AWeber vs. Gist

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AWeber
Score 8.9 out of 10
N/A
AWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.
$15
per month Starting at
Gist
Score 9.5 out of 10
N/A
Gist is a unified marketing, sales, and support platform. It includes live chat, a help desk, knowledge base, email marketing, marketing automation, opt-in forms, and more.
$29
per month
Pricing
AWeberGist
Editions & Modules
AWeber Lite
$15
per month Starting at
AWeber Plus
$30
per month Starting at
Done For You Email
$30
per month Starting at
Unlimited
$899
per month
Professional
$29.00
per month
Premium
$99.00
per month
Offerings
Pricing Offerings
AWeberGist
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$79 one-time feeNo setup fee
Additional DetailsAWeber offers usage-based pricing starting at $15/month. Plans scale based on the number of subscribers and features needed. Options include: Lite Plan – Core tools like email automation, landing pages, sign-up forms, and AI Writing Assistant. Plus Plan – Advanced features including split automation paths, behavioral triggers, analytics, A/B testing, ecommerce, and custom branding. Done For You – A fully built email marketing system (emails, landing pages, and automations) delivered in 7 days, with 30 days of unlimited edits. All plans include 24/7 support. 14-day free trial available.
More Pricing Information
Community Pulse
AWeberGist
Considered Both Products
AWeber
Chose AWeber
AWeber just needs to improve landing page features and ready-made templates.
Chose AWeber
AWeber made it easy to get started. They were priced competitively, but we felt they had better customer support, which is especially important when you are just setting up an email list for the first time, and want to ensure you have the workflow correct.

They also took the …
Chose AWeber
We often use Canva to design our content and then export it as an image to upload into Aweber, as Aweber designs and limitations are too much of a hindrance to our needs. Canva is a brilliant tool for marketing and saves you a lot of time being able to adapt or change an …
Chose AWeber
AWeber is exact in between of Eloqua and Mailchimp. It has more options and functionality then Mail chimp, but it is lighter (not as coding heavy) than Eloqua. This is a good fit if you are in the walk phase of your email strategy and have a database under 2MM
Chose AWeber
If you are evaluating an email marketing or email broadcast software that is easy to use, at a reasonable price and does the makes sure the emails get delivered in the inboxes and not in the spam folders and has all the necessary reporting functionality then try AWeber. …
Chose AWeber
We switched to AWeber from Mailchimp because the system seemed better suited for our industry, even though it is more expensive. We may go back to Mailchimp now that they have added so many features.

Constant Contact is too expensive for the value that we would receive.
Chose AWeber
We could have used the tracking systems that come with each marketing campaign software we use (or get asked to use) but we wanted the best automated permissions management system we could find. They have the experience, the technology, and the great support we are always able …
Chose AWeber
Mailchimp all of a sudden came up with all of these restrictions. I found that they did not communicate that well with their existing users. I have used Act-On at one of my customer's businesses. This is really an enterprise marketing automation tool and is not suited for …
Chose AWeber
AWeber has more capacity than Mailchimp, so it depends a lot on the need of the company. You must take into account the cost of the two. Another detail is that Mailchimp can be really tedious to configure the automation of emails. Without a doubt, AWeber has more advanced …
Chose AWeber
I found Constant Contact's dashboard and email editor clunky and annoying to use. It's been several years so perhaps they have improved and updated it.
MailChimp is pretty comparable, and it just depends on your needs as to which is more appropriate. I do feel that MailChimp's …
Chose AWeber
MailChimp is a great "starter" email service, especially for consumer businesses. AWeber offers a bit more power and sophistication, especially for B2B companies, while still being easy to use and price competitive. Constant Contact had seemed to lag in features for a while …
Chose AWeber
Drip is definitely for the advanced marketing team, it is not user friendly and very confusing for anyone that doesn't know how to set up a funnel. However, for anyone that does it is amazing.
Chose AWeber
The reason we [opted for] AWeber over others is for its email delivery rates. AWeber is great for freelancers, large enterprises, mid-zize business, etc. A 14% discount is available if you pay quarterly and more if you pay annually. AWeber is priced roughly in the middle of …
Chose AWeber
My organization used AWeber for about a year and has since moved to the HubSpot CRM. This was for a variety of reasons, but in terms of email marketing in particular, AWeber is still a very strong contender. If I were to start my own business, I would absolutely go back to …
Chose AWeber
AWeber is more robust, and for professional marketers because it has so many features like tagging, and moving people to different lists based on triggers. Its analytics features are important for marketing managers.

