Basis DSP vs. Kwanzoo
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Basis DSP | Score9 out of 10 | N/A | Basis from Basis Global Technologies (formerly Centro) is a programmatic ad buying platform supporting digital advertising buying and placement across varying channels. Since the acquisition of SiteScout the platform also contains technology from the SiteScout AdServer. | N/A |
![]() Kwanzoo | Score7.1 out of 10 | N/A | Kwanzoo is a cloud-based platform built to help customers deliver media-based advertisements for both retargeting and account-based marketing campaigns. Kwanzoo has robust integrations with popular marketing automation and CRM platforms such as Marketo, Salesforce, Oracle's Eloqua, and IBM Silverpop to give end users insights within the platforms they are already comfortable with using. The Kwanzoo platform utilizes a "do-it-yourself" approach to building media advertisements from banners to… | N/A |
| Basis DSP | Kwanzoo | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Basis DSP | Kwanzoo | |||||||||||||||||||
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| Ad Network Integration |
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| Ad Campaigns |
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| Ad Reporting & Analytics |
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| Basis DSP | Kwanzoo | |
|---|---|---|
| Likelihood to Recommend | 9.0 | 7.0 |
| Likelihood to Renew | 10.0 | 9.1 |
| Usability | 9.0 | - |
| Support Rating | 10.0 | - |
| Implementation Rating | 9.0 | - |
