Chartbeat vs. GoSquared

It is well suited to keeping me toward a specified goal, and gives me concrete numbers and gives me an idea of what we need to do to meet our goals. It's less appropriate if you want something more than pageviews, and doesn't really do a lot for video views.

Incentivized

It works best for real time customer relations and monitoring. For historic data use it with another tool. Other than that it is an amazingly easy to use, and to set up tool. Once you start using it, you will never go back.

• Provides easy at-a-glance look at what people are reading right now
• Heads-up Display allows you to make sure the homepage is showing the content people want to read
• Headline testing tool provides fascinating insight into what makes people read a story and improves headline-writing ability

• Support - These guys are super quick at getting back to you when you need help and always friendly
• Live stats - GoSquared is addictive, it offers detailed information about visitors to your pages in realtime, you'll be watching the dashboard for hours!
• Ease of use - From the guided setup to the usability of the dashboard GoSquared is really straightforward

• Source of traffic needs improvement. Search and social make sense, but "internal" and "links" is a grey area. It would be helpful to define those with an organization and provide an information icon so users can easily remember what each of those buckets is tracking.
• More ways to customize the real-time board. For example, with video content, that's great that I can see a user has started a video, but what is the completion rate, was that only on O&O or can that track Facebook, too?
• Would like to see demo (age) information included as a way to slice the data so I can see what's working with my older and younger demo.

Incentivized

• CloudFlare integration is spotty - stats in Cloudflare (tracks also Javascript off visits) and GoSquared stats are often significantly at odds
• Notifications don't seem to work very well
• Dashboard likes to re-set itself even when it was arranged & saved previously
• Weekly/ Monthly/ Yearly absolute numbers

I gave Chartbeat a 5 for a renewal rating, because, while it delivers clear and understandable content, Google Analytics also provides many of the same features for free. For a small to medium website, I believe it would be more cost effective to use Google Analytics. A website with a high amount of traffic, however, could merit spending the money on Chartbeat to maximize their potential.

Not only does the GoSquared application work well, the GoSquared team is constantly making improvements. When I first started using GoSquared, they only offered daily reporting -- now they offer the weekly and monthly feature per popular request. I like that they are always updating the look and feel of the website and emails they send to maintain a modern look. GoSquared is easy to implement and easy to use!

Chartbeat is really pretty straightforward. The only things that may cause confusion are the string of sidebar features and tools at the left of the screen. I mostly use the big leader board in real-time and the historical feature (looking at the monthly or weekly performance of my team's content) and then generate reports automatically from there.

Incentivized

GoSquared makes it easy to get started, providing everything you need to integrate the code into your site and start seeing and analyzing data

I have had limited experience of support for Chartbeat but whenever I have needed help it has been there. Recently there was an issue of seeing different forms of data in real time - app and otherwise effectively, and the issue was being clearly dealt with and communicated back to us.

Incentivized

The GoSquared team has always gone above and beyond to create the best analytics platform and provide top notch

Google Analytics has gradually become much more difficult to use, and much slower in its realtime reporting. It was the changes that came in with Google Analytics 4 that gave us the final push to work with Chartbeat - a product some of us were already familiar with from previous jobs. Things are just much harder to find in GA, and when time is always tight you can't afford to spend a long time looking for particular data - it should be quick and easy to locate

Incentivized

GoSquared suited us much better than the two alternatives that we evaluated. We were already an Intercom user but GoSqured suited our requirements much better. The look and feel of the product is a subjective topic but I personally felt that GS does a better job here. Also, I will recommend any potential customer of GS to check out Mixpanel as well, they have a very competent product and you can't go wrong with either of the options.

Incentivized

• It has helped us save time in report generation and performance analysis.
• By helping us evaluate our contributors, we're able to get our money's worth.
• Seeing our numbers on the Big Board fosters healthy competition among brands, motivating us to distribute our stories better.

Incentivized

• GoSquared helps us to react quickly to high volumes of traffic, and allows us to identify very quickly how engaging our content is
• Using browser specs helps us to ensure our websites are compatible with as many of our customers as possible, rather than relying on generic global stats