BlueConic vs. SAP Customer Data Solutions
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
![]() BlueConic | Score7 out of 10 | N/A | BlueConic, the a pure-play customer data platform, designed to liberate companies’ first-party data from disparate systems and makes it accessible wherever and whenever it is required to transform customer relationships and drive business growth. The vendor states over 300 companies use BlueConic to unify data into persistent, individual-profiles, and then activate it across customer touchpoints and systems in support of a wide range of growth-focused initiatives, including customer… | N/A |
SAP Customer Data Solutions | Score8.1 out of 10 | N/A | The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into unified customer profiles. | N/A |
| BlueConic | SAP Customer Data Solutions | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
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| Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
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| Tag Management |
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| Audience Segmentation & Targeting |
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| Customer Data Management |
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| BlueConic | SAP Customer Data Solutions | |
|---|---|---|
| Likelihood to Recommend | 7.0 | 8.5 |
| Likelihood to Renew | - | 9.5 |
| Usability | 5.0 | 9.1 |
| Availability | - | 8.9 |
| Performance | - | 7.3 |
| Support Rating | - | 9.1 |
| In-Person Training | - | 9.1 |
| Online Training | - | 9.1 |
| Implementation Rating | - | 7.3 |
| Configurability | - | 9.1 |
| Ease of integration | - | 9.1 |
| Product Scalability | - | 9.1 |
| Vendor post-sale | - | 4.5 |
| Vendor pre-sale | - | 4.5 |