AWeber's deliverability is better than MailChimp or Constant …
Chose AWeber
It did its job and it did it well. AWeber had all of the features of the competitors, but AWeber was the easiest to use of the bunch. The other software had too many bells and whistles and caused confusion among my team when we worked on different mailings and campaigns.
Chose AWeber
It is easier of a solution to work with when compared to other alternatives such as Sendinblue or MailChimp. Ultimately what I valued is the deliverability and quality to be able to deliver our emails. If you are seeking a more robust enterprise-level solution I would then …
Chose AWeber
It is less expensive than Constant Contact but more expensive than MailChimp. We ended up recently switching to Kajabi because it integrates landing pages. Constant Contact and MailChimp both have easier user interfaces and better design options.
Chose AWeber
Compared to Constant Contact, I find Aweber very easy to use. Setting up an autoresponder sequence is very straightforward, at least for us because we've used it for so long. Constant Contact is a very difficult and hard to use service. We hate it and knock it every chance …
Chose AWeber
I have also used Constant Contact, MailChimp, and Lead Master. I think that Aweber is superior to these other applications in it's ability to "get down to business" so to speak. By this I mean that the interface is less about cartoony graphics and done-for-you simplicity. …
Chose AWeber
If you send out less than 2000 emails monthly then Mailchimp is a free alternative. It's hard to argue with free although I am not sure how much the free mailchimp version includes in terms of automation.
Chose AWeber
For small businesses Mailchimp's free plan and more robust feature set is likely a better fit, unless they have prior familiarity with the Aweber platform. Klaviyo and Listrak are better suited for Ecommerce businesses.
Chose AWeber
At the time we used it , AWeber offered features that MailChimp (free version) wasn't offering. We used AWeber instead of Infusionsoft because of the price. We have since switched from AWeber to ActiveCampaign for our email marketing. We liked how ActiveCampaign worked. It was …
Gist
Chose Gist
Gist is a much more robust software with a variety of marketing tools in its arsenal. Things like website tracking is also extremely robust and it has many more features.

The ease of setup is also more enjoyable and intuitive in Gist so the overall result is that you can learn …
Chose Gist
Gist is much more affordable, but intercom is a better product. I recommend going for Gist to begin, and then migrating if you need more.
Chose Gist
Gist is more refined and its tools are very well integrated overall. However, its pricing is on the expensive side and this doesn't really help it stand-out. HubSpot has significantly more generous Free plan, while Dashly offers many of the Premium Gist tools at a fairer price, …
Chose Gist
My main use for Gist is live chat. I personally find their live chat to be one of the best, and their mobile app to be invaluable for small businesses on the go. I can receive and response to messages wherever I am, which is imperative for my use case.
Chose Gist
Intercom increases its price on a monthly basis. Besides they don't offer some features as Gist, specially about on forms.
We think Gist is targeted to SMB companies, differentially from Intercom that seems to be appropriate for larger companies.
One main difference between then …
Chose Gist
Gist is only a few years old, so it lacks some of the features of Drip and ActiveCampaign, but I believe they will get there.
Chose Gist
Hubspot and Salesforce are great and powerful, they are just so much more expensive than what I need.
Chose Gist
We went with Gist because it had the features we needed at a price we liked. The feature list has grown over time, which is really appreciated. We joined Gist a long time ago (it was still called ConvertFox back then) and have been happy customers for a long time. Happy with …
Chose Gist
Gist is much more than a basic mailing list system with chatbot integration and automation that connects you to your prospects in real-time live from your website.
Administering your contacts on Gist is much easier with less hassle.
And Gist can integrate with most of the major …
Chose Gist
Gist is slightly slower than ActiveCampaign but MUCH easier to use than Mailchimp. Overall, you can't beat the bang for the buck you get with Gist. And its messenger bot is the best I've used, it works on not only our main site but also our subdomains, kicking the competition …
Chose Gist
We've used Dashly and Tawk.to. Gist looks better than Tawk and that's the reason we switched from Tawk to Gist. But the feature that puts Gist above Dashly is the ability to collect user names and emails before they start the chat automatically. It is important for our business …
Chose Gist
They both seem to have parity with each other with each having their own small advantages. I went with Gist because it was more affordable.

