BrightGauge vs. Zoho Analytics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightGauge
Score 9.1 out of 10
N/A
BrightGauge is a BI tool from ConnectWise that puts essential information in one place, providing visibility for more informed decisions. The user can customize BrightGauge dashboards and sync other business tools in its BI dashboard software for ultimate visibility. Users can also display data with embeddable gauges on public sites.
$325
per month
Zoho Analytics
Score 8.2 out of 10
Small Businesses (1-50 employees)
Zoho Analytics (formerly Zoho Reports) is a self-service BI and analytics platform that allows users to analyze their business data and create reports and dashboards. It is designed to help users create and share reports quickly, without IT assistance.
$30
0.5M rows, 2 users
Pricing
BrightGaugeZoho Analytics
Editions & Modules
Standard
$325
per month
Enterprise
$449
per month
Enterprise+
$635
per month
Basic
$30
0.5M rows, 2 users
Professional
$30
per user per month billed annually
Standard
$60
1M rows, 5 users
Premium
$145
5M rows, 15 users
Enterprise
$575
50M rows, 50 users
Offerings
Pricing Offerings
BrightGaugeZoho Analytics
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$499 one-time feeNo setup fee
Additional DetailsSet up fee is waived for Enterprise+ customers. A discount is offered for annual billing.There is a 20% discount for all plans if subscribed yearly. Customers can buy add-on rows and users, in addition to the plans listed above.
More Pricing Information
Community Pulse
BrightGaugeZoho Analytics
Considered Both Products
BrightGauge
Chose BrightGauge
BrightGauge is part of the ConnectWise suite, we use PSA and CPQ. We have BG integrated with PSA and QBO.
Chose BrightGauge
BrightGauge is essentially Power Bi at the reporting level. In Power Bi, the data must be modeled, and reports must be created, developed, and shared. BrightGauge is a buffet of report creation in a more straightforward form. I use Power BI more than BrightGauge in my current …
Chose BrightGauge
BrightGauge offers a far better user experience, ease of use and richer data than using the built in reporting from ConnectWise PSA.
Chose BrightGauge
BrightGauge is by far the easiest to learn/use of the BI tools I have experienced. We had managers building their own dashboards with no outside help. It is not incredibly versatile though so if you want to get much more beyond taking the data and putting it in a chart or table …
Chose BrightGauge
No comparison between the dashboarding available natively in ConnectWise Manage and what you can easily do in BrightGauge.
Chose BrightGauge
We looked very briefly at Solar Winds, but due to Connectwise the reporting was not very accurate and was conflicted.
Chose BrightGauge
I'm not aware of any other competitors to Bright Gauge that we selected. They seem to be very close to managed IT service providers and have been great at tailoring their support to the PSAs like ConnectWise, AutoTask, etc. I can see Bright Gauge getting more and more popular …
Zoho Analytics
Chose Zoho Analytics
Zoho Analytics has the best UI and user friendly to create reports and dashboard along with features like Zia Assistance that guide in creating reports and dashboard and also help in the forecasting of the data based on the past records.
Chose Zoho Analytics
Easy integration and the environment which we use is also Zoho Analytics
Chose Zoho Analytics
Compared to Qlik BI, Power BI, and Tableau, Zoho is a very economical option. It still manages to perform and proves to serve on par with the other mentioned software. It only lacks popularity, which is why not many people are using it. Zoho Analytics is a solid option for BI.
Chose Zoho Analytics
Our team, which is just one decision-maker for this kind of thing, evaluated the different offerings and presented us with the options. I'm sure he considered more than the three above, but I remember him talking about those 3. He explained what he thought would be best and …
Chose Zoho Analytics
Looker is more of a database. Build your own customization data sets and reporting. At the same time, Looker's forecasting tool seems more accurate. I like Zoho's visual analytics of the data more. Zoho is better for presenting the data to others, while Looker is more raw data, …
Chose Zoho Analytics
Zoho Analytics is more user-friendly than Sisense. It offers an intuitive, drag-and-drop interface that makes it easier for non-technical users to create reports and dashboards. Additionally, its pricing is highly competitive compared to Sisense, making it a more cost-effective …
Chose Zoho Analytics
The cost for the functionality is considerably lower than the other tools that I considered. While the other tools offer advanced functionality above anything Zoho Offers - I do not require the advanced features that would justify the additional investment
Chose Zoho Analytics
Zoho CRM is more useful for our Org do to the instant data sync, however the report customization is far more superior in analytics.
