eClincher vs. Emplifi

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
eClincher
Score 7.9 out of 10
N/A
eClincher aims to be the most powerful, complete and intuitive social media management software. According to the vendor, the product is designed to help users, businesses, and agencies manage social media presence with one platform, and offers the following capabilities: advanced publishing publishing automation (queues, RSS feeds, recycle evergreen content) engagement with unified social inbox & live social feeds monitoring content…
$149
per month
Emplifi
Score 7.7 out of 10
Mid-Size Companies (51-1,000 employees)
Emplifi offers a platform that enables brands to manage social marketing, commerce, and care. At the core of this platform is Emplifi Fuel — the outcome and enablement layer that connects all modules across marketing, commerce, and care. Fuel empowers brands to optimize the customer journey, unifying data, automation, and AI-driven insights to ensure every interaction drives meaningful business outcomes. The platform's core capabilities include:…N/A
Pricing
eClincherEmplifi
Editions & Modules
Standard
$149
per month
Professional
$349
per month
Enterprise
Contact Vendor
No answers on this topic
Offerings
Pricing Offerings
eClincherEmplifi
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsA discount is offered for annual billing.
More Pricing Information
Community Pulse
eClincherEmplifi
Considered Both Products
eClincher
Chose eClincher
I now use content studio and feedhive as an alternative to eClincher. These tend to be better solutions since eClincher rescinded their LTD from its users.
Chose eClincher
I used Sprout in a past life and while it does have some more features and might be a bit more aesthetically pleasing and a tad more intuitive, it doesn't have the queues feature eClincher has, and it is much more expensive. The only feature I miss from Sprout really is the …
Chose eClincher
It's cheap, it's great, and it can do all the things the above can do with great efficiency. It's just a bit uglier to look at than Sprout Social.
Chose eClincher
In my quest to find the best Social Media Management software, I tried just about every service out there (scrolling through Capterra, TrustRadius, and G2 Crowd to find new programs). I was able to go for about 4 months on free trials alone and kept a log of the pros and cons, …
Chose eClincher
There are loads of social scheduling tools out there. I was using Buffer but then found it was limited in terms of listening and reporting so I started to look at a more professional software. I tried Hootsuite but hated the interface, way too busy with the primary focus …
Emplifi
Chose Emplifi
A better tool in terms of measurement
Chose Emplifi
Sprout Social, Brandwatch and Hootsuite
Chose Emplifi
I think that Emplifi Social Marketing Cloud is unique, has all in one super easy to use and if you are on social media work is a tool that you need to use no only the big brands, Emplifi Social Marketing Cloud is for everyone who want grow up in this industry and doesn't exist …
Chose Emplifi
Its so much better and more stable and easier to work with their team If you're on Agora you should switch, you wont regret it and you'll probably get a better price. I used to deal with Agora breaking in some odd way every week, and Emplifi Service Cloud hasn't broken in any …
Chose Emplifi
Emplifi's support is responsive and quick to act on our requests, which puts them above competitors in my opinion.
Chose Emplifi
Emplifi Social Marketing Cloud it's a more complete tool to manage social media content and data insights and analysis. As a global organization, we do not have so many issues with multiple users, permissions and we can have a big picture of all accounts - as well as their …
Chose Emplifi
Brandwatch has a bigger scope on listening outside conversations on Twitter or other channels such as Influencers. Emplifi Social Marketing Cloud has that ability but works best in helping us manage our own scope (eg. fanpages and accounts) like comments form our fans and brand …
Chose Emplifi
Kustomer is great for our Email and Chat tickets, but was less optimized for social media. It was less organized regarding incoming channel (including public comments with direct messages in the same ticket) which made it difficult to accurately reply to customers with the info …
Chose Emplifi
Emplifi Social Marketing Cloud is more complete in every way when compared to Facelift Cloud.
Chose Emplifi
We selected Live Advisor Go In Store because at that moment, it was complete and more useful. However now our brands are looking for something different, something that will help the Live Advisor to make things better and easier. We are looking for solutions more into 1 to 1 …
Chose Emplifi
In relation to Talkwalker, Emplifi Social Marketing Cloud has a better performance when we talk about our own publications. On the "open sea", TalkWalker has excellent performance and coverage.
Chose Emplifi
Emplifi Social Marketing Cloud is way more all-in-one, has more features and is very innovative compared to Sprout Social. There were a lot of bugs in Sprout, but they could include boosting posts (where it usually messed up, so in that way I understand Emplifi's decision not …
Chose Emplifi
I never used other similar products.
Chose Emplifi
Emplifi Social Marketing Cloud had more options, but it was a long time ago and I wasn't in the finance/ops team who took the decision. Also, the advocacy models are costly, why we are not using them still. I also think that the social listening option/ tool was very relevant …
Chose Emplifi
I feel that all three of these tools are great, and it may even come down to personal preference on minor things (such as the way certain information is presented or visualized) when determining which is best. For us, Emplifi Social Marketing Cloud's strong features come at a …