Infusionsoft customer for almost 5 years and it seemed I was always working more on getting it to work instead of getting work done. Gist …
Chose Gist
Gist is better because easy of use and pricing. Hands down. It has an unbeatable cost-benefit ratio. Customer service has been with us since we started using it. That's great. For us, shortcomings such as no CRM are manageable. We like its front end appearance and customization …
Chose Gist
Gist is my first email and chat multi-purpose automated SAAS tool so can't really comment on others I've tried. They came recommended to me by an entrepreneurial group I am a member of. Anecdotally I evaluated it against ActiveCampaign and Mailchimp and it was far better in …
Chose Gist
Gist a more integrated and unified product for Sass companies. Some competitors don't have strong chat + email automation + help desk. Other competitors have the features, but they are not well integrated. Gist has integrated complete customer contact with a very finished …
Chose Gist
Gist is much more complete than other tools like Crisp, Customerly, etc, at a cheaper price. The perfect deal for your business.
Chose Gist
Having a support ticket system is good and will help you resolve issues but, having an all-in-one tool that can let you not only resolve an issue but also to go above and beyond with customer support that later on translates into sales is priceless. That is the kind of tool …
Chose Gist
You can do everything you can with AC or Mailchimp (minus dynamic cart recovery for ecom) at a fraction of the cost, and you can do MORE -- better integration with FB ads than MailChimp, more powerful workflows, unified inboxes, live chat and chatbot, etc. It's just a more …
Chose Gist
I have a lifetime deal with Gist so I may be a bit biased, but Gist is quite easy to use and has a free tier so it's worth a serious look compared to the other players on the market. Personal preference does play a big role in your final decision, as feature-wise, Gist has most …
Chose Gist
Intercom was pricy and less user-friendly in comparison to Gist. It did have a broader range of features that we could use in our plan. However, we didn't see any return of investment in having many features to choose from if the price was too high for what was being offered at …
Features
AWeberGist
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
AWeber
7.7
Ratings
3% below category average
Gist
-
Ratings
WYSIWYG email editor8.90 Ratings00 Ratings
Dynamic content7.00 Ratings00 Ratings
Landing pages6.00 Ratings00 Ratings
A/B testing8.00 Ratings00 Ratings
Mobile optimization7.00 Ratings00 Ratings
Email deliverability reporting8.00 Ratings00 Ratings
List management8.00 Ratings00 Ratings
Triggered drip sequences8.90 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
AWeber
8.6
Ratings
11% above category average
Gist
-
Ratings
Dashboards8.90 Ratings00 Ratings
Standard reports8.90 Ratings00 Ratings
Custom reports7.90 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
AWeber
7.6
Ratings
5% below category average
Gist
-
Ratings
URL Validation7.70 Ratings00 Ratings
Link Tracking8.40 Ratings00 Ratings
Image Validation7.10 Ratings00 Ratings
Inbox Display7.10 Ratings00 Ratings
Spam Testing7.10 Ratings00 Ratings
Email Previews8.40 Ratings00 Ratings
Chat Analytics and Reports
Comparison of Chat Analytics and Reports features of Product A and Product B
AWeber
-
Ratings
Gist
8.9
Ratings
3% above category average
Chat history and transcripts00 Ratings8.90 Ratings
Chat reporting00 Ratings8.90 Ratings
Chat and web analytics00 Ratings8.90 Ratings
Best Alternatives
AWeberGist
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Olark
Olark
Score 10.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Genesys DX (discontinued)
Genesys DX (discontinued)
Score 10.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 9.4 out of 10
Genesys DX (discontinued)
Genesys DX (discontinued)
Score 10.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AWeberGist
Likelihood to Recommend
8.0
(0 ratings)
9.5
(0 ratings)
Likelihood to Renew
6.8
(0 ratings)
8.2
(0 ratings)
Usability
8.0
(0 ratings)
6.7
(0 ratings)
Support Rating
10.0
(0 ratings)
8.6
(0 ratings)
User Testimonials
AWeberGist
Likelihood to Recommend
AWeber is an excellent email marketing solution for small to mid-sized businesses, especially those that are just starting with email marketing campaigns. AWeber is also good for bloggers. But it's not perfect for an affiliate marketer who wants to make a landing page on AWeber. Businesses that require advanced segmentation options may need to consider other email marketing platforms.
Read full review
Gist is perfect for SaaS I'd say, and perfect for long sales cycles with lots of lead nurturing involved, and for scenarios where you re-market via FB ads, because there's FB custom audience integration built into the workflows. Perfect for customer service and support. Really outstanding there. It's a little less suited to ecom but they're hammering out the finishing touches to make ecom cart recovery easier.
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Pros
  • Aweber's email deliverability is among the best in the industry. I have used other email services and Aweber is superior in deliverability.
  • It is easy to setup an autoresponder sequence, a series of time delayed emails delivered over a period of time. This makes it super easy to follow up with leads and customers.
  • Aweber's blog broadcast features makes it easy to notify subscribers of new content on your blog. It can be setup to broadcast when ever you make a new post or summarize posts on a periodic basis.
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  • Gist provides endless ways of interacting with customers. I can chat and email with them, track their usage on my site, qualify them, add tags and other profile information, and so much more.
  • There is even an awesome live view that lets me spy on visitors to see how they're using the site.
  • The tools are powerful, easy to use, and constantly getting improvements. It seems like every week there is another update being rolled out that substantially extends the functionality or usability of the features in Gist.
Read full review
Cons