Chose Zoho Analytics
Since we use Zoho Forms, it's way easier for us to integrate Zoho Analytics with Zoho Forms. We can easily connect Zoho Forms as a data source and setup a chart view without any unecessary manual intervention.
Chose Zoho Analytics
Besides using analytics, we’ve used spreadsheets like Excel to observe data and play with it. That’s good, but it lacks many of the visualization, access, and security functions that analytics provides for our team. Zoe does a great job of scalability and is definitely much …
Chose Zoho Analytics
Over 5 years ago, I started down a path to use Tableau as an analytics tool and quickly became dismayed--- it was hard enough to translate all the entity relationships from Zoho CRM and Zoho Desk (and software we used before that) into Tableau. Even worse, as an agile small …
Chose Zoho Analytics
While Tableau may have more versatility and visual appeal, it requires the addition of a database to store all the data you want to report on, is more complex to get setup and working correctly, and is also more expensive overall. Zoho Analytics is an all in one package …
Chose Zoho Analytics
Other Analytic softwares doesn't provide half of the features that Zoho Analytics provides, and they are not that cheap too, Making custom reports seems very easy in Zoho Analytics but found hard in other software's, and UI is easy to understand, Also Zoho Analytics provide all …
Chose Zoho Analytics
Azure Analysis Services, Google Analytics and Microsoft Power BI
Chose Zoho Analytics
It's much better to use Zoho Analytics than Google Sheets because the reports are much more scalable, don't crash, and load faster. The only thing we miss about Google Sheets was how easy it was to write custom formulas -- Zoho Analytics's custom formula building could be a …
Chose Zoho Analytics
Due to multiple features and more customizable dashboards, you can make which are not present in other platforms which I have compared during purchase time. Even further you can format the dashboard as per your choice which is another best features since we have to share our …
Chose Zoho Analytics
The integration functionality was so much slicker with Zoho Analytics. They've made it easy to reach out to 3rd party apps as well as other Zoho apps to bring the data all into one place.
Chose Zoho Analytics
There are many relevant features available in the other competitors product, but the uniqueness with Zoho Analytics it has lot of custom reports, and various chart/graph at its own scale.
Chose Zoho Analytics
Zoho Analytics is better in form of costing and pricing. The package is cheaper. The firm being large, small cap or mid cap, Zoho Analytics can help them provide accurate analytics and details. Customized graphical representation can be created which is easy to understand and …
Chose Zoho Analytics
We used Yellowfin for 1 year and it really doesn't compare to Zoho Analytics because it doesn't have the native integration with ManageEngine's tools and the customization is more technical, Zoho Analytics lets you create dashboards automatically, immediately when you connect …
Features
BrightGaugeZoho Analytics
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
BrightGauge
8.1
Ratings
1% below category average
Zoho Analytics
8.7
Ratings
6% above category average
Pixel Perfect reports8.20 Ratings8.90 Ratings
Customizable dashboards8.80 Ratings8.50 Ratings
Report Formatting Templates7.10 Ratings00 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
BrightGauge
7.7
Ratings
5% below category average
Zoho Analytics
8.1
Ratings
1% above category average
Drill-down analysis8.40 Ratings8.00 Ratings
Formatting capabilities8.50 Ratings7.60 Ratings
Integration with R or other statistical packages4.70 Ratings00 Ratings
Report sharing and collaboration9.20 Ratings8.60 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
BrightGauge
7.9
Ratings
5% below category average
Zoho Analytics
8.4
Ratings
1% above category average
Publish to Web9.40 Ratings8.20 Ratings
Publish to PDF7.40 Ratings8.60 Ratings
Report Versioning5.00 Ratings00 Ratings
Report Delivery Scheduling9.20 Ratings8.40 Ratings
Delivery to Remote Servers8.50 Ratings00 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
BrightGauge
5.9
Ratings
30% below category average
Zoho Analytics
8.0
Ratings
0% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)8.00 Ratings8.20 Ratings
Location Analytics / Geographic Visualization7.10 Ratings8.50 Ratings
Predictive Analytics6.00 Ratings7.40 Ratings
Pattern Recognition and Data Mining2.50 Ratings00 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
BrightGauge
8.7
Ratings
3% above category average
