Creatio vs. Salesforce Sales Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Creatio
Score 9.7 out of 10
N/A
Creatio is a provider of a no-code platform to automate industry workflows. The Creatio offering includes a no-code platform (Studio Creatio), along with CRM applications for Marketing, Sales, and Service, industry workflows for 20 verticals and marketplace add-ons. Marketing Creatio - a ready-to-use platform to automate marketing campaigns and lead management workflows with no-code and maximum degree of freedom. Sales Creatio - an end-to-end…
$25
per month per user
Salesforce Sales Cloud
Score 8.7 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month per user
Pricing
CreatioSalesforce Sales Cloud
Editions & Modules
Growth
$25
per month per user
Enterprise
$55
per month per user
Unlimited
$85
per month per user
Starter
$25.00
per month per user
Professional
$80.00
per month per user
Enterprise
$165.00
per month per user
Unlimited
$330.00
per month per user
Agentforce 1 Sales
$550
per month per user
Offerings
Pricing Offerings
CreatioSalesforce Sales Cloud
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsCreatio Sales, Creatio Marketing, and Creatio Service are available as add-ons for $15 per month, per user. Creatio AI is included in every tier of the Creatio platform (Growth, Enterprise, and Unlimited). Additional AI Tokens are available for $150 per pack. 5 user minimum.
More Pricing Information
Community Pulse
CreatioSalesforce Sales Cloud
Considered Both Products
Creatio
Chose Creatio
Salesforce CMS, ClientTrack by Eccovia, CaseWorthy and Penelope
Chose Creatio
Creatio was both more affordable and easier to customize than Salesforce, if slightly less robust, and represented an easy decision when we made the switch.
Chose Creatio
We previously used Salesforce as our CRM. While it has great functionality, we found it to be cost prohibitive to always require consultants to configure and update as our business needs or processes changed. No other platform reviewed ticked as many boxes as we needed in its …
Chose Creatio
Creatio is miles ahead of Infor - now, looking back on Infor, it seems very dated and restricted. I love how you can work things out and change things yourself in Creatio. And if things are a bit more complicated, you have your dedicated team person to help you. We have …
Chose Creatio
Although we haven't totally removed Oracle CX Sales, it's less effective due to its outdated sales marketing capabilities unlike Creatio, which offers robust tools at a lower cost.
Chose Creatio
Sure, the low code approach is eating the world and [is] a powerful feature in this CRM. But training time and time for implementation could be much [longer] than expected.
Chose Creatio
We selected Creatio because it's the most optimal system for our current business requirements and their further scale [development]. Also, we valued the support of the vendor and the big community of implement teams.
Chose Creatio
One-stop-shop for your sales and service needs
Chose Creatio
[Creatio is] more flexible and much more economical.
Chose Creatio
Creatio provides powerful features at an affordable cost. It is easy to customize and set up. The user interface is intuitive. It is possible to set up business rules with an easy interface without writing code. The basic setup can be performed by a business user, without …
Chose Creatio
I had used this as an intern, didn't work much on it.
Chose Creatio
Creatio is much faster and more configurable than Salesforce. The first thing that I noticed when migrating from Salesforce to Creatio was how few clicks it took to record activity or create a new task. Similarly, the page loading speed is so much faster which saves me hours …
Chose Creatio
We selected Creatio to replace Hubspot because it was a better fit for our objectives.
Chose Creatio
For this customer, I've been choosing among AmoCRM, Insightly, Bitrix24, Zoho Bigin (and CRM) and many others. The choice of Creatio was predicted mostly by the fact, that the company was using Terrasoft CRM previously. So it was a safe decision and choice to have the same …
Chose Creatio
The system’s UI, rich functionality, and a great potential for scalability made the system stand out among other vendors. It is a fully-fledged solution that allowed us to work with customer data way more efficiently and improve our processes on a regular basis.
Chose Creatio
The user-friendliness of Creatio was a big selling point along with the low-code initiatives, both of which were important to our business. With Salesforce, unlimited wasn't really unlimited. You couldn't deploy an on-site instance and the overall cost of the system far …
Chose Creatio
Creatio stood out from other vendors in terms of both the system’s usability and robustness. We were impressed by the flexibility of customization that the system provides. On top of that, Creatio’s technical support is always very quick to respond and helpful.