  • Double opt-in requirements. While I understand the rationale for double opt-in, I wish Aweber did not require double opt-in when importing email addresses from the client's existing client database as I feel we end up losing a good number of people who are existing customers and have given the business permission to email them but who either don't notice or don't take the extra step to confirm their subscription to the Aweber list.
  • The user interface when designing and setting up html newsletters is not as clearcut and obvious as Constant Contact; it takes more time to get the newsletters to "look right" using Aweber's existing templates.
  • I wish Aweber made it easier to embed a video message simply by inserting the video link or embed code into the email body. The process it seems to require (the last time I tried) was to create a screenshot of the video or insert the video thumbnail image and then link to the video in the right column link section .. it's a 2 step process and would be nice if it were a one click process. Not a deal breaker but I just feel like it could be faster and more efficient to embed video messages in an email.
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  • Free plan limits are too low.
  • Chatbots should work not only for Gist's native online chat, but also for the other chat-based channels such as Facebook. (instead of having to use another software for that purpose)
  • Pricing structure - Support bot should not be an add-on but a core feature.
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Likelihood to Renew
AWeber is easy and intuitive for me use. I really like the simplicity and the structure of the work flow as it saves me time. AWeber also integrates with all the other programs, systems and gateways that I use on a daily basis (WordPress, Paypal, LeadPages, Facebook and more) and if I have any questions or have trouble the AWeber customer service technicians are very helpful.
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Gist is a quite reliable service with a lot of added values. We don't need to pay for different Saas for these important features. If I had an issue the team was super responsive and helpful, that is essential for every business. The email delivery is great, so virtually no email has landed into spam folder
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Usability
See previous answers ... the design / customization interface could be more intuitive and elegant .. for example, for me it has been difficult to easily figure out how to place pictures / images to the right, left or center of text.
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Gist does pretty much anything you want it to when it comes to managing your contacts. Sometimes I wish it updated faster, but wait a few beats and it gets there. I really love that I can show a colleague how to use the chat messenger and they understand it right away. Very user friendly!
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Support Rating
I have always received prompt phone or live chat support that has resolved my issues on the first call in a competent, knowledgeable and friendly manner. By contrast MailChimp offers no live chat or phone support; they only offer email support and the response time for MailChimp is slow by comparison to AWeber.
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I have communicated with their team multiple times and every time they have been very responsive, knowledgeable, and polite. They work to make sure you are happy and informed of what is going on. Better their team keeps up to date with their app, giving you new features, and keeping you notified and educated about what they are and how to use them. A+
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Alternatives Considered
MailChimp is a great "starter" email service, especially for consumer businesses. AWeber offers a bit more power and sophistication, especially for B2B companies, while still being easy to use and price competitive. Constant Contact had seemed to lag in features for a while though it has now largely caught up. However, it's got a more complex pricing model and is less attractive for users who send multiple messages per month to a smaller list.
Read full review
They both seem to have parity with each other with each having their own small advantages. I went with Gist because it was more affordable. Infusionsoft customer for almost 5 years and it seemed I was always working more on getting it to work instead of getting work done. Gist is so intuitive I had it setting up and running the basics in a few hours.
Read full review
Return on Investment
  • Aweber has been a great way to introduce clients to the process of online marketing and publishing. Many of them have never used the web or email to truly nurture their customer relationships. The combination of dependable features and low price make Aweber a good "toe in the water" of internet marketing.
  • Aweber has helped my clients raise awareness of their products and services through targeted email campaigns and regular publishing. It's a great way to deliver coupons and special offers directly to a customer's inbox.
  • Awber has helped me teach my clients that a collection of names and email addresses is only worthwhile if you use it to communicate what matters to your customers. Many businesses collect contact information at live events or through other means, but rarely do they actually do anything with it. By using Aweber to reach out to their customer base, they are able to see through the analytics how valuable that conversation can be.
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  • Our ROI has increased significantly because of Gist's chat and app integration into our website. Contact forms are great but a real-time conversation means you can be more effective in meeting your customer's needs.
  • The additional features in the recent upgrade mean we can use Gist for more. They have always been effective for email campaigns, but the addition of the knowledge base and more effective workflows means we can automate more. This has saved us from buying more software.
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ScreenShots

