Countly vs. Fullstory

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Countly
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
Countly is a product analytics solution and innovation enabler that helps teams track product performance and customer journey and behavior across mobile, web, and desktop applications. Ensuring privacy by design, Countly helps the user to innovate and enhance products to provide personalized and customized customer experiences, and meet key business and revenue goals. Countly empowers companies of any size or location to grow their business by helping them securely process billions of…N/A
Fullstory
Score 9.1 out of 10
N/A
Fullstory’s behavioral data platform helps technology leaders make better, more informed decisions by injecting digital behavioral data into their analytics stack. The technology's behavioral data transforms digital visit into actionable insights.N/A
Pricing
CountlyFullstory
Editions & Modules
Countly Enterprise Edition
Personalized Plans
per month per data point
Countly Community Edition
Free Forever
Business
Contact Sales
Enterprise
Contact Sales
Offerings
Pricing Offerings
CountlyFullstory
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsCustomizable, with free Community Edition (free forever) and free Enterprise Edition trial (free for 1 Month).
More Pricing Information
Community Pulse
CountlyFullstory
Considered Both Products
Countly
Chose Countly
Google Analytics is a big giant and Countly has impressed me with its features. I say well done.
Chose Countly
Countly have two main elements that make it the better option. First is open sourced so you can edit with code new options and new events, also you can use a variety of plugins depending of the necessities of the users and the objectives of every analysis. The second …
Chose Countly
Well, Countly is open-source. It got a very helpful community in its back that will surely help you on your projects. Countly is known for its mobile analytics and marketing platform for businesses. It excels at mobile data analysis and working directly with customers to boost …
Chose Countly
Matomo has poor integrations and SDK support compared to Countly. It is also significantly harder to set up compared to Countly. There have also been complaints about Matomo having security flaws. Additionally, Matomo seemed to lack common analytics platform features, like …
Fullstory
Chose Fullstory
Microsoft Clarity - good product, free.
Chose Fullstory
I think other tools are either too heavy or complicated to implement and / or understand. Full story has a super light weight feel to the system and works magically. I implemented Mixpanel once and the entire team struggled with it before replacing it with Full Story after …
Chose Fullstory
Fullstory is really the best at session recording. They are adding new and more features to become more competitive with other web analytics tools (like Pendo, Heap, and GA). But we ultimately keep them because they make it so easy to actually see how people interact with your …
Chose Fullstory
FullStory is a unique blend of product analytics + playback sessions.
Chose Fullstory
Hotjar is better for marketing websites. Doesn't have a native mobile component. Cheaper per session but doesn't have journey mapping.
Chose Fullstory
I have not selected or evaluated other products.
Chose Fullstory
Microsoft Clarity is not on the list. This one is not even close though. 4 years ago there was not much competition unless you paid a fortune for the big survey companies. I see there are many more out there now, and may start looking now that the prices are not as affordable …
Chose Fullstory
It's a good value for money as well and it works well on websites
Chose Fullstory
Most of the tools we evaluated just didn't have the depth of analysis that we needed. Content Square looked GREAT but it was a much higher price point.
Chose Fullstory
HotJar is built for marketers, whereas FullStory is for product teams, but the tool still stacks up well against HotJar. It has feature parity and is a little more intuitive to use.
Chose Fullstory
We don't use anything else that is close to what Fullstory does. If anything Intercom would be the closest however we use them together to offer the best support possible.
Chose Fullstory
FullSory is more advanced and the implementation with other tools makes it very convenient for us.
Chose Fullstory
FullStory is very easy to use and very comprehensive compared to it's competitors
Chose Fullstory
Based on the functionality & support we've scoped for FullStory, we have much more in terms of capability and expertise than we've had in the past.
Chose Fullstory
Heap, Pendo.io and Amplitude Analytics
Features
CountlyFullstory
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Countly
-
Ratings
Fullstory
6.2
Ratings
20% below category average
Responsive Design for Web Access00 Ratings7.90 Ratings
Mobile Application00 Ratings7.90 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.90 Ratings
Mobile App Analytics00 Ratings6.40 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Countly
-
Ratings
Fullstory
9.2
Ratings
2% below category average
Heatmap tool00 Ratings9.90 Ratings
Click analytics00 Ratings9.00 Ratings
Scroll maps00 Ratings9.00 Ratings
Form fill analysis00 Ratings9.00 Ratings
Conversion tracking00 Ratings9.90 Ratings
Goal tracking00 Ratings7.90 Ratings
Funnel Analysis00 Ratings8.00 Ratings
Session Recording and Replay00 Ratings10.00 Ratings
User Segmentation00 Ratings10.00 Ratings
Best Alternatives
CountlyFullstory
Small Businesses
Fullstory
Fullstory
Score 9.1 out of 10
Smartlook
Smartlook
Score 8.2 out of 10
Medium-sized Companies
Whatfix
Whatfix
Score 8.2 out of 10
Contentsquare
Contentsquare
Score 7.3 out of 10
Enterprises
Whatfix
Whatfix
Score 8.2 out of 10
Contentsquare
Contentsquare
Score 7.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CountlyFullstory
Likelihood to Recommend
8.0
(0 ratings)
9.9
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.7
(0 ratings)
Usability
-
(0 ratings)
10.0
(0 ratings)
Availability
-
(0 ratings)
9.0
(0 ratings)
Performance
-
(0 ratings)
8.0
(0 ratings)
Support Rating
7.0
(0 ratings)
8.3
(0 ratings)
Implementation Rating
-
(0 ratings)
7.5
(0 ratings)
Configurability
-
(0 ratings)
7.0
(0 ratings)
Ease of integration
-
(0 ratings)
9.0
(0 ratings)
Product Scalability
-
(0 ratings)
8.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
8.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(0 ratings)
User Testimonials
CountlyFullstory
Likelihood to Recommend
Countly is wonderful. It mhas affordable options for startups that are experimenting with event and market-tracking services that can't afford more expensive services but do have the cloud credits to operate Countly. For later-stage companies that have the money, but not the time to set up a service like this, a service like Amplitude, Segment, or Mixpanel may be a better alternative.
