Bright Pattern Contact Center vs. Genesys Cloud CX

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bright Pattern Contact Center
Score 9.1 out of 10
Enterprise companies (1,001+ employees)
Bright Pattern provides an AI-powered omnichannel contact center software. With the purpose of making customer service, sales, and marketing brighter and faster, Bright Pattern offers an advanced omnichannel cloud platform with embedded AI. Bright Pattern’s platform can be…N/A
Genesys Cloud CX
Score 7.9 out of 10
N/A
Genesys Cloud CX (formerly PureCloud, Genesys Cloud) is a contact center application optimized for automatic call distribution, interactive voice response, email, social media, chat, and text/SMS. It is also a VoIP interconnect service provider.
$75
per month (billed annually) per user
Pricing
Bright Pattern Contact CenterGenesys Cloud CX
Editions & Modules
Omnichannel CX
-
per month per seat
Call Center Standard
-
per month per seat
Digital CX
-
per month per seat
Genesys Cloud CX 1 - Voice
$75
per month (billed annually) per user
Genesys Cloud CX 2 - Digital
$95
per month (billed annually) per user
Genesys Cloud CX 2 - Digital + Voice
$115
per month (billed annually) per user
Genesys Cloud CX 3 - Digital + WEM
$135
per month (billed annually) per user
Genesys Cloud CX 3 Digital + WEM + Voice
$155
per month (billed annually) per user
Offerings
Pricing Offerings
Bright Pattern Contact CenterGenesys Cloud CX
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsOne-time set-up fee includes 45 hours of services for workflow implementation and training: Discovery and Design Workshop; Configuration and Customization to customer requirements; Testing and Evaluation; Agent and Supervisor Training; Administration Mentoring & Knowledge TransferPricing plans can also be billed hourly.
More Pricing Information
Community Pulse
Bright Pattern Contact CenterGenesys Cloud CX
Considered Both Products
Bright Pattern Contact Center
Chose Bright Pattern Contact Center
we also used call tracking metrics. Bright Pattern is very scalable with strong api automations and very very low odds of us outgrowing in the future. Bright Pattern also allows reps to get the data they need in real time in one place without moving between systems due to the …
Chose Bright Pattern Contact Center
I have experience using Cisco Connection Center (or something like that) and HEAT/ivanti Voice. Cisco was good and dependable, but overly convoluted and the database was impossible to
Chose Bright Pattern Contact Center
We are looking for something simple; we do not need a complete CRM system.

Kami mencari sesuatu yang sederhana, kami tidak memerlukan sistem CRM yang lengkap
Chose Bright Pattern Contact Center
The previous platforms are multichannel and one premise. Bright Pattern is a platform or solution for an omnichannel cloud contact center, and it is also hosted on AWS. Moreover, Bright Pattern innovates with its services and channels, and besides the 360 omnichannel …
Chose Bright Pattern Contact Center
Easy to use
Chose Bright Pattern Contact Center
Genesys IVR
Chose Bright Pattern Contact Center
Easy to manage, easy to implement - simple transparent pricing model. Great service.
Chose Bright Pattern Contact Center
More versatile than all of the above and a better implementation team.
Chose Bright Pattern Contact Center
We chose Bright Pattern Contact Center due to its lower cost of ownership, fast implementation time, and feature set. Additionally, their sales team was honest and straightforward.
Chose Bright Pattern Contact Center
Bright Pattern had the highest percentage of what we were looking for out of the box, and we also felt our voice would be heard best regarding new enhancements.
