Klarity by DemandScience vs. RainKing (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Klarity
Score 6.3 out of 10
N/A
Klarity is a B2B marketing and sales prospecting tool used to build and view prospect lists with varying levels of features. It is backed by data cleaning and enrichment processes that ensure the contacts it provides are valid and reachable.N/A
RainKing (discontinued)
Score 7.7 out of 10
N/A
RainKing is a sales intelligence software solution offered by RainKing Software.N/A
Pricing
Klarity by DemandScienceRainKing (discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
KlarityRainKing (discontinued)
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Klarity by DemandScienceRainKing (discontinued)
Considered Both Products
Klarity
Chose Klarity
NewgenONE Digital Transformation Platform
Chose Klarity
Unlimited users and the intender data filter provided to us lead us to convert from ZoomInfo to DemandScience Intelligence.
Chose Klarity
Price is a big point of choosing DemandScience Intelligence to supplement ZoomInfo. I actually use both platforms. I like ZoomInfo's larger database but the best thing about DemandScience Intelligence is confirmed connect, the ability to easily apply multiple filters, and apply …
Chose Klarity
Kasper or other similar ones are more for targetted research. In terms of large lists DemandScience is fine just requires some combing through the data.
RainKing (discontinued)
Chose RainKing (discontinued)
I've used SalesNavigator and Zoom Info. I actually think that Ranking is a great solution if you can use it in tandem with SalesNavigator. When it comes to pulling lists, in my opinion, Ranking does it best. Now that it has the database combined with Discoverorg, it's even more …
Chose RainKing (discontinued)
We recently switched to ZoomInfo, which we believe is perfectly equal to RainKing (DiscoverOrg).
Chose RainKing (discontinued)
We did not renew with RainKing. We chose to go with InsideView, Ibis World and FactSet which provide more accurate data and have very supportive customer satisfaction and account managers. We feel we receive a lot of support in better understanding how to leverage the products, …
Chose RainKing (discontinued)
When we bought RainKing they were not yet owned by DiscoverOrg and we considered DO at that time.
Chose RainKing (discontinued)
I have used Data.com via Salesforce, which I think the org chart and industry feature is easier to understand in Rainking. DiscoverOrg, it has been a while since I used it but I remember liking it. I think the information was not as accurate as the information of Rainking.
Chose RainKing (discontinued)
Hands down best tool in its space! The information provided across all levels is unmatched, whether it is about technology or initiatives or org charts or just getting a prospects contact info, I trust Rainking more than any other tool available.
Chose RainKing (discontinued)
RainKing is far better than InsideView. The information is much more current and correct. RainKing was selected for its focus on IT management and the hygiene of its information. InsideView was very compatible with Salesforce and was actually featured on the Salesforce …
Chose RainKing (discontinued)
It ends up that their datasets didn't have a huge crossover so, having used both, I can say that they both had very high-quality datasets. Now that they're one company they have the best data in the world for IT (to my knowledge). Between the two companies, I would say that the …
Chose RainKing (discontinued)
This fares well against Sales Navigator because of having the e-mail address and phone number. With LinkedIn Sales Navigator, it does match up well with RainKing when it comes to exporting to Salesforce. I do enjoy being able to see the picture of the individual, as LinkedIn …
Chose RainKing (discontinued)
DiscoverOrg recently acquired RainKing. We use both products alongside each other for different departments. RainKing has a robust IT and sizeable C-Level finance dataset while DiscoverOrg had a better finance dataset. Due to the complementary nature of these two offerings …
Chose RainKing (discontinued)
RainKing's platform is more user friendly than DiscoverOrg and the difference in pricing is substantial. For example, we were able to purchase more licenses than originally planned because of the cost savings vs. DiscoverOrg. The cost difference could theoretically be related …
Chose RainKing (discontinued)
We actually originally went with another product but changed our minds because of the price. While it may be pricey, it costs less than other products we looked at; however, this doesn't include [the hefty price tag that comes with] federal data. We're still deciding whether to …
Features
Klarity by DemandScienceRainKing (discontinued)
Prospecting
Comparison of Prospecting features of Product A and Product B
Klarity by DemandScience
-
Ratings
RainKing (discontinued)
8.3
Ratings
7% above category average
Advanced search00 Ratings8.00 Ratings
Identification of new leads00 Ratings8.90 Ratings
List quality00 Ratings8.00 Ratings
List upload/download00 Ratings7.10 Ratings
Ideal customer targeting00 Ratings8.90 Ratings
Load time/data access00 Ratings9.00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Klarity by DemandScience
-
Ratings
RainKing (discontinued)
8.6
Ratings