Salesforce Sales Cloud
Chose Salesforce Sales Cloud
At our company, we use Salesforce and HubSpot. I personally like both for different reasons. Salesforce makes it easy to generate reports, keep track of dealer and customer information, tie customers to dealers, and is easy to use. However, I like HubSpot for the marketing …
Chose Salesforce Sales Cloud
Salesforce Sales Cloud is by far the most powerful platform overall, because it can spearhead an entire organizations worth of data into one single source of truth, particular if connected well. But, in simple terms, it's just the most powerful sales enablement tool out there. …
Chose Salesforce Sales Cloud
Salesforce Sales Cloud is fully featured and is truly a platform solution vs Hubspot and Pipedrive that are very single use focused around CRM. NetSuite is legacy and has outdated user interfaces and experiences.
Chose Salesforce Sales Cloud
Allows deep customization through its Lightning Platform, enabling businesses to adapt the CRM to their unique processes. From custom objects and workflows to advanced AppExchange integrations, Salesforce Sales Cloud can accommodate even the most complex requirements.
Chose Salesforce Sales Cloud
Salesforce Sales Cloud has comparatively more customization capabilities, better report and dashboards, wide range of out of the box features and automation capabilities.
Chose Salesforce Sales Cloud
This platform is superior in many ways, being able to integrate other platforms at the same time to unify management. Also, the user experience is superior, the design is friendly and allows one to work without problems and find everything in a friendly way and save time, above …
Chose Salesforce Sales Cloud
Not as such platforms in my mind, but Every Sales CRM has thier own advantages and flaws for working Salesforce mainly addresses all issues but it is difficult to compare with others as the unique system of Salesforce while once I use Zoho, which also gives an edge to maintain …
Chose Salesforce Sales Cloud
It is easy to learn, handy and usable. The data is cleaned and then processed, which reduces the scope of error in client prediction. The automated workflow is also a key factor
Chose Salesforce Sales Cloud
The other tools that I have previously used such as Hubspot, Mailchimp (for email list management) and Insightly do not stack up to Salesforce Sales Cloud, as Salesforce Sales Cloud is highly focused on streamlining pipeline and customer management. The other tools are a good …
Chose Salesforce Sales Cloud
Keap, formerly Infusionsoft, has a lot of similar core functionality but is geared much more towards small businesses and cannot compare to the integration and partner community that Salesforce Sales Cloud has. We migrated to Salesforce Sales Cloud at our original period of …
Chose Salesforce Sales Cloud
Salesforce sales can do everything Front does regarding email integrations and communicating with your peers. Still, it provides even more insight for our salespeople and leadership team. Although Front is cheaper, we decided the added productivity and visibility provided to …
Chose Salesforce Sales Cloud
Marketing Cloud is recommended for more marketing related aspects such as email marketing
Chose Salesforce Sales Cloud
Salesforce Sales Cloud is a truly enterprise tool and is appropriately extensible to allow for future growth so we can scale seamlessly.
Chose Salesforce Sales Cloud
We used Capsule CRM when the business started. It was a great tool for a small business, but as our customer base and sales team grew, we wanted to glean insights quicker, manage customers better and to do so without the use of spreadsheets. Salesforce Sales Cloud with its …
Chose Salesforce Sales Cloud
The integration with third-party products like Marketo, and social profiles has stood out from other competitors.

Migrating data from our previous CRM tool to Salesforce Sales Cloud through API and integrations was easier.
Chose Salesforce Sales Cloud
The previous product we used was pathetic. It was collaborative and could work as web based so could be used anyw. However, its reporting functionality was rudimentary at best. It was often difficult to get reports even on the simplest of metrics. There were no analytics so any …
Chose Salesforce Sales Cloud
Salesforce Sales cloud is well integrated with a lot of other marketing and sales technology SAAS products that we use within our business, which is a big part of why I enjoy using it. Compared to NetSuite, it is a lot more user friendly, a modern platform that provides better …
Chose Salesforce Sales Cloud
Zoho is a poor and cheap copycat of Salesforce Sales Cloud with less reliability and much less data protection. I needed high compliance.