Chose Bright Pattern Contact Center
I appreciate the ease of the BP setup against the others, for example you have Studio with CXOne and unless you have had official training they dont want you to change the IVR they want to charge you or at least charge you several thousand to become trained in studio, Avaya was …
Chose Bright Pattern Contact Center
Bright Pattern offers many more options for scalability and the pricing is always best. The agent desktop and quick support is supirior in many ways but more importantly for us the price is best all while offering the same features and in some cases even more than its …
Chose Bright Pattern Contact Center
As a contact centre technology vendor we have experience of many different contact centre platforms. We chose Bright Pattern Contact Center because its the best omni-channel contact centre we've ever seen, it's incredibly reliable, its hosted in-country, it has the Microsoft …
Chose Bright Pattern Contact Center
Bright Pattern Contact Center checked the majority of our boxes for current needs, and we really liked the level of control we had to build various flows or automation ourselves. We were also happy with the process for new product enhancement requests, and felt that our voices …
Chose Bright Pattern Contact Center
Record implementation time, easy to interact with, easy to manage, intuitive
Chose Bright Pattern Contact Center
Bright Pattern prides itself on providing out-of-the-box functionality. Unlike many of the other platforms listed, there is no need to subscribe to additional options for increased feature functionality nor is there a need to implement additional plugins to get to a desired …
Chose Bright Pattern Contact Center
Obviously, customer experience is key but contact center staff enablement is one of the most important factors. What good is a multi-million dollar implementation on a platform if your hands are tied from admin or developer turnover? I have seen with many platforms where the …
Genesys Cloud CX
Chose Genesys Cloud CX
Significantly improved over PureConnect. Much more reliable and much more flexible and feature-rich. There are some features I strongly miss, like on-device logging for errors - in PureConnect, there were rolling logs for all components like the phone, recording, desktop app …
Chose Genesys Cloud CX
We used to use our internal software which has its own disadvantages. Major one was storage. We had so much data which was difficult to store. Switching to Genesys Cloud, the storage is not an issue now. We wanted a software which consist all the feature in one place. …
Chose Genesys Cloud CX
It's comparative rating with unique features as a Contact Centre Cloud offering. It has many contact centre features that help us upscale as needed. We certainly we need more visibility on customized reporting aspects of Genesys Cloud CX where out of box of performance views …
Chose Genesys Cloud CX
There's more control as an admin with Genesys Cloud CX compared to other cloud solutions. Features are also appreciated by the business users and the platform feels more streamlined than the competition. There's thought behind a lot of the features from the end users …
Chose Genesys Cloud CX
I've only used the Avaya phone system, which was only used for making and receiving calls from customers. A simple screen pop.
Chose Genesys Cloud CX
When compared to other platforms, Genesys appears to be a more stable and mature product, offering ease of use. Although there is an initial learning curve, once you have a fair understanding of the platform and know how to set up the contact center for new customers, as an …
Chose Genesys Cloud CX
The facility to administrate the system, the usability, flexibility and scalability
Chose Genesys Cloud CX
We already have familiarity with Genesys tool, and overall we think Genesys provides more flexibility against its competitors
Chose Genesys Cloud CX
Avaya Aura, NICE Engage Platform, (EOL) Cisco CloudCenter, LivePerson Conversation Cloud (LiveEngage) and Amazon Connect
Chose Genesys Cloud CX
We have been a long time genesys on Prem customer so we never had the desire to evaluate other cloud solutions because we are very happy with genesys and did not entertain the idea of jumping to a completely different solution.

We love genesys on Prem and genesys cloud( CX)
Chose Genesys Cloud CX
Genesys Cloud CX had more flexibility on connecting to different SIP trunks and integrations, like being used as an embedded dialer in other CRMs we developed ourselves.
Chose Genesys Cloud CX
Much simpler to use and more adaptive. To use Enghouse in the cloud, we would have needed to install vir machines, etc. Genesys Cloud CX was out of the box.
Chose Genesys Cloud CX
Enghouse Interactive Contact Centers
Chose Genesys Cloud CX
Genesys Cloud CX has been a proven leader and early adopter with virtual routing technology constantly innovating and improving solutions features available.
Chose Genesys Cloud CX
We previously utilized Genesys Engage. The analytics and reporting in Genesys Engage cannot even compare to what we are seeing in Genesys Cloud CX. Genesys Cloud CX provides a very "hands on" experience for supervisors as well as analytics teams. Call recordings and analytics …
Chose Genesys Cloud CX
Pre-existing relationship with Genesys Cloud CX did influence our decision. Genesys Cloud CX seemed better suited to the size of our business. Genesys Cloud CX is also investing heavily in advanced AI capabilities that will heavily enhance the customer experience. Genesys Cloud …
Chose Genesys Cloud CX
Genesys meets the necessary requirements for our organization. The platforms named above partially met the requirements but not in their entirety. The training provided by Genesys through live or self-study courses or the knowledge base in the resource center is far superior to …
Chose Genesys Cloud CX
Genesys cloud is much easier to use and does not require software installation. This makes it easier to scale up and down with seasonality and customizable to each client's needs.
Chose Genesys Cloud CX
Both are equally good and competitive feature set.