10% above category average
Contact information00 Ratings8.90 Ratings
Company information00 Ratings8.10 Ratings
Industry information00 Ratings9.00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Klarity by DemandScience
-
Ratings
RainKing (discontinued)
8.4
Ratings
12% above category average
Lead qualification process00 Ratings8.90 Ratings
Smart lists and recommendations00 Ratings8.00 Ratings
Salesforce integration00 Ratings8.00 Ratings
Company/business profiles00 Ratings8.90 Ratings
Alerts and reminders00 Ratings7.10 Ratings
Data hygiene00 Ratings8.90 Ratings
Automatic data refresh00 Ratings8.00 Ratings
Tags00 Ratings9.00 Ratings
Filters and segmentation00 Ratings8.90 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Klarity by DemandScience
-
Ratings
RainKing (discontinued)
9.0
Ratings
19% above category average
Append emails to records00 Ratings9.00 Ratings
Best Alternatives
Klarity by DemandScienceRainKing (discontinued)
Small Businesses
Lead Forensics
Lead Forensics
Score 9.4 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead Forensics
Lead Forensics
Score 9.4 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 6.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Klarity by DemandScienceRainKing (discontinued)
Likelihood to Recommend
6.4
(0 ratings)
8.8
(0 ratings)
Usability
6.4
(0 ratings)
-
(0 ratings)
User Testimonials
Klarity by DemandScienceRainKing (discontinued)
Likelihood to Recommend
It might be suited for someone with a straightforward product based in the US. With a simple proposition that aligns with BI categories on the platform. Someone who has time to check if the data for the leads is correct. Less so for those based abroad or with limited resources.
Read full review
RainKing is awesome if your organization is planning on using it to help you acquire more targeted leads that fit well in the space you are going after. I love that there is no limit as to how many companies you can go after. The CSM that I worked with (Will Elchorn) did a superb job of answering any and all questions that I had.
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Pros
  • Identifies companies within a particular industry
  • Presents intent data
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  • Being able to search for companies that are currently evaluating solutions in your space.
  • The contact information for people and related people is also great, I have used dozens of other data solutions and prefer Rainking.
  • Rainking also gives you the ability to create lists of your ideal buyer and download them which was great for my team and I pull new contacts to prospect!
  • I can't get over how impressive the org chart info is in RainKing, it allowed myself and my team to find other involved prospects and get a good feel for organizations.
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Cons
  • Better UI for selecting fields within a filter interface E.G., tech Install, and have the fields appear immediately.
  • Be able to deselect a filter box without needing to deselect sub-filter features within.
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  • I'm not a fan of my account manager. He's not the most responsive.
  • There are limitations to the software (ex: I've found several instances where I get a message that says I need to pay more to get information about certain people/companies).
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Usability
Fine but could be improved. There are some issues with selecting contacts etc. that could be sorted out without much fuss.
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No answers on this topic
Alternatives Considered
Price is a big point of choosing DemandScience Intelligence to supplement ZoomInfo. I actually use both platforms. I like ZoomInfo's larger database but the best thing about DemandScience Intelligence is confirmed connect, the ability to easily apply multiple filters, and apply confirmed connect - which is one of the best features.
Read full review
We actually originally went with another product but changed our minds because of the price. While it may be pricey, it costs less than other products we looked at; however, this doesn't include [the hefty price tag that comes with] federal data. We're still deciding whether to purchase government/federal data. I also really like RK's customer support - they seemed very nice and genuinely wanted to make sure we were getting the best ROI.
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Return on Investment
  • connection rate is increasing providing SDR's with more opportunities to have conversations, learn messaging quicker and navigate through the company to find the correct poc
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  • In general can help with more accurate targeting (competitors provide more accurate and granular department designations)
  • It can help with account penetration since it does provide the family tree and it is quite accurate
  • Alerts do help in understanding companies initiatives (however competitors do provide similar service)
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ScreenShots

Klarity Screenshots

Screenshot of Step 1: Build ListsScreenshot of Step 2: Activate TeamScreenshot of Step 3: Monitor Team ActivityScreenshot of Step 4: CRM Export