Zoho Analytics
8.5
Ratings
0% above category average
Multi-User Support (named login)9.60 Ratings8.70 Ratings
Role-Based Security Model9.20 Ratings8.90 Ratings
Multiple Access Permission Levels (Create, Read, Delete)8.30 Ratings8.50 Ratings
Report-Level Access Control8.30 Ratings8.00 Ratings
Single Sign-On (SSO)8.30 Ratings8.60 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
BrightGauge
6.8
Ratings
14% below category average
Zoho Analytics
6.4
Ratings
20% below category average
Responsive Design for Web Access8.50 Ratings7.30 Ratings
Mobile Application6.00 Ratings4.20 Ratings
Dashboard / Report / Visualization Interactivity on Mobile5.80 Ratings5.90 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
BrightGauge
7.4
Ratings
5% below category average
Zoho Analytics
8.3
Ratings
6% above category average
REST API8.30 Ratings8.10 Ratings
Javascript API9.60 Ratings00 Ratings
iFrames10.00 Ratings8.60 Ratings
Java API6.00 Ratings00 Ratings
Themeable User Interface (UI)3.50 Ratings00 Ratings
Customizable Platform (Open Source)7.00 Ratings00 Ratings
Best Alternatives
BrightGaugeZoho Analytics
Small Businesses
Yellowfin
Yellowfin
Score 8.0 out of 10
BrightGauge
BrightGauge
Score 9.1 out of 10
Medium-sized Companies
Reveal
Reveal
Score 10.0 out of 10
Reveal
Reveal
Score 10.0 out of 10
Enterprises
Kyvos Semantic Intelligence Layer
Kyvos Semantic Intelligence Layer
Score 9.9 out of 10
Kyvos Semantic Intelligence Layer
Kyvos Semantic Intelligence Layer
Score 9.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrightGaugeZoho Analytics
Likelihood to Recommend
9.2
(0 ratings)
7.2
(0 ratings)
Likelihood to Renew
-
(0 ratings)
8.9
(0 ratings)
Usability
8.4
(0 ratings)
7.8
(0 ratings)
Availability
-
(0 ratings)
9.1
(0 ratings)
Performance
-
(0 ratings)
9.1
(0 ratings)
Support Rating
10.0
(0 ratings)
5.4
(0 ratings)
Implementation Rating
-
(0 ratings)
5.5
(0 ratings)
Ease of integration
-
(0 ratings)
7.3
(0 ratings)
Product Scalability
-
(0 ratings)
7.2
(0 ratings)
Vendor post-sale
-
(0 ratings)
7.3
(0 ratings)
Vendor pre-sale
-
(0 ratings)
8.2
(0 ratings)
User Testimonials
BrightGaugeZoho Analytics
Likelihood to Recommend
BrightGauge lets us know when we have critical issues that need solving. A massive influx of tickets all at the same time triggers an investigation. Usually, it is tied to a server going down, which we can address. It would not be helpful for a small MSP or IT department with just a few daily tickets. The stats are better used to track a large amount of clients.
Read full review
Zoho Analytics is the best way to consume data created by Zoho products . It's robust and quick build formula libraries and auto generated reports. A data source can be integrated and be ready for consumption within minutes. This gives a well developed baseline for organizing to develop advance analytics. It's mobile dashboards are very intuitive and useful for leaders who are on the move.
Read full review
Pros
  • SQL queries can be presented in many different ways to illustrate the data. They can be used in lists, graphs, meter, etc.
  • The datasets frequency of updates can be customized to from 5 minutes to annually. It's very granular in this respect.
  • It allows dashboards to be shared outside your organization with clients, partners, and vendors to maximize collaboration and reporting.
Read full review
  • Zoho Analytics’ predictive analytics capabilities can help forecast future trends, allowing for proactive planning and risk management.
  • Performance Monitoring: We can track key performance indicators (KPIs) across departments, such as sales, marketing, finance, and HR. This aids in identifying bottlenecks and areas for improvement.
  • Decision making regarding resource allocation.
Read full review
Cons
  • Modifying data sets to bring in custom fields requires an experienced SQL engineer
  • Cost when bringing in lots of data sources can be prohibitive
  • Limited ability to format gauges and reports
  • Make MFA a requirement - this data is sensitive and giving the admin the ability to force MFA is a MUST!
Read full review
  • I'm guessing it's out there somewhere but I really could have used a 'quick start guide' or guided start.
  • Once I figured it out, it makes sense how to make sure the right data is provided in order to make dashboards quite flexible--- but without examples, I found it quite a challenge
  • The initial organization of Analytics is NOT intuitive. Once in context, the organizational features make sense, but (at least initially) it would have been most useful if the organization of Analytics reports in Zoho Analytics had saved me a lot of time.