Chose Genesys Cloud CX
There was no comparison. Genesys Cloud CX has well thought out products on top of an Idea Lab that you can submit an idea for a new feature and Genesys takes suggestions for new features from there.
Chose Genesys Cloud CX
This was at my old company, we did not enjoy Mitel very much. Genesys Cloud CX is a much more robust product, with many more features.
Chose Genesys Cloud CX
Genesys Cloud CX has all the features that Intercom and Zendesk have, and they're contained into one tool. Whether it's chat, voice and email, Genesys Cloud CX has them all. You can simply use one tool to do all three channels, which make it cost-effective and efficient at the …
Features
Bright Pattern Contact CenterGenesys Cloud CX
Contact Center Software
Comparison of Contact Center Software features of Product A and Product B
Bright Pattern Contact Center
7.9
Ratings
5% below category average
Genesys Cloud CX
8.6
Ratings
4% above category average
Agent dashboard8.10 Ratings8.60 Ratings
Validate callers8.10 Ratings8.90 Ratings
Outbound response8.10 Ratings9.00 Ratings
Call forwarding8.10 Ratings8.60 Ratings
Click-to-call (CTC)8.10 Ratings8.80 Ratings
Warm transfer8.20 Ratings9.20 Ratings
Predictive dialing9.00 Ratings8.80 Ratings
Interactive voice response8.30 Ratings9.00 Ratings
REST APIs7.50 Ratings7.80 Ratings
Call scripts8.30 Ratings7.90 Ratings
Call tracking8.10 Ratings8.80 Ratings
Multichannel integration7.20 Ratings8.40 Ratings
CRM software integration6.20 Ratings8.50 Ratings
Workforce Optimization (WFO)
Comparison of Workforce Optimization (WFO) features of Product A and Product B
Bright Pattern Contact Center
7.9
Ratings
4% below category average
Genesys Cloud CX
8.7
Ratings
6% above category average
Inbound call routing8.30 Ratings8.50 Ratings
Omnichannel inbound routing8.10 Ratings8.90 Ratings
Recording8.90 Ratings9.20 Ratings
Quality management7.20 Ratings8.90 Ratings
Call analytics8.10 Ratings8.90 Ratings
Historical reporting8.10 Ratings8.20 Ratings
Live reporting7.20 Ratings8.60 Ratings
Customer surveys8.10 Ratings7.70 Ratings
Customer interaction analytics7.10 Ratings9.00 Ratings
Best Alternatives
Bright Pattern Contact CenterGenesys Cloud CX
Small Businesses
CloudTalk
CloudTalk
Score 7.2 out of 10
CloudTalk
CloudTalk
Score 7.2 out of 10
Medium-sized Companies
CloudTalk
CloudTalk
Score 7.2 out of 10
CloudTalk
CloudTalk
Score 7.2 out of 10
Enterprises
Google Cloud Contact Center AI
Google Cloud Contact Center AI
Score 7.0 out of 10
Bright Pattern Contact Center
Bright Pattern Contact Center
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Bright Pattern Contact CenterGenesys Cloud CX
Likelihood to Recommend
9.1
(0 ratings)
8.6
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
9.0
(0 ratings)
Usability
8.3
(0 ratings)
8.7
(0 ratings)
Availability
10.0
(0 ratings)
8.2
(0 ratings)
Performance
9.0
(0 ratings)
8.1
(0 ratings)
Support Rating
9.1
(0 ratings)
6.2
(0 ratings)
In-Person Training
8.0
(0 ratings)
8.7
(0 ratings)
Online Training
7.0
(0 ratings)
8.4
(0 ratings)
Implementation Rating
8.2
(0 ratings)
7.1
(0 ratings)
Configurability
8.0
(0 ratings)
9.1
(0 ratings)
Ease of integration
9.0
(0 ratings)
8.9
(0 ratings)
Product Scalability
9.0
(0 ratings)
9.1
(0 ratings)
Vendor post-sale
10.0
(0 ratings)
7.3
(0 ratings)
Vendor pre-sale
10.0
(0 ratings)
7.8
(0 ratings)
User Testimonials
Bright Pattern Contact CenterGenesys Cloud CX
Likelihood to Recommend
Bright Pattern has been fantastic in allowing us to automate voice and chat contacts, and we're currently building out scenarios that will allow us to automate even more. It's super simple to collect data from customers, and using some API calls provides the answers they're looking for without a human needing to get involved. There is less functionality currently for emails. Emails can be routed to queues based on keywords, and auto-replies can be sent, but it's pretty basic functionality. We'd love to see some of the enhanced capabilities offered in voice and chat scenarios for email.