Chose Salesforce Sales Cloud
It was a no-brainer: Salesforce was the number 1 option. SF was by far the clear winner from the beginning, with the CEO having used it in a prior organization, his development knowledge, and knowing that it is the best product on the market, we only evaluated a second option …
Chose Salesforce Sales Cloud
Hubspot isn't a huge amount cheaper and the customisability is a lot more limited. As a bespoke manufacturer, who is keen on efficiency, having a CRM we can really tailor to our needs makes a big difference.

We also tried Prospectsofts CRM but this has very limited customisation …
Chose Salesforce Sales Cloud
Salesforce Sales Cloud is more flexible and can be customized based on business needs. Other CRMs typically do not provide ability to perform so much customizations. Also out of the box functionality of Salesforce Sales Cloud is extensive and can fulfill most needs of small …
Chose Salesforce Sales Cloud
Costly, larger time to market / value time, difficult and complex to set up and customize. But if you want highly customizable CRM and don´t care about user experience within a super large company Salesforce does the job well and the costs could be optimized as a larger …
Chose Salesforce Sales Cloud
In this case I listed two solutions (Clari and People.ai) complementary and one competitor. In my humble opinion Pipedrive is not competing for the same target market and SFDC is 100% consolidated in Enterprise segment as the only possible option for best in class companies …
Features
CreatioSalesforce Sales Cloud
Low-Code Development
Comparison of Low-Code Development features of Product A and Product B
Creatio
8.9
Ratings
5% above category average
Salesforce Sales Cloud
-
Ratings
Platform Security8.80 Ratings00 Ratings
Platform User Management8.80 Ratings00 Ratings
Reusability8.80 Ratings00 Ratings
Platform Scalability8.50 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Creatio
-
Ratings
Salesforce Sales Cloud
8.3
Ratings
7% above category average
Customer data management / contact management00 Ratings9.20 Ratings
Workflow management00 Ratings8.30 Ratings
Territory management00 Ratings7.70 Ratings
Opportunity management00 Ratings8.70 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.60 Ratings
Contract management00 Ratings7.90 Ratings
Quote & order management00 Ratings7.70 Ratings
Interaction tracking00 Ratings8.80 Ratings
Channel / partner relationship management00 Ratings8.10 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Creatio
-
Ratings
Salesforce Sales Cloud
7.9
Ratings
5% above category average
Case management00 Ratings8.30 Ratings
Call center management00 Ratings7.80 Ratings
Help desk management00 Ratings7.50 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Creatio
-
Ratings
Salesforce Sales Cloud
8.4
Ratings
10% above category average
Lead management00 Ratings8.50 Ratings
Email marketing00 Ratings8.20 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Creatio
-
Ratings
Salesforce Sales Cloud
8.3
Ratings
9% above category average
Task management00 Ratings8.80 Ratings
Billing and invoicing management00 Ratings7.70 Ratings
Reporting00 Ratings8.60 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Creatio
-
Ratings
Salesforce Sales Cloud
8.3
Ratings
9% above category average
Forecasting00 Ratings8.10 Ratings
Pipeline visualization00 Ratings8.10 Ratings
Customizable reports00 Ratings8.80 Ratings
Customization
Comparison of Customization features of Product A and Product B
Creatio
-
Ratings
Salesforce Sales Cloud
8.7
Ratings
15% above category average
Custom fields00 Ratings9.00 Ratings
Custom objects00 Ratings8.90 Ratings
Scripting environment00 Ratings8.30 Ratings
API for custom integration00 Ratings8.60 Ratings
Security
Comparison of Security features of Product A and Product B
Creatio
-
Ratings
Salesforce Sales Cloud
8.9
Ratings
7% above category average
Single sign-on capability00 Ratings8.90 Ratings
Role-based user permissions00 Ratings8.80 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Creatio
-
Ratings
Salesforce Sales Cloud
8.8
Ratings
18% above category average
Social data00 Ratings8.90 Ratings
Social engagement00 Ratings8.70 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Creatio
-
Ratings
Salesforce Sales Cloud
8.2
Ratings
11% above category average
Marketing automation00 Ratings8.40 Ratings
Compensation management00 Ratings8.00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Creatio
-
Ratings
Salesforce Sales Cloud
7.8
Ratings
6% above category average
Mobile access00 Ratings7.80 Ratings
Best Alternatives
