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Bronto Marketing Platform (discontinued) vs. Klaviyo

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Bronto Marketing Platform (discontinued)

    Score7.9 out of 10
    N/AThe Bronto Marketing Platform was an email marketing solution from Oracle which was acquired from NetSuite in 2016. It was optimized for creating automated, yet personalized emails, and subscriber profile segments, analyzing click and visit behavior, and tracking geolocation. It has since been discontinued.N/A

    Klaviyo

    Score8.6 out of 10
    N/AKlaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…

    $20

    per month

    Pricing
    Bronto Marketing Platform (discontinued)Klaviyo
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Bronto Marketing Platform (discontinued)Klaviyo
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsRequest pricing at info@bronto.com.Paid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing
    More Pricing Information
    Community Pulse
    Bronto Marketing Platform (discontinued)Klaviyo
    Considered Both Products
    The Bronto Marketing Platform
    Chose Bronto Marketing Platform (discontinued)
    Bronto does all of it in one platform, including product recommendations. The only system that comes close is Zaius, and it’s twice the price and doesn’t do social posting.
    Incentivized
    Chose Bronto Marketing Platform (discontinued)
    We also use Ometria because of Bronto's inability to handle advanced segmentation and behavioral triggers. We are still evaluating some of the other options. The only reason we use Bronto is because our email consultants (Email Aptitude) are most comfortable with it.
    Incentivized
    Klaviyo
    Chose Klaviyo
    Klavio is straight out better than Bronto because of the improved automation functions and the easier integration with Shopify. It is not as complete as Oracle Revenue Cloud, but it is much more cost-effective and easier to integrate than Oracle. Oracle has some superior …
    Incentivized
    Chose Klaviyo
    We moved from Bronto to Klaviyo because Bronto was getting very expensive. Klaviyo was the cheaper alternative with it's drawbacks of course. Klaviyo does have a nice drag and drop editor that Bronto was only working on when we left. Klaviyo does also offer mobile optimization …
    Incentivized
    Chose Klaviyo
    We selected Klaviyo in 2018 when they were disrupting the space. They provided a lot of offerings for a value price.
    Incentivized
    Chose Klaviyo
    Klaviyo is the clear winner amongst its competitors, and it's not close.
    Incentivized
    Chose Klaviyo
    Klaviyo makes a/b testing drip campaigns very intuitive to the average, non-technical user, which is something that other platforms fail to do. While more expensive, it more than pays for itself due to the ease of testing. You can test and deploy content faster and in a more …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Bronto Marketing Platform (discontinued)Klaviyo
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Bronto Marketing Platform (discontinued) and Klaviyo
    Feature
    Bronto Marketing Platform (discontinued)
    7.4
    58 Ratings
    Klaviyo
    8.4
    94 Ratings
    WYSIWYG email editor7.050 Ratings8.384 Ratings
    Dynamic content6.450 Ratings8.389 Ratings
    Ability to test dynamic content6.449 Ratings8.183 Ratings
    Landing pages4.525 Ratings8.02 Ratings
    A/B testing9.055 Ratings8.684 Ratings
    Mobile optimization7.850 Ratings8.290 Ratings
    Email deliverability reporting9.458 Ratings8.892 Ratings
    List management7.456 Ratings8.892 Ratings
    Triggered drip sequences8.448 Ratings8.983 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Bronto Marketing Platform (discontinued) and Klaviyo
    Feature
    Bronto Marketing Platform (discontinued)
    7.6
    57 Ratings
    Klaviyo
    8.0
    90 Ratings
    Dashboards7.857 Ratings8.490 Ratings
    Standard reports7.856 Ratings8.087 Ratings
    Custom reports7.143 Ratings7.750 Ratings
    Lead Management
    Comparison of Lead Management features of Bronto Marketing Platform (discontinued) and Klaviyo
    Feature
    Bronto Marketing Platform (discontinued)
    -
    Ratings
    Klaviyo
    7.4
    72 Ratings
    Lead nurturing automation00 Ratings7.970 Ratings
    Lead scoring and grading00 Ratings7.226 Ratings
    Data quality management00 Ratings7.433 Ratings
    Automated sales alerts and tasks00 Ratings7.229 Ratings
    Campaign Management
    Comparison of Campaign Management features of Bronto Marketing Platform (discontinued) and Klaviyo
    Feature
    Bronto Marketing Platform (discontinued)
    -
    Ratings
    Klaviyo
    8.0
    14 Ratings
    Calendaring00 Ratings8.014 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Bronto Marketing Platform (discontinued) and Klaviyo
    Feature
    Bronto Marketing Platform (discontinued)
    -
    Ratings
    Klaviyo
    8.2
    71 Ratings
    API00 Ratings8.766 Ratings
    Role-based workflow & approvals00 Ratings9.031 Ratings
    Customizability00 Ratings8.242 Ratings
    Integration with Salesforce.com00 Ratings7.27 Ratings
    Third-party software integrations00 Ratings7.916 Ratings
    User Ratings
    Bronto Marketing Platform (discontinued)Klaviyo
    Likelihood to Recommend
    8.1
    (60 ratings)
    8.7
    (94 ratings)
    Likelihood to Renew
    8.0
    (5 ratings)
    10.0
    (2 ratings)
    Usability
    9.0
    (1 ratings)
    8.0
    (3 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    2.0
    (2 ratings)
    9.0
    (1 ratings)
    Online Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    10.0
    (1 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)