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Starting a contact center to handle large volume of customers per day - For promoting the business for outbound campaigns - With the Genesys architect you can design complex post Agent esclation flows - You can use Genesys to forward a call to any external IVR(Automation) bot - There is integration of Genesys adapter with Salesforce, in case some enterprise want to utilize the same Genesys license for Salesforce, they can do it.
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Pros
  • AI platform integration - IBM Watson, Google Dialogflow, for example
  • Quality Management - out of the box sentiment anlysis
  • Unified agent desktop - ability to see all channels in one pane of glass
  • Robust analytic widgets that can also drive wall boards
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  • Standard omnichannel routing - multiple-media interactions are handled well.
  • WFM - agent scheduled, workload balancing, forecasting, etc.
  • 3rd Party Integrations - Easy integration with CRMs, DBs. ADs etc.
  • We are exploring Predictive Routing & finding is useful so far.
  • Reporting is also very useful & informative.
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Cons
  • Realtime reporting is good but there should be a pop out if supervisor or a manager wants to see his whole team.
  • Wallboard needs to have some calculations option. Ofcourse APIs are there but still we recommend
  • Wallboard needs to have more options to customise
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  • Updates can come quickly and release notes can be missed
  • We use a large number of queues. It's hard to keep track as reporting seems to be limited to around 500 at a time
  • Dashboards aren't as adaptable as they could be
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Likelihood to Renew
Es una plataforma confiable, en la que ya tengo bastante tiempo utilizando y conociendola. Entonces me siento confiada en volver a utilizarla dentro de la empresa e igual que al ofrecer a mis clientes internos y externos, además con el roadmap que nos brindan estoy segura que seguirá innovando cada vez
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The upcoming upgrades working with Genesys Cloud and Salesforce are very exciting. Even though we don't use Genesys Cloud to the fullest extent it can be used (we just migrated a year ago), when these upgrades roll out, I am very excited to see what it can do to for our agents. I think they are going to be very impressed
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Usability
It's pretty simple for agents to pick up quickly, it takes a bit longer for supervisors to get familiar with. QA tools are pretty barebones but functional enough. It can be as simple or complex as you need it to be, if you spend some time configuring the settings or working with Bright Pattern's support team to build out what you need.
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Everything is very good. It is very useful, friendly to users and it makes our work easier than what we expected. I think that I don't need any help from someone on how to use Genesys coz basically they will directly feed it to you without any hassle on using it.
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Reliability and Availability
It is always on. The only outage to date that I have experienced was with an upstream telco provider a few years ago. The inbound leg telco was hit by a DDOS attack which led to delays in routing calls to the platform. This was not the fault of the Bright Pattern platform but the telco provider. We have had a few minor carrier issues with call quality, or a handful of brief drops, but Bright Pattern is quick to identify these and change carriers when it starts to happen.
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The platform is highly reliable, with minimal downtime or outages, and is generally available when needed. Over the course of using it, unplanned outages or application errors have been rare, and any issues that did arise were quickly resolved. Genesys provides robust support and maintenance, ensuring the system remains operational during critical business hours. However, like any cloud-based platform, there have been occasional disruptions, though these were infrequent and quickly addressed. Overall, its availability has been excellent, supporting smooth daily operations.
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Performance
All pages load when expected, and reports render either in the web browser or as a download. I never really have issues with accessing the admin or agent desktop sites. It just works.
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Overall, the platform performs well, with pages loading quickly and reports typically completing in a reasonable time, even with complex data. The interface is responsive, and most day-to-day tasks are executed efficiently. However, in some instances, especially during peak usage times or when running very detailed, large-scale reports, there can be slight delays. While these are rare, they occasionally affect workflow. Additionally, the platform generally integrates smoothly with other systems, though some integrations can slow down slightly, particularly when pulling large datasets or interacting with older, legacy systems. Nonetheless, the performance is strong and reliable for most use cases.
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Support Rating
People are accessible. You are able to talk to the relevant subject matter experts that can address your specific problem. Everyone we deal with comes across as knowledgeable in their field and where they cannot solve specific problem they put you in contact with someone that can. You never feel like you are just a number even though you might be a small client or partner.