CreatioSalesforce Sales Cloud
Small Businesses
Stackby
Stackby
Score 9.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Quixy
Quixy
Score 9.9 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
AppSheet
AppSheet
Score 9.0 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CreatioSalesforce Sales Cloud
Likelihood to Recommend
9.7
(0 ratings)
8.7
(0 ratings)
Likelihood to Renew
9.9
(0 ratings)
10.0
(0 ratings)
Usability
9.1
(0 ratings)
9.4
(0 ratings)
Availability
9.1
(0 ratings)
9.8
(0 ratings)
Performance
7.3
(0 ratings)
9.0
(0 ratings)
Support Rating
10.0
(0 ratings)
8.9
(0 ratings)
In-Person Training
-
(0 ratings)
7.9
(0 ratings)
Online Training
8.2
(0 ratings)
9.1
(0 ratings)
Implementation Rating
9.6
(0 ratings)
2.4
(0 ratings)
Configurability
9.1
(0 ratings)
10.0
(0 ratings)
Ease of integration
9.1
(0 ratings)
-
(0 ratings)
Product Scalability
8.2
(0 ratings)
8.7
(0 ratings)
Vendor post-sale
9.1
(0 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(0 ratings)
-
(0 ratings)
User Testimonials
CreatioSalesforce Sales Cloud
Likelihood to Recommend
Creatio is well suited in following scenarios: Complex Business process modelling and automation, Low code No code development which is best for efficient timelines, customized reporting and dashboarding, seamless integration with other technologies. Scenarios where Creatio is less appropriate: Solutions which require high cutomizations on the frontend side as this can be done by javascript modifications but it increases the load on the page and slows it down.
Read full review
Salesforce Sales Cloud is great for tracking your dealer (reseller) information, customer information, order information, and generating reports. You would want to use Salesforce as a smaller business because it is easy to use and keeps track of everything. You can also click on the reports tab and quickly generate different reports or save them as an Excel file to share with your team. You can set those reports with desired features and change them to fit your needs. I would say SF is not the best if you are going to send lots of marketing emails, etc, because it is not as visually friendly as HubSpot, for example.
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Pros
  • Creatio's client success team is super. The team is collaborative, solution-oriented, and client-driven. We have weekly meetings with the team. They show up prepared with solutions/ideas to business requests and they are clearly engaged.
  • Creatio's infrastructure team has been critical to our ability to execute our cloud strategy. They have worked with us to set up our testing and production environments within Azure, assisted in testing, and are responsive and flexible to our unique requirements.
  • Creatio has been very flexible to requests for customization. We have taken their low-code out-of-the-box solution and "Ringlerized" it. The benefit for us is an application that meets our niche business needs.
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  • Logging notes: SF makes it easy to log notes in the timeline or static notes that live in an easy-to-see spot for longevity.
  • Logging activities: It's easy to post a call, text, email, etc.
  • API data: Once connected, SF is critical to automation, such as website activity, login activity, pages visited, etc., which saves the Customer Success side time in understanding account activity.
  • Custom fields: you can add custom fields to really personalize your experience. We use quite a few and it's brilliant.
Read full review
Cons
  • When we started using Creatio in 2022 the new user interface had just been released and did not include all the features we needed; however, we used a more classic user interface and were still satisfied with the results.
  • The ability to capture a digital signature directly within the application was missing in the base system; however, Creatio connected us with a partner that provided a solution for this specific situation.
Read full review
  • I'd like to see a global roll up, but individual customized versions by team
  • Consolidate! Agreements are often found under attachments, contracts, confidential information, cases, and a couple of more places
  • Statuses: Make the status, owner, and last touch date/time easier to find
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Likelihood to Renew
We have always used a CRM and Creatio has proven to be much more effective in meeting our needs than our previous provider. Its customizability will allow us to adapt this product as our business may change in the future.