Read full review
Likelihood to Renew
No answers on this topic
Usefulness: I find Zoho Analytics highly useful for our data analysis needs. Its features, such as data visualization, reporting capabilities, and integration options, greatly aid our business and analytical processes. Ease of Use: The platform is user-friendly and intuitive, making it accessible to users with varying levels of technical expertise. Reliability: We trust Zoho Analytics to deliver consistent and reliable performance. The platform's stability and uptime contribute positively to our overall experience.
Read full review
Usability
Usability is BrightGauge's strength. Granting the ability of virtually any user to be able to create a dashboard is incredibly valuable. If an organization very simple and straight forward reporting needs then BrightGauge is a perfect fit for them. Connecting to the dataset we used was very quick and easy and I imagine it would be the same for any major data source you would like to pull from.
Read full review
For an end user, Zoho Analytics is pretty easy to use and very easy to access the dashboard. Linking data from multiple sources is very convenient. Multiple people can work on preparing and publishing the dashboards simultaneously, which helps delegate tasks.
Read full review
Reliability and Availability
No answers on this topic
ZOHO is a very reliable company/product. We never had any issues with downtime or inaccessibility to our data. Any type of maintenance that they had to perform was clearly communicated and never an issue. We use a lot of external hooks and we've never had any issues with getting ZOHO to communicate with any of those hooks.
Read full review
Performance
No answers on this topic
ZOHO has obviously invested a lot of time effort and money in to creating a reliable infrastructure with high availability. We've never had any issues with performance and all of our data crunching small to large has always been well within reason. We have come to appreciate the performance of ZOHO and will continue to use it for all of our data needs.
Read full review
Support Rating
We did not need to use BrightGauge's support for the entire time that we used it. Best support is always the one that isn't needed because nothing breaks.
Read full review
The support team is honestly not that great. At times, it seems as if members of our own team know more about the product than the support team. They must not have a lot of training or the turnaround is quick
Read full review
Implementation Rating
No answers on this topic
If your external data sources are previously organized and correlated (e.g.: in your datawarehouse or database) your implementation will be easier. Of cource some not previously predicted correlation would be necessary to be done during the implementation, but if your organization let it to be all done into Zoho Analytics, it will take more time from your team.
Read full review
Alternatives Considered
I'm not aware of any other competitors to Bright Gauge that we selected. They seem to be very close to managed IT service providers and have been great at tailoring their support to the PSAs like ConnectWise, AutoTask, etc. I can see Bright Gauge getting more and more popular as time goes by
Read full review
Zoho Analytics has the best UI and user friendly to create reports and dashboard along with features like Zia Assistance that guide in creating reports and dashboard and also help in the forecasting of the data based on the past records.
Read full review
Scalability
No answers on this topic
The system appears to handle large data volumes from different platforms and present the information in a standard format. While the information is helpful, the insight and analytics are very interesting and provide a return on investment. The next part is how the users use that data insight to make decisions.
Read full review
Return on Investment
  • Faster compilation of Business Review material
  • For larger customers, the dashboarding has helped our customers to remain sticky and add services/revenue to our MSP. They want to add more fragments of their IT for the 1 pane rollup.
  • From a leadership perspective, BG has allowed me to make difficult staffing decisions with confidence. Detailed metric driven decisions on who is hitting KPIs/who isn't - as well as when data proved we were overstaffed and understaffed.
Read full review
  • Zoho Analytics has dramatically impacted the time we spend creating reports. We probably save 20+ hours per month.
  • Due to the tight integration with the rest of the Zoho platform, we don't have to manually import data; it just shows up for us.
  • Having some of these reports in our pocket is great when the owner wants to see something, and we're not in the office. I love the mobile app and the ability to see reports on the phone.
Read full review
ScreenShots

Zoho Analytics Screenshots

Screenshot of Zia Insights, which provides contextual intelligence with detailed diagnostics.Screenshot of where OpenAI's large language models (LLMs) are leveraged within Ask Zia to build complex queries, construct metrics and formulas, and discover public datasets.Screenshot of key metrics with KPI charts.Screenshot of streaming data, which is available for real-time insights. Users can process streams from Google Pub/Sub, Kafka, PubNub and APIs.Screenshot of reports accessed from iPad and Android tablets.Screenshot of custom machine learning models, available with a no-code assistant.