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There seem to be so many pages and options for support - but none of them are very seamless and some are very hard to maneuver or manage. I would like to learn more about the product features and tutorials etc. - but have had a hard time finding appropriate content.
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In-Person Training
In-person and virtual training was great, but Bright Pattern could use some online training videos similar to other platforms. I would welcome online training videos to keep the steady flow of new agents up to date. Admin training is one of the largest areas that need video. The static documentation is great. It is pretty easy to follow and configure your contact center as you progress through each step. The documentation is available online on an easy to use knowledgebase or wiki style site. You do not need a user account to access the help docs, meaning that users at any level can freely access the materials to learn about the platform.
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Genesys team that provide trainings are friendly and professional. They helped us to understand well the product and the functionalities. The training was detailed with use cases. At the end, we got a task to develop that ended with success and we got some Genesys rewards. It was amazing experience
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Online Training
Online training is documentation based only. It is thorough and step by step, but no videos. It would also be helpful to have more information within the help docs on custom reporting. I find that many of the Bright Pattern specific configurations for the Jasper Reporting Server have to be "stumbled" across through existing report templates and they are not clearly listed out somewhere. In person training will not generally go into great depth on report customizations.
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In general, it gives a description and can help to understand what to do and how. but: Sometimes, it does not keep up with changes in the system (for example, in the GUI changes, additional features and so on). Sometimes, much easier and helpful to read the documentation (https://help.mypurecloud.com/) that gives the "better" explanations and takes less time.
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Implementation Rating
As an implementor, I have found the Bright Pattern Contact Center very easy to work with. The platform operates in the manner which I think. Therefore, everything I do seems logical and works exactly as expected. Many solutions are much more difficult to work with and make implementations difficult
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My Team was involved in the discussion before implementing the application. We had a whole walkthrough of this product and during the demo itself we were very impressed with type of service we were getting. The integration of the product into our system was very quick and seamless.
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Alternatives Considered
Bright Pattern offers many more options for scalability and the pricing is always best. The agent desktop and quick support is supirior in many ways but more importantly for us the price is best all while offering the same features and in some cases even more than its competitors
Read full review
Significantly improved over PureConnect. Much more reliable and much more flexible and feature-rich. There are some features I strongly miss, like on-device logging for errors - in PureConnect, there were rolling logs for all components like the phone, recording, desktop app etc. In GC these logs appear in the browser console (even in Desktop app) and have to be pre-configured, meaning often we don't capture a log for an error the agents have. Overall, a huge improvement - the IVR is much more flexible, admin is much more manageable, everything is a step up.
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Scalability
Very flexible and will scale without any intervention from my team. Scaling at the carrier/telco layer is handled by Bright Pattern, if you use their offered telecom
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I give Genesys a rating of 10 for scalability because of its ability to adapt seamlessly to growing business needs, whether expanding across multiple departments, locations, or regions. Its cloud-based infrastructure allows for easy scaling without the need for costly hardware upgrades or lengthy implementation times. As our organisation grew, we were able to add new agents, channels, and features without disrupting operations, which significantly enhanced our flexibility. The platform's design supports both small-scale and enterprise-level operations, making it ideal for evolving businesses. Additionally, its capacity to handle increased interaction volumes without compromising performance ensures that customer service quality remains high, even during peak times. This flexibility and ease of scaling, combined with real-time analytics and automation capabilities, make it highly effective for growing organisations.
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Return on Investment
  • Bright Pattern Contact Center' reliability has allowed us to improve the overall SLA we offer
  • Bright Pattern Contact Center has allowed us to win business that we could not have done with other platforms
  • Bright Pattern Contact Center has enabled us to expand our product offering into new market spaces.
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  • Strategic Agility- Genesys Cloud CX has delivered both immediate cost benefits and long-term value through improved customer relationships, operational resilience, and administrative satisfaction.
  • Enhanced Customer Experience- With advanced analytics and personalized interactions, we’ve seen an improvement in routing to address customer needs.
  • Cost Savings and Operational Efficiency- The platform’s cloud-based architecture can eliminate on-premise infrastructure and maintenance in some cases.
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ScreenShots

Bright Pattern Contact Center Screenshots

Screenshot of Screenshot of Screenshot of

Genesys Cloud CX Screenshots

Screenshot of ConversationsScreenshot of Real-Time AdherenceScreenshot of Queue Performance