AWeber Screenshots

Screenshot of an example of email sequences triggered by actions like purchases or sign-ups to nurture leads, re-engage customers, or onboarding new subscribers. Use tags and behavior-based logic to send the right message at the right time, in the subscriber’s time zone.Screenshot of AWeber's interface for building on-brand email graphics and social content. Built-in Canva access lets users create custom visuals for headers, announcements, and promotions in just a few clicks.Screenshot of where to create and send professional emails used to promote products and drive more sales. Built-in tools like content blocks, saved templates, and branded elements make it easy to stay consistent and launch campaigns faster.Screenshot of where to launch product pages, event signups, or lead capture forms in minutes. Every landing page includes built-in forms, payment collection, and automated follow-ups.Screenshot of the editor used to sell digital products directly from an email or landing page. The checkout experience can be customized with pricing and real-time purchase tracking, while automating confirmation emails and follow-ups to boost customer satisfaction.Screenshot of the editor to write emails faster using built-in AI. This offers help brainstorming content, refining text tone, or generating subject lines to improve open rates, ideal for creators and small teams looking to save time without sacrificing quality.

Gist Screenshots

Screenshot of Live ChatScreenshot of Email MarketingScreenshot of Marketing Automation WorkflowsScreenshot of Knowledge BaseScreenshot of Meetings