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| Aurea LM | Aurea Campaign Manager | |
|---|---|---|
| Likelihood to Recommend | 6.0 | 8.0 |
| Likelihood to Renew | 2.0 | 8.0 |
| Usability | - | 8.0 |
| Availability | - | 9.0 |
| Performance | - | 6.0 |
| Support Rating | 5.0 | 8.0 |
| Online Training | - | 5.0 |
| Implementation Rating | 5.0 | 6.0 |