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It was extremely useful in identifying places in our product where things weren't functioning, or where it looked like action was available to the end user but in reality, it was not and therefore caused lots of confusion. It doesn't help as much in other scenarios to see what catches a user's Eye or where they go if they leave our application as well as an actual in-person interview would help with eye-tracking software.
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Pros
  • It helps in understanding the user journey.
  • Customer attributes and persona is also a good feature.
  • Analytics & attribution as well real time user data.
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  • Tracks users' online experiences from start to finish.
  • Makes it easy to share a customer's experiences with the rest of my team.
  • Allows me to use different methods to find evidence of a customer's experience.
  • Shows page insights via segmentation that help me know where to improve my site.
  • Tracks error clicks and dead clicks for quick insights into site improvements.
  • Integrates with HelpScout for easy access to customer problem-solving.
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Cons
  • Bad UI - The UI is quite outdated and poorly designed, which was one of the principal reasons for us moving away from Countly.
  • Some poor documentation - 3rd-party documentation and tutorials for some of their mobile SDKs are better than Countly's own documentation.
  • Server requirements can be a bit high - For startups with trial credits on cloud computing services, this may not be a problem. Otherwise, Countly can get as expensive as hosted services like Segment and Mixpanel.
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  • Can be a little confusing to know the exact time something happened, in local time or customer time? That's helpful for engineering to look into log files.
  • When looking for a specific session, it would be nice if you have a easier list of sessions with a little more info to choose from
  • It would be nice to be able to save flagged sessions and annotations under my profile to reference later
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Likelihood to Renew
No answers on this topic
The metrics are hard to understand at times and inaccurate to the point of being unusable. I stopped pulling them and solely rely on Adobe Analytics for them. So far, I've only used FS to watch sessions and determine behaviors
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Usability
No answers on this topic
Because everything seems to be easy to find and it doesn't take long at all to learn how to use the product
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Reliability and Availability
No answers on this topic
We've never had issues with availability
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Performance
No answers on this topic
It seems the performance is really good and always loads quickly
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Support Rating
Countly practically does everything you need it to do. However, it can have challenges of its own sometimes.
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Yes, that is correct. FullStory has a dedicated support team that is available to assist with any issues or questions. The team is known for being responsive, knowledgeable, and helpful, and they are committed to ensuring that users get the most out of the FullStory platform. They helped us a lot to implement it with our web app
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Implementation Rating
No answers on this topic
I was not involved in the initial implementation, but I have found it easy to pick up and use without any guidance, so it's very user-friendly, intuitive, and not difficult to get a sense of use, though it may be more difficult to master (I am not a Fullstory master... yet!).
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Alternatives Considered
Well, Countly is open-source. It got a very helpful community in its back that will surely help you on your projects. Countly is known for its mobile analytics and marketing platform for businesses. It excels at mobile data analysis and working directly with customers to boost engagement. Its main job in "user retention" is to assist you to comprehend custom activity in any component of your app and communicating that data to the server. Its user-friendly and well-designed app features improve consumer happiness. Unique features like in-app activity tracking and analysis can increase in-app usability and user experience, resulting in higher retention and income.
Read full review
Fullstory is really the best at session recording. They are adding new and more features to become more competitive with other web analytics tools (like Pendo, Heap, and GA). But we ultimately keep them because they make it so easy to actually see how people interact with your site. It is one thing to see a report that says customers fall off a page, it is another thing to actually be able to watch what they do as they fall off.
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Scalability
No answers on this topic
Full story was easy to scale with the growth of our teams and organisation
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Return on Investment
  • Allowed me to understand my customer on a deeper level
  • Allowed me to tweak my content and sales pages
  • Allowed me to better understand my target market.
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  • We reduced our payment error rate by 20% using FullStory.
  • Our product design team is able to get initial designs approved 95% of the time using FullStory data in order to explain to our stakeholders the reasoning behind decisions. We also do a before-and-after analysis, and we either net out the same with the new designs (just improved visuals) or improve the metric of whatever was designed. More often than not, we improve the metric.
  • We decreased the time to A/B testing insights by 50%.
  • We can usually visualize a production issue via FullStory within 10 minutes.
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ScreenShots

Countly Screenshots

Screenshot of Overview - Product analytics platform to understand and enhance customer journeys in web, desktop and mobile applicationsScreenshot of Dashboard - Visualise metrics that matter the most to your businessScreenshot of User Profiles - Explore your product analytics data with individual user detailScreenshot of Crashes - Always be on top of crashes and exceptions in your applications, and resolve them quicklyScreenshot of Funnels - Track step-by-step goal completion rates inside your applicationScreenshot of Performance Monitoring - Keep track of your applications' network requests, perform code level profiling

Fullstory Screenshots

Screenshot of AI-generated Summaries used to Take Action More QuicklyScreenshot of a Visualization of Behavioral Data with Custom DashboardsScreenshot of Ready-made for AI Behavioral Data Straight to the organization's Data EcosystemScreenshot of Fullstory's Session Replay, Combined with Dev ToolsScreenshot of Mobile App Behavioral Data