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There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
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Usability
It's very user friendly, at least to me ;-) No downtime, quick with updates, lot's op possibilities and options to explore and work with. I also realy like to use the Creatio Academy, it's a bit much but in this case less is more is the opposite: the more the better
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Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
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Reliability and Availability
Other than the daily maintenance window where the server may be inaccessible for a few minutes, there have been no issues with accessing our Creatio site. The daily maintenance window is outside normal business hours so it does not affect our Users - just myself when I am looking to implement changes.
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All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years. Accordingly, I only recall our instance of Salesforce having one unscheduled, brief down time over 6 years. I can't remember for sure, but it may have been due to our Internet Service Provider (ISP) versus Salesforce itself. Also, Salesforce does it's best to keep customers in the loop:

Trust.salesforce.com is the salesforce.com community's home for real-time information on system performance and security. On this site you'll find:

Live and historical data on system performance
Up-to-the minute information on planned maintenance
Phishing, malicious software and social engineering threats
Best security practices for your organization
Information on how we safeguard your data
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Performance
Some Users have reported slow responses from the server at times which seems to be localized. Users are based across four different time zones and the issue is intermittent.
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For a SaaS provider, I'd rate their performance to be one of the best. At times, reporting tends to slow down if the data set is very large, which is the case in any system. But, that's a very rare phenomenon
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Support Rating
Creatio support is generally very responsive and often responds much faster than the expected SLAs. We have very rarely had "blocking" problems when creating new applications or features, and in all cases, Creatio has been able to help us or direct us to a solution. Overall, we are very satisfied with their support.
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The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
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In-Person Training
No answers on this topic
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
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Online Training
Most of the roadblocks to learning were not discovered until the users were actually in the system using it on a day to day basis. Our Customer Success Manager has offered to setup additional training sessions as needed to close the gaps in our learning. Some areas which required some additional training are setting up filters, dashboards, and generating reports.
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I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
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Implementation Rating
The project manager for our implementation was great to work with and took the time to understand our business. We felt very comfortable going into the project with a reasonable scope of work to provide us with a functional version of Creatio to meet our needs. Unfortunately, we came across multiple challenges with this partner in their deliverables and timelines. Thankfully Creatio was able to provide support resources to ensure we were able to launch. We have since changed partners for our third-party support.
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Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Alternatives Considered
Creatio is miles ahead of Infor - now, looking back on Infor, it seems very dated and restricted. I love how you can work things out and change things yourself in Creatio. And if things are a bit more complicated, you have your dedicated team person to help you. We have Olga, who is amazing and really understands what we are trying to achieve.
Read full review
Salesforce sales can do everything Front does regarding email integrations and communicating with your peers. Still, it provides even more insight for our salespeople and leadership team. Although Front is cheaper, we decided the added productivity and visibility provided to the team would be well worth the higher price tag.
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Scalability
I can see the promise of how it can be customized to other aspects of our business.
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Salesforce Sales Cloud is highly scalable and designed to accommodate the needs of businesses of all sizes, from small startups to large enterprises. It offers flexible subscription models and can easily scale up or down based on the organization's requirements. Whether a company is expanding its sales team, increasing its customer base, or adding new features and functionalities, Sales Cloud can adapt to support growth without sacrificing performance or reliability. Additionally, Salesforce's cloud-based architecture ensures that users have access to resources and capabilities as needed, making it a highly scalable solution for organizations looking to automate customer relationship management at scale.
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Return on Investment
  • We went from manually processing Work Orders into Invoices once a day - representing significant impact to turn around speeds - to submitting automatically in real time, eliminating a great deal of human transcription errors and freeing up a great deal of operations time
  • Custom Implementation automation in Creatio has eliminated 4-6 hours of configuration work per sale in comparison to our old manual methods
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  • The inbox feature allows me to see when the customer opens my email, and hence a timely follow-up could result in a higher response rate.
  • The mobile app allows users to gain access to leads and customer contacts on the go, which increases sales team productivity and enhances customer conversations.
  • The reports of the notes on the account level are not working, which is causing manual work in the weekly report to leadership.
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ScreenShots

Creatio Screenshots

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Salesforce Sales Cloud Screenshots

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