Chose Emplifi
The reporting part is much more fancy and easy to use than BRANDWATCH! However, I use more the ENGAGE and PUBLISH functions of BRANDWATCH because I'm more efficient with it.
Chose Emplifi
Emplifi seems to offer very standard products at a lower price than competitors.
Chose Emplifi
We have used Sprinklr to source UGC content as well, but found the platform to be much more time intensive when searching for the desired images. Additionally, Emplifi's UGC tool has incremental tools the other platforms do not provide, including the ability to share images on …
Chose Emplifi
We are assessing new functionalities to bring retail attention to our website. Within the scope of this vision we found a product in Emplifi's portfolio that could help us on moving in the right direction. At the moment is on hold because it is not a priority in our strategic …
Chose Emplifi
Emplifi seemed a better solution than the others that we trialled when looking for a solution. the reason we chose Emplifi (then Social Bakers) was its slick dashboards, and user-friendliness when it came to setting up dashboards and creating personalised tags on our content. …
Chose Emplifi
I'm able to fine-tune reporting more thoroughly with Emplifi Social Commerce Cloud.
Chose Emplifi
Emplifi is a more complete tool than others and they're more updated with trends (like scheduling reels)
Features
eClincherEmplifi
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
eClincher
7.0
Ratings
10% below category average
Emplifi
7.8
Ratings
1% above category average
Boolean keyword searches7.00 Ratings8.50 Ratings
Filtering out noise/spam7.00 Ratings7.10 Ratings
Broad channel coverage7.00 Ratings7.50 Ratings
Sentiment analysis00 Ratings8.00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
eClincher
6.0
Ratings
29% below category average
Emplifi
7.4
Ratings
8% below category average
Content planning and scheduling8.00 Ratings7.80 Ratings
Audience targeting1.00 Ratings7.00 Ratings
Content optimization9.00 Ratings6.80 Ratings
Workflow management6.00 Ratings8.20 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
eClincher
6.3
Ratings
23% below category average
Emplifi
6.3
Ratings
23% below category average
Automated routing and prioritization7.00 Ratings6.60 Ratings
Customer interaction histories4.80 Ratings6.40 Ratings
Bulk actions7.00 Ratings5.80 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
eClincher
1.0
Ratings
154% below category average
Emplifi
7.8
Ratings
1% above category average
Lead generation1.00 Ratings8.00 Ratings
Content marketing1.10 Ratings7.30 Ratings
Paid media management00 Ratings8.00 Ratings
Campaigns and promotions00 Ratings8.00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
eClincher
6.8
Ratings
21% below category average
Emplifi
7.2
Ratings
16% below category average
Twitter7.00 Ratings6.70 Ratings
Facebook8.00 Ratings8.00 Ratings
LinkedIn6.00 Ratings5.90 Ratings
Google+9.90 Ratings8.00 Ratings
Instagram8.00 Ratings7.00 Ratings
Pinterest8.00 Ratings7.00 Ratings
YouTube1.00 Ratings8.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
eClincher
4.0
Ratings
66% below category average
Emplifi
7.6
Ratings
4% below category average
Campaign success analytics4.00 Ratings8.30 Ratings
Real-time tracking4.00 Ratings7.20 Ratings
Competitor analysis00 Ratings7.40 Ratings
Account management
Comparison of Account management features of Product A and Product B
eClincher
4.5
Ratings
56% below category average
Emplifi
7.3
Ratings
9% below category average
Role-based user permissions & privileges8.00 Ratings8.20 Ratings
Mobile access1.10 Ratings6.40 Ratings
Best Alternatives
eClincherEmplifi
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
eClincherEmplifi
Likelihood to Recommend
1.0
(0 ratings)
8.8
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
9.1
(0 ratings)
Usability
1.0
(0 ratings)
7.3
(0 ratings)
Support Rating
1.0
(0 ratings)
9.0
(0 ratings)
Online Training
-
(0 ratings)
6.0
(0 ratings)
Implementation Rating
8.0
(0 ratings)
9.1
(0 ratings)
User Testimonials
eClincherEmplifi
Likelihood to Recommend
If you are on a tight budget and sick of comparable options, this is the ideal solution. For an incredibly reasonable price, this can do everything I need to manage social media for a handful of mobile apps simultaneously. If you have infinite money, handle massive brands, and harbor huge expectations for powerful social media tools, you should go with one of the pricier options. But keep in mind, this will end up being the difference between $99 USD a month, and $3,000 USD a month. You need to really decide what you need before making that leap because, in the mobile world, it's often the case that money like that is best allocated elsewhere.
Read full review
- Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.
Read full review
Pros
  • We use eClincher to schedule posts and reply to messages on various social platforms.
  • The platform compiles all of the social outlets so that we can see and reply to all outlets in the same dashboard.
  • The reporting is wonderful! Easy to generate and easy for clients to read.
  • There are so many outlets to post your message, the more on one platform the better. There are a couple of things that we've requested from eClincher and they've always been able to deliver.
Read full review
  • Publishing - takes a bit of time, but publishing all content together makes planning and execution much more efective
  • Community - really simple one board collecting of all our social messages makes replying simple
  • dashboards - widgets and customisation allow for multiple dashboards tracking various campaigns and goals
Read full review
Cons
  • It's not very visually appealing, but this is not a dealbreaker.
  • The reporting features could definitely use some work. I still get more value from the native SNS pages, but this is quickly changing. They removed the "export to CSV" functionality, but they plan to reintroduce it soon. As mentioned previously, they really respond to criticism well and update the tool constantly.
  • The inbox could use some work. I don't like being directed offsite to view certain comments deemed "requests for further info" when they could just easily display them there.
Read full review
  • Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
  • Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
  • The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators
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Likelihood to Renew
Unless the price of eClincher moves to a point where it is too much to justify, I don't see any reason why we wouldn't continue to use eClincher for our agency. The value at this price-point is unbelievable and we'd be foolish to move to a pricier program purely for the sake of slicker graphics or UI. eClinchers pricing is fantastic, and is only matched by its functionality—it matches or beats any of the major Social Media Manager SaaS programs out there for a fraction of the cost. This tool is great for growing agencies, but would also be useful for any marketing department or large agency that wants to streamline their social media workflow.
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the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
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Usability
Its usability was good until they changed their plans and stopped their LTD program for its early adopters who helped raise the tool by giving it positive reviews. I don't think eClincher is ethical in any sense based on the recent actions.
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Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.
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Support Rating
[In my experience,] due to the fact that they did a bait and switch on their plans and blamed AppSumo for the lifetime program ending is simply wrong. [I believe that] it's unethical to get support and reviews from their early adopters then take the plan away later.
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Every time I've reached out to our account manager or even support in general, they've been there. I love the fact that I can always ask for help. Also, the chat function within the tool is helpful as well. It is something I always look for in a solution because when you're in the middle of working, and there is an issue, you can quickly reach out and get an answer.
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Online Training
No answers on this topic
The online training was fine but, in the end, the best way to learn any product is by actually using it.
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Implementation Rating
Be patient. eClincher isn't perfect and has some software issues. These issues will be exacerbated if you get frustrated or have a slow connection. If something "breaks" or locks up, just refresh the page and re-do that step. It may take your team a couple weeks to get use to using the new system. Once they've gotten the hang of it, I'm sure they'll love the amount of time they save. I'd recommend taking your time with the set-up. Though there aren't a lot of steps to get everything squared away, you can break the process into small chunks to make sure you're managing your time. To just hook-up all the social accounts, it may only take an hour or so. But, if you want to set-up all the extra tools (such as user accounts, listening feeds, posting groups, schedules, etc.) it'll take longer. I think it took around a day to set-up completely, but your mileage my vary.
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The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!
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Alternatives Considered
I used Sprout in a past life and while it does have some more features and might be a bit more aesthetically pleasing and a tad more intuitive, it doesn't have the queues feature eClincher has, and it is much more expensive. The only feature I miss from Sprout really is the customer history feature.
Read full review
Its so much better and more stable and easier to work with their team If you're on Agora you should switch, you wont regret it and you'll probably get a better price. I used to deal with Agora breaking in some odd way every week, and Emplifi Service Cloud hasn't broken in any way in the almost a year we've used it.
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Return on Investment
  • Improved staff productivity tenfold.
  • Have not been able to calculate an ROI however, it has enabled us to take on more client accounts therefore improving turnover.
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  • Volaris was able to improve their positive sentiment by 7% in their user-generated content (UGC).
  • The optimization of content management workflows led to them becoming the second-most-popular airline brand in Mexico and the USA in 2022 according to Emplifi.
  • By tracking our content performance with Emplifi, we were able to improve our creatives and increase the total shares by 15% vs. previous the year.
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ScreenShots

eClincher Screenshots

Screenshot of eClincher Publishing/Draft workspaceScreenshot of eClincher Inbox/Assignment/Tags workspaceScreenshot of eClincher Analytics workspaceScreenshot of eClincher Reporting workspaceScreenshot of eClincher Content Curation workspace

Emplifi Screenshots

Screenshot of Emplifi Fuel Command CenterScreenshot of Emplifi Fuel ObjectivesScreenshot of Emplifi Unified AnalyticsScreenshot of social listening with AI-Powered Spike Alerts.Screenshot of the integrated social care interface.